𝗖𝗼𝗺𝗺𝗲𝗻𝘁 ‘𝗚𝗔𝗠’ 𝘁𝗼 𝗴𝗲𝘁 𝘁𝗵𝗲 𝗹𝗶𝗻𝗸 𝘁𝗼 𝗜𝗻𝗱𝗶𝗮’𝘀 𝘁𝗼𝗽 𝟭% 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝘀’ 𝗥𝗼𝘂𝗻𝗱𝘁𝗮𝗯𝗹𝗲 𝟮𝟬𝟮𝟲 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗗𝗠!
The real test of a shoot is not when things go right, but when they do not #GoodAdsMatter
At the Good Ads Matter Roundtable with India’s Top 1% Directors, Vijay Sawant
@vijaysawant.design , Co-founder & Director at Hungry Films
@hungry.films , shares an intense on-set experience that stayed with him as a director.
He shares a stressful incident during a shoot when an extremely expensive camera was accidentally damaged. What followed, however, was equally important. The producer on set, Dharam Valia
@dharamv , Co founder and Executive Producer at Hungry Films
@hungry.films , handled the situation with calm and composure, allowing the shoot to move forward without panic.
The story reminds us that challenges are part of filmmaking, and the right support system can make all the difference.
Vijay Swant has directed award-winning work for brands like ICICI Lombard, Coca-Cola, Kia and Unacademy, with recognitions at the Good Ads Matter Awards 2025, Cannes Lions, D&AD and beyond. He has also designed the Good Ads Matter Awards trophy, bringing his creative legacy full circle.
Panel Moderator: Sneha Iype
@snehaiype | Nirvana Films
@nirvana.films
Supported by: invideo
@invideo.io
Creative/Production Company: Purpose Studios
@purpose.studios
Knowledge Partner: Manifest
@manifestmediaindia
Want to hear more from India’s Top 1% Directors?
Head to the link in our bio to watch the entire Roundtable!
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Good Ads Matter Awards live now!
Enter here: goodadsmatter.com/awards