Super happy that we finally get to share some behind-the-scenes impressions from our first shoe to market — the FILA+ DRILL BOOT 🇮🇹
Huge shoutout to the incredible team, and a special thanks to Lev Tanju for the brilliant creative direction that brought this to life with
@fila_plus
Lev discovered this gem in the FILA archive in Biella, Italy. Originally known as the Powerdrill Boot, it was first designed as a children‘s boot in 2000. We reimagined it with Italian premium craftsmanship, sportiness, and a humorous twist — the core attributes of FILA+.
The Drill Boot debuted as part of the first FILA+ FW24 collection at Dover Street Market last August and has since been showcased worldwide in pop-up stores across Milano, London, New York, Los Angeles, Seoul, and Tokyo.
Team:
@lev.tanju
@mr.tulip
@rei.asami
@_juls_b_
@reinventingiacomo
@micheletorresi 
