Excited to share this new commercial we’ve been carving out for a 150 year old legend - a task we certainly haven’t taken lightly.
“Ranching doesn’t build character - it reveals it.”
Editor: Lucas J. Harger
Voiceover: Colter Wall
Script: Taylor Sheridan & Rob Baker
Music: Ian McLeod & Matt Brown
GFX: Jimmy Bonner
Colorist: Clark Griffiths
Sound Design: Christian Stropko
Post Producer: Sunshine Clay
Cast: 6666 Ranch
D/DP: 🤙🏻
Post Agency: Bruton Stroube / Outpost
Creative Agency: Baker & Bonner
Music Studio: Cleod9 Music
Production Company: Ultralite Films™ @colepalfreyman & @ethan_lee0873
20,000+ miles and a handful of new friends later, it’s gratifying to put our latest for @capricamper into the wild. It sure took a ragtag group of scrappy folks to bring this one to life. @thejenlandon was kind enough to make art in the hippie badlands of New Mexico while lending her voice to a poetic narrative penned by my old pal @bakernc from @bakerandbonner . His cohorts @thehungryfisherman and @emmin_emmart have spent over a year designing and resdesigning the brand new face of Capri in addition to crafting the VFX in this anthem. Likewise, Ian McLeod and his crew at @cleod9music shaped the cello lines that help carry so much emotion, and @bendylansloan guided our sound design into something simple and beautiful. Thanks @mrho0per , @fallontaylor2 , @_tatedavid , and many others for being part of the adventure.