It’s live. Finally, the non-alc lager Ireland has been waiting for. ⚡️
Fierce Mild Lively Lager — our take on the classic Pilsner.
An Irish non‑alc beer for people who actually like the taste of beer.
Relentlessly refreshing. Bright gold, clean on the nose, crisp where it counts. Four natural ingredients. Gluten-free. Cold conditioned. Pale malt, floral hops, a light bitter finish.
Pre-order on our site now. In @tescoirl from next week.
Stocking enquiries → [email protected]
Ask for the Irish one. ⚡️
#brewthingsdifferently
One of the really challenging things of late has been putting a spotlight on recent awards and achievements while remaining modest and not filling your feed! Spreading the word, without notions or getting big heads.
While we know these wins are as result of years of hard work and a pretty dam delicious product, we just don’t want to be going on about it! 😄
This one though, is super special. It’s the pinnacle in Irish food and drink. Judged blind, on quality and taste alone. No noise. No story. Just what’s in the glass.
Blás celebrates and rewards the very best tasting Irish products, and the passionate, driven producers who make them.
Sláinte to @blasnaheireann for the coveted 2025 gold medal🥇- we’re honoured.
#fiercemild #brewthingsdifferently
Wednesday means @boundarybrewingrunningclub
Few snaps from our @pure_running@asics collab event last month @boundarytaproom
Great fun testing out the new @asicsrunning Superblast 3s 🔥
BBRC Celebrated their 3rd Birthday last week. Massive kudos to all the sound volunteers. Huge participation every single week. See you at the next one! 🏃♂️ 🏃♀️ 🍺
Cheers 🍻
FM
@nytimes THANK YOU.
Pretty surreal to feature in NYT this week covering Ireland's drinking culture, it's future and the faces involved in shaping it. Really refreshing to see @meganspecia coverage looking at it in a different light.
Fierce Mild is purposely designed to sit inside Irish drinking culture, not outside it, and to hold a place on the bar counter or restaurant table alongside all the other options.
All alongside the fantastic @cobblestonepubdublin@fidelitydublin@whiplashbeer@boarddublin@pawnshopdublin featured also.
📸 @pdossantos - @caribou_dublin
Thanks for the intro @ainekerr 🍻
#newyorktimes #nyt #fiercemild #brewthingsdifferently #ireland
Celebrating International Women's Day with two of the best!
Not mentioned much on here, but these two are the rocks behind the scenes that keep Fierce Mild firing.
@caoimhelally@tiddletumbles
We are absolutely chuffed to receive the 2026 Drinks Award from the @foodwritersguild
Huge thanks to the Guild for the honour. All fantastic stories behind the award winners this year. Privileged to be a part of it. Food served on the day @anandadundrum all curated using the award winning irish produce. Special mention to @lizgoregrimes for the nomination. Special day out.
Thank you everyone for all the support and grá for Fierce Mild.
Sláinte!
#BrewThingsDifferently
#irishfoodwritersguild
FERGAL
We’re gutted he’s going, but dead chuffed he’s off to continue conquering the world of low alcohol beer with his brewery @_fiercemild . We couldn’t be prouder of our local Dundalk lad, & the fact we’re still going to be sharing beers (both alcoholic & non alcoholic ones) in the industry is the icing on the cake. We can also assure you that you’re in very good hands with our new recruit, but more on that later. @ferg_ale will be sorely missed by all of our team & we’re sure all of you, though we will not hold so much regret for the hangovers Fergal was responsible for. He is an absolute MENACE on an evening out. Please raise a pint for Fergal - a Proper Sound Human, & join us in wishing him the very best for the future! 🍻
Cheers Ferg!
We love a good midweek pub catch up! Checking in on friends. Hearing the scéal from the weekend and plotting the next adventure that will never happen. All part of it.
Fresh midweek Fierce Mild pints are here for it! @blackbirdrathmines 🍻
#fiercemild #brewthingsdifferently
Too good just for January! @fidelitydublin
Looking to get us stocked this year on draught, bottle or in can? DM/Email/Carrier Pigeon us. 📬 🐦
#fiercemild #brewthingsdifferently
