🚨🚨🚨WORK REEL ’25 - CREATIVE DIRECTOR
Proud to share my latest Creative Director showreel, a snapshot of an eclectic range of projects across Music & TV, Brand & VIP Experiences, Sport, and Ceremonies.
Each project begins with the same ethos: raise the bar, exceed expectations, and craft unforgettable, emotionally resonant experiences.
💙🩷🧡 Gratitude to all the incredible collaborators, artists, talents, and amazing clients I’ve had the pleasure to work with. Here’s to many more bold and beautiful adventures together.
#ChristianStorm #CreativeDirector #MovementDirector #MassMovement
@massmovementlon
No copyright infringement intended.
🕒 TICK TOCK
🎬 NEW SHOWREEL / COMING SOON
Putting the finishing touches to my new showreel, here’s a sneak peek.
I’m incredibly proud of such a wide variety of work from Music & TV, Brand & VIP Experiences, to Sport & Ceremonies.
Grateful for the opportunities to collaborate with amazing clients and talented creatives along the way.
Stay tuned.
@massmovementlon
#Showreel #ComingSoon #christianstorm #creativedirector #music #tv #brand #vip #experiences #sport #ceremonies #management #massmovement
Inspired by Shaznay Lewis’s evocative song “Awake”, this passion project delves deep into the heart of collective struggles—shining a light on injustice, racism, the plight of refugees, the ravages of war, and the systemic cycles that perpetuate them.
Through the universal language of movement and heartfelt storytelling, the message is ultimately one of hope: we each have the power to break these cycles and build a better, kinder, more just world. Each step, gesture, and beat speaks of resilience and the unyielding belief that #LoveWins
Let’s challenge ourselves to create a world where love and understanding transcend the divides that seek to tear us apart. Together, we can awaken a brighter tomorrow.
Credits:
Movement Artist Moses Ward
Movement Artist Sasha Shadid
Shaznay Lewis
Music “Awake” written and performed by Shaznay Lewis and Johan Hugo
Director Christian Storm
DOP & Editor Natacha Mantovani
Movement Director Ricky Jinks
Production Co-Ordinator Luca Owen-Bakos
Shaznay Stylist Neil Stuart
Shaznay Make Up Celena Hancock
Shaznay Hair Verona White
#awake #lovewins
@moses.m.o.ward@beingshadid@shaznaylewis@johan.hugo.music@storm_creatives@natachamantovani@rickyjinks@massmoventlon@luxa_dora@mrneilstuart@celena_hancock@veronawhiteofficial@massmovementlon@massivemgt
Next stop: Istanbul ⚽️✨
So many unforgettable finals over the years and I can’t wait to make more memories with the team. This will be our 6th Europa League Final and we’re ready for it 💪🔥
Looking back at some incredible moments… and hoping to create another special one ⭐️⭐️⭐️⭐️⭐️⭐️
@massmovementlon@kojoworld
#EuropaLeague #creativedirector #massmovement #kojo #Team
Huge thank you to @wilkesacademy for such a brilliant day it was an absolute pleasure to be in the room and see the next generation shining so bright. The talent, focus, and individuality on display was something special 👏🏽✨
Big love to @andersdeeno from our @massmovementlon@mass.talent Mass Fam for bringing the FIRE choreography and real industry insight, always raising the bar. And thank you to @jwrobbo83 for setting this all up, it was an absolute joy to take time away to come down and share a little insight into the industry with you all.
I really hope everyone had a great day and took something valuable away from the workshop.
Remember: YOU are the key to your success.
It might not open every padlock, but there will always be another lock, another room, another opportunity, another job 🔑
#wilkesacademy #massmovement #masstalent #nextgen
L’ORÉAL ACADEMY / REDKEN EXCHANGE
On the 12th January, we opened the doors to the new home of the state-of-the-art L’Oréal Academy and Redken Exchange 🖤🤍
A landmark moment celebrated through an intimate, immersive welcome, placing guests at the very heart of the story. Together, we honoured L’Oréal’s rich legacy, united by a shared passion for artistry, education and innovation. The evening unfolded as a living narrative, a journey through time, craft and creativity, revealing the heritage shaping the future of beauty education. Fashion, hair artistry, dance and music converged in a multi-sensory performance that transformed the Academy into a dynamic stage. Every detail intentional. Every movement purposeful. A true reflection of collaboration, craftsmanship and forward-thinking creativity. More than an opening, this marked the beating heart of future education and creative excellence, a space where knowledge is shared, talent is nurtured and innovation thrives.Together, we shaped a new chapter, a future crafted by hand.
