SXSW

Music is where #SXSW began, and 40 years later the current landscape would be unrecognizable to our founders. The Music Blueprint is our 5-part docuseries examining how independent artists are making it in the music business despite an industry that’s never been harder to navigate. Featuring exclusive interviews with @kaashpaige , @dj_dave_____ , @shakeygraves , @sophsesque , and @fancyhagood , you can catch new episodes exclusively on @youtube February 27th and March 6th.

“There’s no way to streamline finding inspiration or moving through the creative process.” @dj_dave____ explains how she uses human-led technology in her musical process without relying on AI in this episode of #SXSW’s The Music Blueprint. Watch the full episode on @youtube at the link in bio. 🔗

@guyfieri we think you should collab with #RandallPark 👀🍔 #DirectToCamera @directv

Behind the scenes of the #SXSW2026 Comedy Festival featuring @chelsanity , @burr_iam , @alex3nglish and more. 👉 📸: @justoffthesix

Your new R&B obsession just dropped. Meet @2byg_ 💿 #SXSW

We want to see Danielle Deadwyler run around with the Hobbits 🏃‍♀️ #DirectToCamera @directv Stream the HBO Original #Rooster starring #DanielleDeadwyler on @hbomax now.

@sophsesque ’s lead singer, @hotironbrandingparty , shares the key elements of success in music. 🔑 Watch all episodes of #SXSW’s The Music Blueprint now on @youtube . Link in bio 🔗

From the future of content creation to post-search internet, learn from the biggest tech disruptors and changemakers from the #SXSW2026 Innovation Conference. ⬇️ 📷 @ranaelkaliouby & Bob Safian detailed why the future of AI must be human-centric. (Photo by Miguel Esparza) 📷 @amywebbfuturist explained how 2026 has changed the way we track, understand, and act on trends forever. (Photo by Mike Jordan) 📷 @patreon CEO @jackconte spoke on ushering in the new creator economy and its influence on filmmaking and music. (Photo by Amy Price) 📷 @serenawilliams and other underrepresented founders chatted about reshaping the future of health. (Photo by Amanda Stronza) 📷 @phiaco founders phoebegates @sophiakianni explained AI-powered shopping. (Photo by Caleb Pickens) 📷 @cloudflare CEO Matthew Prince examined post-search internet. (Photo by Vanessa Velasquez) 📷 Sam Jordan of @futuretodaystrategygroup advised leaders to think in reverse. (Photo by Natalie Guillot) 📷 @nothing ’s CEO and Co-Founder @getpeid dove into the company’s future. (Photo by Errich Petersen) 📷 Pedro Miranda & Rodolfo Gonzalez discussed changes in the on-chain market. (Photo by Jason Bollenbacher) Watch the full #SXSW Keynotes and Featured Sessions at the link in bio. 🔗

@barbieferreira locks in to answer 10 questions in 60 seconds or less. #DirectToCamera @directv Check her out in #SXSW2026 Official Selection @mileendkicksmovie , now in theaters.

Meet @mishkawestell , the illustrator behind the #SXSW 40th anniversary triptych poster. ✨ Step into her studio and get a behind-the-scenes look at the #SXSW2026 triptych series. 🌀 Limited stock available at the link in bio 🔗

Step into the world of anime rap with @trapsushiofficial 🎤#SXSW

This #EarthDay, take time to listen to the birds... you might just decode what they’re saying. 🌎👀 See Aza Raskin’s full #SXSW session at the link in bio.