Three weeks later. Baruch Hashem, it’s been nonstop since the show, and I’m finally taking a moment to reflect.
To think how this all started… a few years ago with Yehudi, an idea for an all women’s show at NJPAC. Something that hadn’t been done before. Then the next year with EFRAT, growing it further, raising more, reaching more. Then Kings Theatre, selling out in a few hours, adding a second show, and selling that out as well. Each year, something we never imagined became a reality.
And then Makor.
An incredible organization helping individuals of all ages with special needs. Tzadikim working with tzadikim, doing Hashem’s work every single day. To partner with them on something of this scale, bringing an arena level production to thousands of frum women, was a leap of faith that we are so incredibly honored to have been a part of.
That night was beyond anything I could have imagined. The Kiddush Hashem. The energy. The connection. The response since then, the messages, the conversations, hearing what people experienced, and what they felt, it’s something I don’t have words for.
I always say this, and I’ll say it again. "EG" Productions stands for Eli Gerstner, but it also stands for Every Girl and Every Guy who was part of this team. Hundreds of people. There’s no way to name everyone, and I wouldn’t want to miss anyone. You all know who you are.
I do want to single out two people. Tzally Seewald and Hillel Jaffa of Makor. Two individuals who believed in this from the beginning, who jumped in with a whole heart, always with calm, clarity, and with a genuine desire to help others. Watching them behind the scenes was inspiring.
And of course, Shaindy Plotzker. Someone who uses her kochos for the right reasons, every single day. What people see on stage is only a small part of who she is. The chesed, the time, the care she gives to others behind the scenes is something special. It’s no surprise that she has the hatzlacha to connect to so many people in such a real way. I’m grateful to have partnered together with her on every detail of this production.
And to everyone who came and supported...thank you! YOU made this possible.
לשנה הבאה בירושלים!
~Eli
What people don’t always realize about arena shows is that there is nothing there to start with. It’s a sports space. Seats all around, an empty floor, and that’s it.
Everything you see at a concert like this is brought in and built from the ground up. The stage, lighting, LED screens, sound system, flooring, seating on the arena floor, and all the cabling. Every detail is created from scratch.
This year, it took hundreds of people working behind the scenes to bring it all together.
This was a historic night. An arena filled with thousands of Jewish women coming together for Shaindy Plotzker and Makor. A moment that meant so much on so many levels.
Baruch Hashem, it was a tremendous success from the build to the execution, and my incredible team at EG Productions who were honored to make it happen.
This clip shows just a small part of that process. The arena turning into what it became that magical night.
More coming soon walking through the production itself. From the song selection to Shaindy flying in from above, from the music to the visuals, the medleys, and everything in between.
Let me know in the comments what you’d like to see or hear more about.
💜 SHEHAKOL - OUT NOW! 💜
Like many of us, I’ve had times in my life where (shocker!) my life didn’t follow the path I expected. My plans didn’t work out. Life just didn’t look the way I wanted it to. Anyone relate? 😆
A thought popped into my mind one day as I sat on my couch during a stressful time and did what I do often - said “Hashem, I know you’ve got me. It may not look how I thought it would, but I trust in you, and I know that I’ll be ok”. And then I thought - WOW. 😮 How lucky I am to have that gift. To be able to surrender, to feel so confident in my belief in Hashem - what a gift! Can you imagine how I’d feel if I thought I was in control? This thought ruminated in my mind…
And then. About 4 years ago, standing on stage at a private event, taking a drink, I asked the crowd if they knew what Shehakol meant. And it just HIT ME. Because here’s the thing. We don’t say “Shehakol Nihiyeh Tov” - that everything will be good, everything will be ok. In fact, we know that life isn’t perfect! So often, we stand in that waiting room, praying, wishing, and wanting that control. I know that so many of you reading this are going through so much. But still - multiple times a day, no matter what we go through, we bless and praise Hashem for the most beautiful thing - “Shehakol Nihiyeh Bidvaro” - that everything will be how Hashem (Gd) plans it to be. Because when we know that Hashem is planning our lives, when we surrender, when we trust fully and give the reins to Hashem…. it isn’t just the most freeing thing in the world, it’s the most beautiful thing in the world. And that is one of the greatest parts of being a Jew.
