After attending the inspirational @instagacep Spring conference a few weeks ago, we’re taking a look back at some of our favorite work that uses spatial storytelling across a permanent space to bring a brand to life.
At Google's stunning NYC headquarters, St. John's Terminal, we collaborated with Google and Downstream to further refine and design four tentpole interactive exhibits: Reflecting Pools, Wind Chimes, Beneath the Trees, and Book Nook. Our team orchestrated the physical design, fabrication, and creative tech to bring these experiences to life.
📖 How do you create a physical book, where you can touch and turn the pages, but with digital content that can be edited and updated to reflect new stories?
At the Book Nook, we used a system of overhead projectors coupled with open-faced, oversize books with Tyvek pages. The books look blank, but this is deceiving - guests take a seat, and as they turn the pages, new Think With Google content appears; visuals are projected seamlessly from above and change in real time.
🔔🌳 Dreamy landscapes and soothing sounds...that's the inspiration behind Beneath the Trees & the Wind Chimes!
We combined LoRes, abstract light panels and clusters of hand-thrown, ceramic chimes to create a 'show's starting soon' signal that's anything but ordinary. Located just outside the auditorium, this multi-use space provides a constant, calming ambience, with adjustable light sequences for any mood.
Watching the Stranger Things finale over the break got us thinking about an oldie, but a goodie. Back in 2017, we partnered with Netflix to surprise Lyft riders with a journey into the Upside Down.
Strange Mode was like a haunted house in a car—complete with strange effects like a Demogorgon hand, hydraulic seats, radio static, flickering lights, and even drivers who “vomited slugs.” What a ride!
#sᴛʀᴀɴɢᴇʀᴛʜɪɴɢs5 #netflix #lyft #neverbored
Are you (or is someone you know) a college student on winter break dreaming up big adventures for 2026?
Maybe, just maybe, an internship at Deeplocal is in your future?
JOIN US IF:
🛠 You’re ready to roll up your sleeves and work on real projects with real clients in the real world
📚 You are self driven, smart, curious, and kind
🌟 You're fueled by collaboration and creativity
We're looking for interns to join in the summer of 2026. Check out deeplocal.com/careers to apply!
#neverbored #internship
Happy Women’s Equality Day! Today, we celebrate the strength, resilience, and achievements of women everywhere.
We’re proud to highlight some of the kickass women on our team who keep it pushin’! Scroll to see just a few of the many ladies who produce, design, engineer, fabricate, weld, playtest, etc. in our shop and studio, bringing amazing projects to life.
#neverbored #womensequalityday #design #creativetechnology #fabrication #process #workculture #behindthescenes #inspiration
That’s a wrap! 🎬 Last week, we said goodbye to our incredible Summer Interns. Their talent, drive, and ability to hit the ground running blew us away. 💪🛠️
Swipe ➡️ for some highlights!
1. Seth tuning up some of the electromechanical Flowers at the Google NYC office
2. Michele and Yeji’s colorful “childlike” sketches, made as easter egg moments for an immersive permanent install
3. Marc and Jonah collaborating on an interactive boombox prototype
4. Jonah helping install a project on site
5. Design work by Michele for various pitches
6. Seth’s lighting tests for a project at Cannes
7. Lighting renders by Yeji
Big thanks to our interns for their innovative contributions! If you or someone you know is interested in interning at Deeplocal, share this post and keep an eye out for openings. 👀
@jik1317@michelehratko@faithyeji@marccdunand
#neverbored #internships #prototyping #testing #creativetechnology #process #concept #experiences #brandexperience
Watch our new reel to see why we’re #neverbored. We defy the ordinary, one project at a time.
From press-worthy inventions, to museums, to pop up events, we’ve partnered with some of the best in the biz. In the last few years, we’ve radically expanded our client base and portfolio, delivering projects we’re proud of across tech, finance, F&B, tourism, healthcare, and more.
And this is just the beginning.
This showreel isn’t just a testament to our latest campaigns; it’s a celebration of our team – their tireless efforts, craftsmanship, and problem solving are behind every win. Because “the work that we do here, you can’t do anywhere else.” 🖤 We wouldn’t have it any other way.
Ready to make something unforgettable? Reach out at the link in bio.
#experientialmarketing #brandexperience #reel #casestudy #immersive #popup #B2B #B2C #marketing #creative #creativetechnology #design #events #workspaces #innovation #ai #tech #foodandbev #tourism
Calling all creatives! Want to dream up and design award-winning ideas for some of the world’s coolest brands, from top tech titans like Google and Microsoft to beloved food & bev fan favorites like Taco Bell and Torani? Are you looking for a gig that keeps you on your toes, where you’ll bring branded events to life, drive retail innovation, create interactive product demos, and craft spaces for corporate campuses and customer experience centers? Great news, Deeplocal is hiring!
Our ideal Experience Designer has a portfolio that showcases:
- Clever design thinking & problem solving 🧠
- Environmental and spatial design skills 🎨
- A passion for creative excellence, from big-picture ideation to intricate details 🔍
- Experience bringing ideas to life through rapid prototyping 🛠️
Unique perks? A flexible, pet-friendly office, 55,000 square feet of production and playtesting space, a technology & wellness subsidy, community impact hours, and team members who are passionate, diverse creatives – you’ll work side-by-side with metalsmiths, architects, brand strategists, technologists, and more.
