Aimé Leon Dore x New Balance
RC54 Collection Launch Event and Exhibition
A series of installations inside a marble cave, creating a spatial narrative of surprise and delight. A custom scaffolding structure dressed in light fabric is introduced to contrast scale and create flow, inspired by monument reconstructions. A series of lit marble blocks curate the exhibition, while a floral installation provides support on a declining surface, amplifying the overall narrative of scale.
A transitional moment where the upper level is activated, the music rhythm changes, and the exhibition becomes the background for what’s next. A live light installation is introduced into the space, completely altering the space’s perceived geometry.
It’s time for the annual recap video.
2025 was a pivotal year for tremeEats, where we experimented and expanded into areas we never could have imagined. We refined our processes, grew into one of the big players in the scene, dealt with demanding collaborations, and proved ourselves.
This came at a cost. For the first time in 4 + years of tremeEats, we didn’t host a single OG tremeEats event… and we are changing that. Well we intend to do much more than that. 🐉
So this year we are growing and continuing taking risks, while remembering what makes tremeEats what it is in the first place: fun, excitement, and the urge to design experiences.
We couldn’t be more excited for what’s in store for 2026.
And you should be too.
See you soon❤️
WE ARE HIRING.
Is this how you find a job now? Skiing foxes and nuclear letters? YES
Well, we are not sure if this HIRING CAMPAIGN is okay. We are not (Nepheli hates me for my stupid captions). So anyway, the one-man-show days are behind us.
APPLY NOW. Super limited availability. Applications end in February.
-BRO WHAT IS THIS? A DINNER OR A HIRING CAMPAIGN LMAO
Application only through website - tremeeats.com/careers (link in bio)
SLOPES
Inspired by the flowing silhouette of the Olympia Bag, Slopes translates its soft, ribbon-like movement into hand-formed steel curves, finished and cured in Jet Black to echo the gentle slopes of Mount Olympus. The sculpture preserves the bag’s artisanal fluidity in a three-dimensional architectural form. Vertical, column-like beams support the sweeping landscape, where skiers dressed in CALLISTA’s signature embroidered leather glide across the curves, bringing the installation to life.
Discover now at the CALLISTA boutique at Voukourestiou 4, Athens
Designed by Charis Tremetousiotis
Produced by Vaggelis Panagos
We rarely take on private events, but we couldn’t say no to this one.
We approached this as a chance to create something new: brutalist black-coated metal sheets, precisely laser-cut into a modular system that can evolve across concepts. Spatial edible installations that activated the space and sparked discussions. And a 4-meter cake revealed behind a curtain that doubled as the display, prompting anyone passing by to knock the window and ask, “What’s happening here?”
Pulsing light marked the transitional spaces, revealing the two main rooms and creating a sense of warmth and enclosure.
Honey and Cretan olive oil sourced by @10amapotheke@desire_patisserie_ pulled the 4m cake
@rizom_athens created an installation out of nowhere
We collaborated with @elsas_____ to create a custom ice-cream for the night
@boogie.chillen on the decks ofc
Special thanks to @despoinab for the bread installation and @catering.dipnosofistirion for delivering our custom yakitori
Captured by @spirostergiou
And thank you Tatiana @proevents.gr for the AV support
Our recent activations with @hm for 2025.
We were lucky enough to have collaborated with one of the leading brands of the industry, supporting with full agency services across the board for the flagship store re-openings in Athens.
Grateful for the great collaboration we had with the H&M team, Ola and Ola:)
A series of more than six activations and events, implementing where possible our spatial-focused design and reimagining community engagement. This marks an important step forward for our studio and we appreciate the opportunity.
Three months have passed since the last time you’ve heard from us. We are working on our most ambitious treme project to date, defining our own purpose in the industry.
See you soon
On June 26th, @hm hosted a VIP event in Athens. H&M reintroduces itself to the Greek market with their most significant transformation yet at their flagship store in Athens.
Our biggest project to date: a series of events involving strategy, concept development, design, and production. We are proud that one of the world’s biggest companies trusts a young studio and a new approach with ephemeral design, with more than five events spread across four months in the city of Athens. Apart from looks, this event felt different.
We are involved in designs that hold a purpose. Starting small with a series of activations at H&M locations, we tested this collaboration. We developed a cohesive narrative that unfolded across three H&M locations. These forms, hold meaning and co-exist with their surroundings and the city. They were built with an unprecedented attention to detail for the Greek market, snd they are meant to be repurposed.
We are deeply grateful to our team who made this possible, the H&M team,Ola and Ola, and of course, our collaborators, thank you @proelectro_ltd for everything, @ergonfoods for the amazing culinary support and the incredibly talented @achilleas.mesaikos and @orestis_koutsoulis .
More to come. See you soon in Piraeus
Collab drop! H&M x 72H
Created in collaboration with @hm to celebrate the reopening of their iconic flagship store in the heart of Athens, the map cookie is a symbol of connection, creativity and community.
Its shape and design draw inspiration from a city map — tracing H&M’s presence across Athens and Piraeus, two locations now reimagined through design, community and innovation. Just like H&M reinvents how we connect with their spaces through thoughtful design and 72H reimagines familiar flavors with care and creativity, this cookie invites you to explore the city through a new lens — one that honors craftsmanship, collaboration and meaningful detail.
Handcrafted by 72H, this marbled vanilla and chocolate cookie is rested for 72Hours — allowing the flavors to deepen, the texture to soften and the taste to become something comfortingly familiar, yet full of new beginnings.
Inspired by the city. Crafted with care.
Available in our bakery window — today & for a limited time only.
Let’s explore together.
Thank you @tremeeats for the collaboration.
📍 72H Bakery & Eatery, Mitropoleos 27 & Patroou 9-11, Athens
#ergonbakehouseathens #athensgreece #athens #72hbakery #72heatery #eatery #lifestyle #bake #bakes #baking #sourdough #dough #athensfood #food #foodie