That we know.
We aren’t the ones who make the plans.
We aren’t the ones in control.
But Hashem - He is. He’s got us. He’s holding us tight.
Everything will be how Hashem plans it to be. ✨
And I know that if Hashem is the one in control, I’m better than good. I’m confident. I’m more than ok.
And that, my friends, is something to celebrate. 🙌🏼
I hope this song makes you dance, feel, and reminds you every day not just to let go, but to celebrate just how lucky we are to have Hashem to trust in. 🥰
All my love,
Shaindy 🩷
🎥- @flashofdesign
👀 Should we drop this song? 👀
🙌🏼 EVERYTHING WILL BE HOW HASHEM PLANS IT TO BE 🙌🏼
We had a little secret up our sleeves last week at the concert, and I kinda sang this unreleased song with an entire arena filled with women and girls and it was SO SPECIAL.
Question is…. should we drop it!!!!
(Edit by @flashofdesign )
An arena filled with Mashiach energy. 👑
How do I put a night like this into words?
How do you describe standing in a sea of holy souls, thousands of women and girls singing, dancing, reconnecting, rejoicing?
I stand here tonight, humbled beyond words and grateful to so many. איזה כבוד. איזו זכות.
If you had told me years ago that we would be lucky enough to fill an arena for a night like this - I’m not sure I would have believed it. But with Hashem’s endless kindness, the hard work of so many, and every one of you, 48 hours, ago we experienced that magic.
I will never have enough words, but to start off, thank you Hashem. Thank you for taking a dream and allowing it to come to fruition, for standing beside me through every moment and every decision. I don’t take this experience for granted, and I am truly humbled that You chose me to be here. Thank you for letting me get to witness your unbelievable people in such a beautiful way.
Thank you to the incredible organization MAKOR @makorcareservicesnetwork for partnering with me and for the holy work that you do every single day, for being an organization that will bring mashiach!! To the entire Makor team - thank you for all you’ve done. It’s truly a privilege to do this with you.
Thank you @eligerstner , the greatest producer who sees no ceilings and worked tirelessly to turn the impossible into something magical. Your going above and beyond doesn’t go unnoticed.
Thank you to our raisers, donors, my amazing team, my incredible family and friends, and our incredible sponsors (tagged in this video!) who made this night possible.
And to you, my dear friend reading this, thank you for being here with me. We did this together. 💞
Thank you Hashem. I hope your daughters made You proud. 🥹
Until the next one!
All my love,
Shaindy
• • • • • • • • • • •
Video by the GOAT @shimmsocool
Concert sponsors:
@junees_@morph_bklyn@a.soliani@kosherdotcom@thegallery_collection@9newyork@kosherpalacesupermarket@landauscleaners@thewig_outlet@townappliance@haasbridal@hair_and_blush
Thank you to every single one of you!!!
Thank you to everyone who made this night what it was-limited to 20 tags- (next post!)
This Wednesday, March 4, at CURE Arena, the Shaindy Plotzker concert will benefit the incredible Tzadikim at Makor. The people behind Makor dedicate themselves every day to caring for individuals with special needs and supporting their families in truly meaningful ways.
The arena is nearly sold out. Select premium seating and suites remain. The scale of this production is among the largest and most ambitious I have ever produced, and the experience will bH reflect that.
Every ticket supports an extraordinary organization and a cause that deserves to be uplifted. It is an opportunity to take part in something meaningful while experiencing a powerful night of music.
If for any reason you cannot attend or cannot purchase a ticket, please visit makorconcert.com to donate. There are opportunities to sponsor tickets for those who cannot afford to attend, and there are ways to contribute directly to this remarkable cause. Every contribution makes a difference.