Think you (or someone you know) might be the perfect fit? Check out the job description (“Careers” link in bio) and share this post with a friend!
#neverbored #hiring #jobalert #experiencedesigner #designjobs #experientialdesign #pittsburghjobs #agency #creativejobs #designer #UX #UI #brandexperience #3Dmodeling #graphicdesign #interactive
Take a closer look 👀 at Solutions Hub, a dynamic exhibit from LinkedIn’s London Experience Center…
This sleek, curved display offers information at a glance and invites deeper dives into customer success stories. In its ambient state, the screens cycle through a variety of content, but as guests approach, they can simply “tap to learn more” about LinkedIn Learning Hub, upskilling with AI, LinkedIn Sales Navigator, and more. Guests can then personalize their experience, choosing topics in whichever order, and lingering for as long or as little as they like. 🔎
Made from welded aluminum and wood, and housing four touchscreens, Solutions Hub required work from our design, creative tech, fabrication, and engineering teams to bring it all together. 👷
#executivebriefingcenter #architecture #interiordesign #exhibitdesign #experiential #innovation #workplace #workplacedesign #workplaceexperience #linkedin #interactive
Guests’ first look into LinkedIn London’s Experience Center? An atmospheric media moment that beckons from the windows, catching attention from the street. 🌟 Surrounded by stairs on both sides, Brand Portal responds to movement and touch; gradient, softly-shifting landscapes can be updated for seasons, holidays, or events.
Psst—wanna take a peek at how we brought it all to life? Concepting, designing, prototyping, and iterating are crucial to our process. Swipe through to see some BTS shots gathered along the way. This large-scale installation required woodworking, installing and testing LED lights, electrical assembly, and so much more. 🛠️
#executivebriefingcenter #architecture #interiordesign #exhibitdesign #experiential #innovation #workplace #workplaceexperience #linkedin #lighting #sculpture
More views ✨ from the new LinkedIn London Experience Center!
At Deeplocal, we’re veterans of physical-digital world building, and we know how to act as an extension of our clients’ teams. We’ve helped many digital-only brands take their first step into brick-and-mortar experience by rolling storytelling, approachable design, and cutting-edge tech into custom-curated environments where guests can learn, play, and make connections.
Highlights from the Center include:
- A dedicated photo booth for taking new profile pics. 📸
- An atmospheric media moment that greets guests as they enter the space. 🧑🚀
- Multiple scrollable, educational modules that let guests choose their own adventure. 🕹️
Ready to keep exploring? Up next, we’ll take a closer, behind-the-scenes look at Brand Portal and Solutions Hub…
#LinkedIn #experiencecenter #brandactivation #corporatedesign #interiordesign #exhibits #creativetechnology #EBC
The @pinterest Manifestival is always a bold, bright, inspirational presence at @cannes_lions International Festival of Creativity. Pinterest puts fans first, leans into DIY/maker stations, and taps into the latest trends, turning their stretch of beach into the coveted place to be. This year, we were thrilled to work with their team, @weareamplify , and @adobefirefly to develop the “Discover Yourself” style reading – a customized, glowing, tarot-esque experience that pushes the boundaries of what’s possible with AI. 🔮
Inspired by Pinterest’s Visual Search, guests scanned their palms to discover their aura color, then refined their style preferences by selecting images and banking style tags. The final result? An AI-generated, digital tarot card with fashion, travel, and interior design recs bundled together, encoded onto an NFC tag key charm as a souvenir.
Tapped for our AI, engineering, creative tech, and experience design expertise, we owned the industrial design of the interface, digital content flow, audio and lighting cues, and developed 250 tarot cards. On the backend, we ensured our text and image outputs were as tailor-made, curated, and thoughtful as possible for guests.
We were so grateful to be a part of Manifestival! Big thank you to our clients and partners! Much more to come with this one 😉…
#neverbored #CannesLions #creativity #AI #creativetechnology #pinterest #design #experientialdesign #lighting #tarot #aura #horoscope #pinterestmanifestival
Special announcement: we’re on the @eventmarketer It List! ✨
We’re never bored with our jam-packed schedule, cranking out hits like…
- Taco Bell’s drive-thru photo booth for fans, featured in their Super Bowl LIX spot 🏈
- Yellow Tail & Domino’s Twist. Tap. Order. Caps that made pizza night a breeze 🍷🍕
- A syrupy-sweet pop-up and touring Flavor Factory for Torani’s 100th anniversary 🍭
- Visit Anaheim’s new trade booth design for IPW, full of immersive digital canvases 🖼️
- Pinterest’s mystical, vibe-y, AI-powered “style reading” experience at Cannes Beach 🔮
…and so much more!
We’re on a roll, and we couldn’t be prouder to be on the Event Marketer It List – a roster of the top 100 experiential agencies. Congrats to the team!
Deeplocal was specifically recognized for our continued success with tech clients, and our expansion into the food & beverage and tourism sectors. As we charge into the rest of 2025, we’re excited to grow our portfolio even more and keep crafting experiences that get everyone talking! 🗣️
Come along for the ride!
#neverbored #experiences #events #eventmarketing #popup #retail #conferences #mobiletour #eventmarketer
