Weβre honoured to have @imraanchristian βs music video for @sampa_the_great on the shortlist for colour grading at @theaicp .
Bravo @nic_apostoli for a gorgeous grade, and all our collaborators for giving Nic the raw material to make magic. π¨
At Arcade our core business will always be advertising, but itβs exciting to occasionally explore other formats.
βHomeβ Season 2 is up for five Daytime Emmy nominations.
Weβre honoured to have played a part in this, with our co-founder Lebogang Rasethaba directing two episodes, while our producer Julia Schnurr was on-the-ground support to the production team.
Weβre grateful to A24 and AppleTV+ for trusting us, the beautiful stories of our subjects, and the excellent work of our technical crew from SA and Ghana.
A little BTS from @al3xawilson βs latest campaign for Zagg.
It was magical shooting with the good folks from @mcsaatchiabel , Heineken, Nigerian Breweries, @wishbones_africa , and our amazing cast and crew.
A little BTS from @al3xawilson βs latest campaign for Zagg.
It was magical shooting with the good folks from @mcsaatchiabel , Heineken, Nigerian Breweries, @wishbones_africa , and our amazing cast and crew.
A little BTS from @al3xawilson βs latest campaign for Zagg.
It was magical shooting with the good folks from @mcsaatchiabel , Heineken, Nigerian Breweries, @wishbones_africa , and our amazing cast and crew.
New work directed by Alexa Wilson.
Alexa was invited by Heineken, Nigerian Breweries and our friends at M&CSaatchiAbel to direct this launch for an exciting new product β Zagg.
Made possible with the support of our South African collaborators and brilliant crew and cast in Lagos, coordinated by Wishbones Nigeria.
CLIENT
Heineken Global & Nigerian Breweries
Global Innovation & Category β Emma-Jane McKeown
Marketing Director β Emmanuel Oriakhi
Premium: Portfolio Manager β Sampson Oloche
Non-Alcoholic: Portfolio Manager β Elohor Olumide Awe
Beyond Beer: Portfolio Manager β Olaoluwa Babalola
Life & 33 Export β Francis Obiajulu
Brand Manager: Zagg β Oluchukwu Ohakawa
Senior Brand Manager: Maltina β Onyebuchi Allanah
AGENCY
M&CSaatchiAbel
Executive Creative Director β Jake Bester
Managing Partner Amsterdam β Frances Skelton
Group Head of Broadcast Production β Bronwyn Henry
Group Account Director β Matthew Mitri
Creative Group Head (Art Director) β Delano Chengan
Creative Group Head (Copywriter) β JP Le Riche
Broadcast Production Manager β Nicole Mohammed
Creative Lead (Sharebeta) β Ifedayo Betiku
PRODUCTION (SA)
Production Company β Arcade
Director β Alexa Wilson @al3xawilson
Managing Partner β Colin Howard
Producer/ Partner β Will Nicholson
1st AD β Bjorn Van Os
DoPβ Willie Nel
Trinity Operator β Karl Schmidt
Production Designer β Naobie Noisette
LEAD CAST
@leapofdanceacademy@_n_amaar@iamsupatosh
PRODUCTION SERVICE (Lagos)
Wishbones
EP β Sugnet Toerien
Producer β Chris Friend
Line Producer β Abisola Oladipo
Casting director β Ajua Dickson
Production Manager β Anuoluwapo Folarin
Production Coordinator β Bisola Fasinu
Location Manager β Henry Alabi
Art Director β Chris Udomi
Wardrobe Stylist β Zackstyling Luxury
Focus Puller β Seun Blue
Key Grip β Wale Fadairo
Gaffer β Samson Olanrele
Choreography β Ukalina Opuwari
Security β Austin Omoboye
POST
Strangelove
Editor β Shelby Ncube
VFX/ Online β Charmaine Greyling & Darian Simons
Executive Producer β Bevil Schwartz
Production Manager β Manuel Monteiro
Colourist β Nic Apostoli
Original Music - Simon Ringrose
Final Mix - Hannes Burger
VO - Anthony Oseyemi
New work directed by Alexa Wilson.
Alexa was invited by Heineken, Nigerian Breweries and our friends at M&CSaatchiAbel to direct this launch for an exciting new product β Zagg.
Made possible with the support of our South African collaborators and brilliant crew and cast in Lagos, coordinated by Wishbones Nigeria.
