Cole Sax

Tonight. 8:30pm ET. Call to Serve premieres on @disneyplus and @hulu . A veteran on the edge of purpose. A hurricane barreling toward a forgotten town. A team of first responders racing in. This is not just a story of disaster response—it’s a story of human response. Call to Serve follows Dean, a U.S. Army veteran struggling to find his footing, as he joins a Team Rubicon mission in the wake of Hurricane Ian. What starts as a volunteer deployment becomes a journey of healing, connection, and the rediscovery of self—through service to others. Shot across real disaster zones. Told in real time.

The other night at the Motion Picture Association @motionpictures in D.C., Call to Serve screened in a space that has hosted some of the greatest films of our time…Oppenheimer, Roma, The Post, 12 Years a Slave, even Top Gun: Maverick. To now have our story shared on that same screen… it’s humbling, surreal, and something I’ll carry with me. I’m incredibly grateful for the opportunity to not just screen the film, but to speak about the kind of stories that can shape our world for the better. Stories of hope. Stories of identity and belonging. Stories that remind us we’re not alone. At its core, storytelling is meant to touch our hearts, to hold up a mirror to ourselves and a window into someone else’s world. With Call to Serve, I hope people walk away feeling a little more connected… to their communities, to their purpose, and to the parts of themselves still healing. Because the truth is, we all carry broken pieces. But through vulnerability, and showing up for others, we begin to mend. We continue our stories. In a world that can feel so disconnected… look for the helpers. Call to Serve will air on @hulu with @abcnews , @teamrubicon and @ford on Nov. 11th. Thank you @therealphilhessler @laurenvraz @capnjonconnors @benkhoshbin @artemisstrategies and so many others for making this happen.

I’ve been fortunate to speak on TEDx stages, sit on panels I wasn’t sure I was qualified for, screen films, and lead workshops for young storytellers in parts of the world I never imagined I’d see. I’ve always been driven by the same mission: To tell stories that connect us—to ourselves, to each other, and to what matters most. Stories of hope. Stories that remind us how much more we have in common than we think. Stories that soften us—toward the world, toward one another, and maybe, toward the parts of ourselves we’ve struggled to love. Speaking at Tribeca X @tribeca this year is another step in that journey. Our new film Call to Serve explores the idea that by showing up for others, we begin to heal parts of ourselves we thought were beyond repair. I’m so grateful for the chance to share this story—especially alongside my chosen brother, @therealphilhessler . Getting to create together continues to be one of the great joys of my life. To @mackwoodruff & @dylanwineland for being on this every step of the way and dedicating so much time and heart and not complaining once while sleeping on cots and eating too much Bojangles. The film is visually stunning because of you two. And none of it would’ve been possible without @laurenvraz . You believed in this project from day one and championed it with so much heart. Thank you for making this happen Grateful, always, for the chance to tell stories like this—and to do it with people I love.

I choose you today the same way I would choose you again and again if I could go back to the beginning watching you walk into copper common, without hesitation, without reservation, with my whole heart open. You bring SO much joy and light into Ove and I’s life @hannah.yandow 🥹💛 Here’s to everything that brought us here. And to everything still waiting for us ahead. I love you more than I know how to say, Hannah. But I’ll keep trying in this life and the next!

My tattoos will be coming to a Pinterest board near you soon @therealphilhessler @hyst_erica for @pinterest

Proof of life post! Developing our agentic production app with @therealphilhessler , playing outside with me love @hannah.yandow , going to concerts and eating street dogs with @lucasteele , running productions, and seeing my habibi @dylanwineland get tattoos and tinker with his RC cars 🙃

Ohhhhh me goddd it’s me Valentine 🥹😘 I love you @hannah.yandow . PS today was the day my parents conceived me

Grateful to be featured in this years @tellyawards winner spotlight! I’ve always felt that the arts, and filmmaking, is a way to practice vulnerability. I’ve learned that the most powerful work doesn’t come from spectacle. It comes from honesty. From trusting instinct. From telling stories that allow people to see themselves more clearly as they navigate the world. None of this work is possible without trust between the subjects and their stories and the collaborators who all bring stories to life that move people.

As the Winter Olympics begin this week, I keep coming back to one of the most meaningful projects I’ve ever had the chance to be part of: Far From Home. This series was born from a simple but powerful question: What does it take to chase a dream… when everything around you says it’s impossible? We followed six athletes from countries with little to no winter sports infrastructure. No big sponsors. No guaranteed paths to glory. Just belief. Grit. And the hope of representing their country on the world’s biggest stage. Athletes like: Carrie Russell (@carrieicequeen ) & Jazmine Fenlator (@jazminefenlator ) – Bobsleigh, Jamaica Shiva Keshavan (@100thofasec ) – Luge, India Julian Yee (@julianyeeee ) – Figure Skating, Malaysia Their stories reminded me that behind every athlete is a family, a community, and a lifetime of quiet sacrifices. That success isn’t just measured in medals, but in the courage it takes to keep showing up. We traveled across the world—Shiraz, São Paulo, Manali, Kuala Lumpur, Kingston and more—filming 18 days with each athlete. Not just their training, but their lives. Their homes. Their humanity. And through it all, one truth kept rising to the surface: We become who we are because of the people who believe in us. The ones who carry us when we’re tired. Who remind us that we’re enough… long before the world ever notices. That’s what this project taught me. That’s what I carry with me still. Grateful to have built this alongside my brothers @phil.hessler @gknowproductions @dylanwineland @j_.cal and so may others, and the teams at @boardwalkpictures , Madica Productions, The Olympic Channel, NBC Sports, Snapchat, and Bridgestone. Far From Home may have been filmed for 2018… but these stories feel more relevant than ever. In a world that often divides… may we keep telling stories that remind us of what we share. Of what’s possible. Of how far belief can carry us… when we don’t walk alone.

This one meant a lot. Filmed above the Arctic Circle with @feelfinnair directing, skiing, and getting back to my roots behind the camera. Sunset hit at 2pm, freezing temps, and hadn’t put skis on in a year. Grateful to have had my hands on the lens for this one. We chased light, ate reindeer, danced at the bar, snowmobiled and laughed along the way. Still can’t believe we got to do it. @dylanwineland @criminal_tv @dearkyliescott @prod.juhanasalminen @sannileinonenn

What starts as fandom… sometimes becomes legacy. We got to create a special piece for Kraft Sports Entertainment and @salesforce that celebrates just that… a lifelong @patriots fan, a local kid with a dream, and the community that helped him save his team from leaving New England. There’s something deeply powerful about what sports can do… how they shape identity, build belonging, and become the backdrop to our lives. That’s what drew me and @dylanwineland to this story. From the fan portraits to the origin story itself, it reminded us what it means to care about something bigger than yourself. It’s not just about football. It’s about community, commitment, and carrying forward the dreams that made you who you are. Grateful to have been part of this one with @criminal_tv @brutonstroube @sambaiamonte

January 1st feels made for you, Hannah. A day for fresh starts, intention… and that quiet little magic you somehow carry around like it’s normal. 🍄 You move through the world with real curiosity and care. You notice the tiny things most people rush past. You love your people hard. You make space. You bring warmth, humor, and an ease that makes everything feel softer just by being near you. I love the way you notice life flowers, light, music, people and then pause like, “wait… look at that.” Loving you has made me calmer, braver, more intentional… and also way more likely to get my ass kicked in a game. There’s a wild, fairy-like wonder to you, balanced by the kind of emotional wisdom that makes me go… how did I get so damn lucky? Happy Birthday to my Hannaya. My 🐓🍑. My favorite person. My best friend. My home ❤️