Huge thanks to Lex & Alex @wolfandwhite Nancy and Tabitha for the trust, collaboration and for bringing us on this journey.
Executive Producers @wolfandwhite
MM Creative Team @massmovementlon
Creative / Show Director: Christian Storm @storm_creatives
Stage & Lighting Design: @nickrenegade
Choreographer: @olimetzler
Assistant to Christian: @florivaldomossi
Wardrobe: @pascaljeremie
Dancers: @blocla@blocnyc@_michaeltrey · @peytonbellman · @adrianobettinelli · @theeppsshow · @damontaehack · @iamrythmj
Drummers: @drumbots
Violinist: @sarahpinkviolin
Models
@audreyrosenbaum_ Natalia Mayo - Raven Norton @thesnowwworld · Etuna Bekaure
Jiyoung Chang · Lyoka Olga Tyagnereva · Sydney Schaeffer · Shannon Milligan
Kyla Lockhart · Wanda Benvenutti · Noelle Bercy · Cristal Araujo · Chloe Leor
And last, but never least our incredible artists:
@redkenpro : @matt.swinney@lindsey.marie.olson · @leysahairandmakeup@colorwowhair@mrgilesrobinson@mizani : Tippe
@lorealpro : Erica
@matrix : Michelle
@kerastase_official : Tom
📷 photography: @radomskiy_photographer
#lorealacademy #redkenexchange #grandopening #creativedirector #showdirector
2025 Rewind 🌍💥
As 2025 comes to a close, I’m filled with gratitude for the magical memories and defining moments that shaped this year. Every day brought a lesson, and I feel truly blessed to keep living my passion collaborating with incredible talent and inspiring teams along the way.
Traveling across the globe made these experiences even more meaningful, connecting me with amazing creatives, partners, and clients near and far.
2026 already has some exciting moments on the horizon. I’m ready for bigger, bolder ideas, new adventures, fresh beginnings, and everything still to come.
Happy New Year, everyone.
Let’s av it 💥🤛🌍
#CreativeDirector #ChristianStorm #MassMovement #MassTalent #MassFam
💙🩷🧡
This time last week working with my good friends at E360 we were putting the final touches on the SPL Toyota Halftime Show in Saudi Arabia, one of those moments where long days, big ideas, and passionate people all come together in the most unforgettable way.
Standing in that stadium, watching all the planning turn into something living and electric, reminded me why I love this work so deeply. It’s not just about the show, it’s about the collective creativity, the trust, and the shared belief that we can build something extraordinary.
I’m endlessly grateful to collaborate with such remarkable talent. Every person who stepped into this project from the artists and creatives to the crews working behind the scenes brought their own spark, and it showed in every beat of the performance.
A special thank you to the Mass family for bringing the fire . Your energy, professionalism, and artistry elevated the entire experience. It was a genuine joy to work with you all.
Here’s to the next adventure, the next stage, and the next story we get to bring to together.
#oneteamonedream
MM Team
@massmovementlon
Creative Director @storm_creatives
Choreographer @andersdeeno
Costume and Styling @jordanngarciaa
Talent @mass.talent@renaehughes@yvescueni@hannah_sofia_@jamai_robinson@gracehooper111@colby_richardson@nakaiwarikandwa@joejarrett17@oliviabeckford_@fredmensahh@rai_nette@itzvictorallen_
Music by @dishdash_music@kojoworld
#toyotahalftimeshow #spl #mm #massmovement #creative #management #agency #massfam #masstalent
#toyotahalftimeshow #saudiarabia🇸🇦 #creativedirector #mm #massmovement #mmfam #agency #management #talent