~EG
The production keeps growing, and so does the music.
In this episode, I’m sitting down with the legendary Yisroel Lamm to talk about what goes into building the musical foundation of a show like this. Every arrangement, every transition, every orchestration choice is intentional.
As we move into CURE Arena, the scale expands. The space is bigger. The sound has to be bigger. The music has to rise to match the moment.
This year features a full all-female SYMPHONIC orchestra (our largest yet). A sound designed to fill an arena and elevate every note.
Drop a comment below. Is there a specific instrument you love hearing live, or a song you’re hoping makes the setlist?
25 years ago this month, my second album, Yosis, was released.
Released in February 2001, it was the first album I ever produced on my own. At the same time, I was also producing The Chevra’s debut album, which will be celebrating its own 25 year anniversary bH this November.
Two years earlier, in February 1999, I released my first album, Hinei. I didn’t produce that one myself, but I learned a tremendous amount from that experience. It gave me the foundation and the confidence to step into producing on my own.
Yosis could very well have been the first true "EG Production".
Looking back, so much of what came afterwards traces back to that first independent production. It set the tone for everything that followed.
I honestly can’t believe it’s been 25 years. Grateful for the journey and for every step along the way.
Would love to hear from you. What was your favorite song from the album? Should we revisit one of them with a 25 year remix?
Over the last three Shaindy Plotzker live productions, each year we’ve pushed the staging to a new level. Every design started with one question: how do we make this year feel completely different from the last?
Each year, the goal was growth. Stronger visuals. Bigger moments. A more immersive canvas.
Now we’re stepping into an ARENA!
A larger space. A larger vision. A completely new opportunity to build something on a scale we’ve never done before.
I can’t wait for you to see what we’ve created this year. It’s going to be something very special.
Drop a comment below. Which year’s stage design was your favorite, and what would you love to see this year?
~EG
For close to 30 years, I’ve been producing and performing at weddings, working alongside some of the most respected and sought after orchestras in the industry.
In 2003, I founded the Yosis Orchestra, performing at weddings, bar mitzvahs, concerts, and dinners.
As the years went on, EG Productions stepped fully into the large scale production world, producing arena shows and major live events. With that growth, the wedding side was placed on pause.
But weddings evolved.
Weddings themselves started becoming full scale productions. Full orchestras. Custom arrangements. Staging. Lighting. Screens. Creative direction. The level had changed.
A few years ago, I decided it was time for EG Productions to step into the wedding world.
We launched the EG Productions Wedding Division, EGPWD.
Since then, Baruch Hashem, we’ve produced large, beautiful, high level weddings across the board. You may have seen some of the videos over the last few years from the large scale weddings we’ve done, but until now we have not formally introduced this division.
What makes us different?
We are not tied to one orchestra or one singer. You can choose any named orchestra or performer you’d like, or we can provide an orchestra for you.
Everything is built around your vision, with a full production behind it.
So what are you waiting for?
It’s time to make your next simcha into an EG Production.
If you have a simcha coming up and want to speak with us, send us a DM, visit egpwd.com, or email us at [email protected].
Mazal Tov!
One of the defining elements of the Shaindy Plotzker Live concerts is the overture. What began in 2023 as a brand new musical theme has grown into something instantly recognizable.
Together with Yisroel Lamm, we created an original overture theme designed to introduce the scale, emotion, and identity of Shaindy Plotzker’s live productions. Each year, we keep the same core theme, but evolve it to reflect new music, new moments, and the growth of the show.
Today, when people hear that opening theme, they immediately know what’s coming. It signals a major production, a full experience, and the beginning of something big. BH!
This clip goes behind the scenes of how that overture was created, how it has developed over the years, and why it has become such an important part of these concerts.
Drop a comment below. What do you think about the overture, and which songs do you think we should include in it this year?
