Meet Sapna.
She is a freelance filmmaker based in Mumbai. Professionally a director, spiritually a weirdo, she has a strong tendency to crack the best jokes at the worst moments. Named one of Manifest India's Next Top 10 Directors 2025, she has built a reputation as a chief conspirator of comedy, spotting punchlines in places most people barely notice.
Her reel is packed with quirky, memorable work for brands like IKEA, Volkswagen, WeWork, Canva, Zepto and McDonald’s — proof that humour, when handled irresponsibly enough, can sell almost anything.
But Sapna isn't interested in being boxed into a laugh track. Her curiosity stretches across genres from dystopian fashion worlds to intimate character-led stories. But there’s always this thin red yarn running through all her work — a slight bend in the tone, a quiet subversion, or a small crinkle of cheeky wonder hiding somewhere in the frame. Much of her inspiration comes from everyday absurdities, the strange logic of dreams, and the small details most people overlook.
With a mind that’s constantly scanning the world for its next perfectly misplaced punchline, we have a feeling Sapna's most delightful conspiracies are still being plotted and we can't wait to see what she cooks up next.