How does one rework the fabric of a 1970s retail plaza? You create @theseamdallas . A brand-new luxury lifestyle center currently under construction in the Design District, our friends at Asana Partners + @shopcompanies tapped Tractorbeam to create a brand that ties the vision together.
Case study coming soon.
We also 🖤 merch. Here's our latest piece first made for VIP gift bags at @dallasartfair . We've also been passing em out around town. Did you get one yet?
Introducing: the new FB-Society.com 🍽️
Built by Tractorbeam, the new brand web experience showcases @f.b.society 's impressive roster of restaurant concepts, adds a fun and colorful dynamic background feature, and playfully hijacks your scroll.
Stay tuned for a case study.
The Discourse is back in 2026. Mark your calendars for Thursday, 4/30.
Hosted by our own Christopher Miller and sponsored by @viant_tech , we'll be speaking to Jonathan Morris (@jonathandfw ), founder of Hotel Dryce and Fort Worth Barber Shop, on success so good it struck twice.
Doors open at 6. The Discourse starts at 7.
Shoot a message to [email protected] to secure your spot. 🎟️
New work: @dallasartfair
For nearly two decades, the fair has brought leading contemporary artists and global galleries to Dallas, creating a weekend that draws collectors, creatives, and art lovers from around the world.
Internationally celebrated. Distinctly Dallas. April 16-19.
Tickets at DallasArtFair.com
Yes, Tractorbeam played Traitors in the office and on Slack this past week. Here's a little recap of the treachery, including the grand finale. Trust was thrown to the wayside. Backstabbing, betrayal and murder happened daily. Of course, @tophmiller was our Alan. @shannon_kent won an $80 (out of $250) gift card to @mikesgemini .
We even made a playlist - link in bio - should you host your own Traitors game. We recommend lining up juicy confessions to the drop in "In the Air Tonight" by Phil Collins. FULL LENGTH FINALE LINK IN BIO.
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At Tractorbeam, we take movies seriously.
That's why come Oscar Sunday, the moviebeam thread on Slack will be lit with live commentary and hot takes. For fun, we placed our internal teams bets on the 2026 Academy Award winners, and wanted to share a printable ballot for you + yours. To download the pdf, visit the link in our bio.
Who's winning best actor and why might it be Timmy?
Tractorbeam is hiring a Senior Brand Strategist.
We’re looking for creative thinkers, writers, researchers, idea-mullers, and perfect-word finders to join our team. If you're a sharp, *Dallas-based* senior-level Brand Strategist with 5-7 years of agency experience who can turn insight into identity for clients across industries, we want to talk to you.
If this sounds like you, apply at the link in our bio. (If you don't have LinkedIn in, please send your materials to [email protected].)
