We’re excited to officially announce the lineup, cities, and dates for this year’s Happiness of Pursuit Tour! This tour kicks off the journey to building our lineup for this October’s festival.
Artists, vendors, and sponsors — if you’re interested in getting involved in any of the tour stops, tap in with us via DM.
We can’t wait to see the THOP Fam on the road this spring 🚐✈️🛥️
5/16 CATHEDRAL CITY, CA | @bartlounge
5/17 SANTA ANA, CA | @gcssantaana
5/23 OXNARD, CA | @mysteryshop805
6/06 VISALIA, CA | @f1rstsaturdays
6/12 PINON HILLS, CA | @thebigrockbar
6/13 LAS VEGAS, NV | @tavernacostera
6/19 LOS ANGELES, CA | @theslipperclutch
6/21 RODEO, CA | @thewaterfront.rodeo
6/27 POMONA, CA | @overspray_supply
The THOP Fest Tour kicks off tonight in Coachella Valley 🌵! Come out and catch live performances, special guests alumni and a live competition to see who’s going to represent for the Coachella Valley at this years festival!
If you can’t make it to the show, get familiar with the competitors and vote here to let us know who’d you like to see on the lineup! ✈️🛥️
Competing live:
@aaronsawyerofficial@rebellious.essence@razorjmusic@clemdelacreme@jsmokes89 x @profeta_x_d
Tomorrow catch us in Orange County 🍊
Central California! We’re looking for the best hip-hop artists from Bakersfield to Fresno, Modesto to Stockton. We’ll be pulling up to @f1rstsaturdays in Visalia on June 6th, looking for someone to represent Central Cali at this year’s #THOPFest. Let us know who it should be! ✈️🛥️
Past artists from the section we’ve had on the festival include Planet Asia, Fashawn, and MC Wicks
#CentralCalifornia #Bakersfield #Fresno #Stockton
R.A. The Rugged Man put on an absolute masterclass during his performance at #THOPFest! Easily one of the most standout and unforgettable performances we’ve had in all our years of throwing the festival.
This Sunday, catch the #THOPFest Tour in Orange County! We’ll be in Downtown Santa Ana outside GCS from 2–7 PM. Live performances, free giveaways, and cyphers going all day long. ✈️🛥️
Be sure to come out and help us choose who will represent the OC at this year’s Festival. All ages are welcome. We hope to see you there!
If you’d like to sign up to compete, send us a DM!
Special Guests:
@theinvisiblepanchos@no_limitkid@kidvista@itsnemy@deloosecannon@ayo_dannyboy@illnes.sa@marcostills@mellowthing_
#OC #SantaAna #714
The #THOPFest Tour kicks off this Saturday in the Coachella Valley! Since launching the tour, we’ve headed to the desert in search of talent from one of the most underrepresented regions in the state, and along the way, we’ve discovered some true hidden gems. The tradition continues this weekend. If you’re in the area, be sure to pull up and rock with us!
📍 @bartlounge | 9PM
Special Guests:
@thebermudaa@larrybentleyy@gabrielgreenskull@aaronsawyerofficial@rebellious.essence
The Tunnel Rats collective celebrating 30 years of Hip Hop on the Common Ground stage at #THOPFest 2023. Three decades later, they’re still representing the city and the culture. It was an amazing sight to see! ✈️🛥️
📸 @fotos_hill
#HipHop #LAHipHop #TunnelRats #UndergroundHipHop
Ventura County! We’re looking for the best hip-hop out of the 805. We’ll be pulling up to the @mysteryshop805 in Oxnard May 23rd looking for someone to represent Ventura at this year’s #THOPFest. Let us know who it should be! ✈️🛥️
Past artists from the section we’ve had on the show include The Gutted Cigar, Mic Bles and Mark 4ord.
#Ventura #Oxnard #SimiValley #805
Benny The Butcher and Conway performing together at their first West Coast festival, #THOPFest in April 2019. A lot of people didn’t know who they were at the time, but watching them become global stars just a few months later has been incredible!
Who did you catch for the first time at THOP?
📸 @discoverykid_
#GXFR #BennyTheButcher #Conway #Griselda
Orange County! We’re looking for the best hip-hop out of the 714. Going down in historic downtown Santa Ana at the legendary GCS next Sunday, we’re looking for someone to represent the 714 at this year’s #THOPFest. Let us know who it should be! 🍊
Past OC artists we’ve had on the show include Frosty, Zenaloa, Gucci Mar, & No Limit Kid.
#SantaAna #Anaheim #Fullerton #714
