Two challenger brands.
One visionary restaurant.
A single night in Cannes, carved out from the chaos of the Croisette to honor those who rewrite the rules and reimagine the future.
Thank you, Cannes 2025.
Submit to the Mother of Reinvention.
@videoamp@koancph@turnkey@adr_agence@barretthofherr
📷 @no_diggityy_
Now that Halloween is over 🎃, is that Mariah Carey defrosting? With the countdown to the holidays upon us, we’re so pleased to announce our currency agreement with the top entertainment destination for the holiday season, @hallmarkchannel
The continuous shift to big data currencies and advanced audiences across our industry is catapulting us towards a future of smarter media investments and increased ROI. And we’re so glad to be doing it with our friends at Hallmark Media.
The marketplace asked for new currencies to be easier and something they could scale, so we’re delivering alongside our friends at @dentsuusa and all of the publishers who are leaning into advanced currencies and audiences. Here’s to less waste and more ROI.
@aetv@foxbusiness@hallmarkchannel@nbcuniversal@paramountco@wbd
Taking a look back to learn from partners at our Cannes Summit, who shared their thoughts on the future of clean rooms and advanced audiences, media planning optimization, and the importance of sports measurement. Check out our blog for all the panel presentations at the link in our bio.
VideoAmp and Relo Metrics are teaming up to change the sponsorship game just in time for fall ball! By blending our viewership data with their AI platform, we're dishing out real-time insights that score big points for on-screen sponsorships during live events. Learn more at our newsroom at the link in our bio.
“We are thrilled to announce the expansion of our integration with Meta. Entertainment brands spend a lot of money trying to drive viewership of their content and we are happy to bring them a closed-loop solution that enables them to more accurately measure the incremental impact of their investments on Meta properties." JP Pereira, SVP, Solutions Specialist, VideoAmp. Read more about how you can optimize campaigns and gain valuable lift insights in our newsroom at the link in our bio.
Advertisers primarily need to know one thing: what did you get out of your investment? While today's answer may not be a simple one, it certainly doesn't need to be as complicated as legacy processes have made it seem. Jenny Wall sits down with Gary Vaynerchuk to discuss how Marketing and Measurement, when done correctly, empower advertisers to answer this question and drive more revenue. Listen to the full episode on our blog at the link in our bio.
