From the beginning,
@jaekicho and I had only one goal with Righteous Eats: make life easier for the people running restaurants. Especially those community anchors with less visibility. The owners who couldn’t get PPP loans. The folks with no platform but who kept feeding their communities anyway.
That mission hasn’t changed. But the food world around us has. 💭
Food media is louder and more crowded than ever. Saturated with people chasing views, trends, and cheese pulls. That was never our intention. We’ve always cared about context and about helping restaurateurs navigate a food system that keeps shifting every year.
Over the past year, between my health scare, Jaeki’s travels, eight international pop-ups, and the creator economy flipping upside down, we started sitting down with the founders, critics, operators, technologists, and builders who are shaping where food is going next.
That’s what this next chapter is about:
FNBC: Founders, Newsmakers, Builders & Creators. (Get it?)
This isn’t for virality. It’s for restaurateurs, consumers, and anyone who cares about how the food business really works.
Here’s a look at the first conversations we’ve been having:
• Peter Phillips -
@chipcitycookies
• Jatee Kearsley -
@jetaimepatisserie
•
@simonkimnyc - Gracious Hospitality (
@cotekoreansteakhouse @coqodaq )
•
@pete_wells - Longtime
@nytimes food critic
• Khalid & Shafiq Mashriqi -
@shahshalalfood
• Judy Thelen & Eliot Frost -
@beli_eats
•
@ericripert -
@lebernardinny
• Ben Leventhal -
@blackbird (Eater, Resy)
And honestly…this project took way longer than it should have. 🥲 Life happened. But instead of waiting for the perfect moment, we’d rather just start.
I’m still figuring out how to share it: full episodes, clips, YouTube drops, a private feed. Let us know your thoughts in the comments.
We’d like to build this with community, the same way we started.
- Brian Lee (
@brianlee )