Down tools, clean up – the @norsewear Paeroa takes you straight to dinner.
The new Paeroa Quarter Zip from Norsewear brings together timeless design and everyday practicality, made from 100% New Zealand merino wool certified through our Wool Integrity programme.
Sourced from PGW Wool growers’ farms throughout the South Island, it’s a product that reflects the quality, care and commitment behind every clip.
From farm through to the finished garment, it’s a story of local farmers, local production, natural fibre and strong industry partnerships.
A great example of New Zealand wool in action.
Where your wool comes from matters. Always has.
In the lead-up to a full launch of our Paeroa jersey, we’re going back to the source - the people, the land, and the process behind every fibre we use.
Good gear doesn’t just start in a factory. It starts on-farm, with the right wool, handled the right way.
We’re proud to work alongside those who know wool best.
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Tough Comfort
Made in New Zealand
From New Zealand farms to days like this.
Our wool caps are made locally using New Zealand wool, bringing natural comfort and durability wherever you take them.
Wool does things other fibres can’t.
Naturally warm, breathable, and made to last, the Palazzo throw is crafted from 100% lambswool and designed for everyday living.
https://woolintegrity.store/collections/wool-throws/products/palazzo
🐰 EASTER GIVEAWAY TIME! 🐣
Win this adorable Easter prize pack, featuring handcrafted goodies made from 100% New Zealand wool 💚
Here’s what’s up for grabs:
🌸 Enchanted Bunny Basket + Spotted Bunny Basket
🐇 Peekaboo Bunny Decoration
🐥 Blossom Bird Decoration
🍫 2 Cadbury Chocolate Bunnies
🥚 A colourful assortment of Cadbury Easter eggs
To enter:
✅ Like this post
✅ Follow our page
💬 Tell us who you’d share this with
Hop to it, entries close Tuesday 31 March 2026 at 10am 🐇💐
*Please be aware of imitation accounts. We will not send friend requests, ask for personal or credit card details, or comment with links.
Open to NZ residents only. One winner will be drawn at random. This promotion is not sponsored, endorsed, or administered by, or associated with Meta or Cadbury.
Thanks to @pgw_wool and the @woolintegrity program, it’s not just our manufacturing that stays local, it’s the procurement of our wool too.
We know exactly who our growers are, and the animals that our wool comes from. Heck, we even get to visit them ourselves.
From farm to foot. Doesn’t get better than that.
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Tough comfort
Made in New Zealand
We’re at Southern Field Days and we’d love to see you.
Come and visit us at the PGW marquee, site 187, and have a go at our wool matching competition. Match the greasy wool with the correct end products and go in the draw to win one of four $100 vouchers from either a PGW store or the Wool Integrity Store.
We’ve also got a range of @woolintegrity Store products on display, plus a 15% storewide Field Days discount running.
If you’re keen for a yarn about all things wool, Lawrence Paskell is on site today, Daryl Paskell will be there tomorrow, and Ding (Graeme Bell) will be joining us on Friday.
Pop down, say hello, and catch up with the team. We’d love to see you 🐑
Yesterday we had an amazing day visiting some of our growers at the beautiful Brookbourne Farm. Keep your eyes peeled for something exciting coming 👀 🎥
PGG Wrightson and @norsewear have teamed up to create a new value chain for 100% New Zealand wool—one that supports growers, strengthens rural communities, and delivers traceable, ethically created, high-quality garments and accessories to local shelves.
The partnership ensures traceability from the grower’s paddock to the end product, with a high standard of animal welfare and fibre assurance that includes independent farm auditing and quality testing through the Wool Integrity programme.
Andrew and Heidi from Meikleburn Station are Wool Integrity growers supplying Norsewear with fibre, helping to take wool full circle from their paddock to your Norsewear socks and clothing!
Hear the full story via the link in our bio.