CLIENT
Heineken Global & Nigerian Breweries
Global Innovation & Category β Emma-Jane McKeown
Marketing Director β Emmanuel Oriakhi
Premium: Portfolio Manager β Sampson Oloche
Non-Alcoholic: Portfolio Manager β Elohor Olumide Awe
Beyond Beer: Portfolio Manager β Olaoluwa Babalola
Life & 33 Export β Francis Obiajulu
Brand Manager: Zagg β Oluchukwu Ohakawa
Senior Brand Manager: Maltina β Onyebuchi Allanah
AGENCY
M&CSaatchiAbel
Executive Creative Director β Jake Bester
Managing Partner Amsterdam β Frances Skelton
Group Head of Broadcast Production β Bronwyn Henry
Group Account Director β Matthew Mitri
Creative Group Head (Art Director) β Delano Chengan
Creative Group Head (Copywriter) β JP Le Riche
Broadcast Production Manager β Nicole Mohammed
Creative Lead (Sharebeta) β Ifedayo Betiku
PRODUCTION (SA)
Production Company β Arcade
Director β Alexa Wilson @al3xawilson
Managing Partner β Colin Howard
Producer/ Partner β Will Nicholson
1st AD β Bjorn Van Os
DoPβ Willie Nel
Trinity Operator β Karl Schmidt
Production Designer β Naobie Noisette
LEAD CAST
@leapofdanceacademy@_n_amaar@iamsupatosh
PRODUCTION SERVICE (Lagos)
Wishbones
EP β Sugnet Toerien
Producer β Chris Friend
Line Producer β Abisola Oladipo
Casting director β Ajua Dickson
Production Manager β Anuoluwapo Folarin
Production Coordinator β Bisola Fasinu
Location Manager β Henry Alabi
Art Director β Chris Udomi
Wardrobe Stylist β Zackstyling Luxury
Focus Puller β Seun Blue
Key Grip β Wale Fadairo
Gaffer β Samson Olanrele
Choreography β Ukalina Opuwari
Security β Austin Omoboye
POST
Strangelove
Editor β Shelby Ncube
VFX/ Online β Charmaine Greyling & Darian Simons
Executive Producer β Bevil Schwartz
Production Manager β Manuel Monteiro
Colourist β Nic Apostoli
Original Music - Simon Ringrose
Final Mix - Hannes Burger
VO - Anthony Oseyemi
Weβre super proud of @imraanchristian for winning best in craft for directing βBe Freeβ for @desiremarea .
This wouldnβt have been possible without our amazing collaborators. π€
New work directed by @imraanchristian .
We fell in love with this genre-defying song by rising sensation @desiremarea and knew it needed a hard-hitting story of love, fear and everything in-between.
βMaybe another day youβll find the courage to love me.β
We couldnβt have done this without all our amazing collaborators. We appreciate you. π€
CAST
Desire Marea - @desiremarea
Thapelo Molefe - @thapelo.stylerjam
Slindile βSeshβ Mjoli - @mf2mahn
Tsholofelo Ndaba - @Tsholofeloo
Lowembo Takoy - @Takoydodo
Lebo Otukile - @fakamatah
Kagiso Kuypers - @k_kuypers
Directed by Imraan Christian @imraanchristian
Producer Will Nicholson @bwilldered
Production Manager @mangi_shmangz
Creative Producer @martybleazard
Unit Manager Lovers Monene
Unit Assistant Mpho Monene
Director of Photography Marty Bleazard & Imraan Christian
Focus Puller Jason Haji-Joannou
Steadicam Deon Wermeulen & Werner Nortjie
Gaffer Alan Thorpe
Production Designer Gerhard Van Zyl
Art Director Werner Snyman
Props Norma Wildenboer
Props Tiaan Volschenk
Wardrobe Stylist @amyzamaa
Wardrobe Assistant Siyabonga Mtshali @siyababa_
Hair and Make Up @tammimbambo
Choreography @tarryn_tnt
Intimacy Co-Ordinator Maude Sandham
Editor @shelbyedit
Colourist @nic_apostoli
Online/ VFX @darian_dawood
Producers Bevil Schwartz & Manuel Monteiro @strangelove_post
Final Mix @field.audio
Creative Researcher @diana.mills.smith
Written by Buyani Duma and Sanele Ngubane
Produced by Desire Marea, Sanele Ngubane @sunsunus and @its.thuthuka.again
Engineered by Jacques Du Plessis @Highseasstudios
Assisted by Onkgopotse Tiro toroh_0_wano
Mixed by Marta Salogni @martasalogni
PERFORMED BY -
Desire Marea (Vocals) @desiremarea
Sibusiso Mashiloane (keys) @sibumash
Portia Sibiya (bass)
Sibusiso Zondi (drums) @sbusisozondi2
Andrei Van Wyk (guitar) @andreivanw
Lwanda Gogwana (trumpet) @lwandagogwana
Leroy Mapholo (violin)
Alex Hitzeroth (trombone)