2024 - What a year, what a journey! 💙
From the shared dream of four friends to a thriving company with incredible people joining us along the way.
We’re beyond grateful to call this our job and want to say a big thank you for an amazing year full of excitement and growth.
Here’s to 2025—may it bring just as much joy, connection, and wonderful people into our lives!
Behind the Scenes of Our Biggest Project Yet! ✨ This year, we had the incredible opportunity to bring BORA’s vision to life in our most ambitious project to date. Together, we created a custom-designed house and kitchen—all within a studio.
The challenge? Making it feel like this home was high up in the mountains, with expansive windows framing breathtaking views, while ensuring it worked seamlessly for both day and night shoots. 🎥🌄
With the creative genius of our director @mariofeil and an amazing team, we didn’t just film a commercial—we told a deeper story, one that unfolded in this uniquely crafted kitchen.
A huge THANK YOU to everyone who helped turn this vision into reality. We couldn’t have done it without you! ❤️
@boracookingsystems
It’s always exciting to have the chance to work on projects where product and story align so seamlessly. Our goal was to showcase BORA’s wide range of products through a narrative centered on food, emotions, and shared moments. By taking a simple yet powerful approach, we were able to put the story at the forefront, achieving a result that is unmatched in the world of kitchens and food.
We’re incredibly proud and excited to present our very first image campaign for @boracookingsystems .
Client: BORA: @boracookingsystems
Head of Corporate Communication: Dr. Fabian Mamok
Group Lead Content Producing & Production: Inka Heusinger @inka.lucia
Corporate Content Research Manager ‑ Concept / Editorial: Alisa Kircher @_alisa_im_wunderland
Freelance Creative Director: Henning du Toit @h_dutoit
Building & Design Specialist: Pascal Pauly
Production Company: STBY @stby.de
Creative Director & Script Supervisor: @danielbichler
Producer: Jakob Werner @schaque
Director: Mario Feil @mariofeil
DoP: Thomas Schroll @ts_7r
DoP: Marco Werner @marcowernerfilms
Prod. Assis.: Jakob Weingarten @jkob.wngrtn
BTS: Tobias Schubert @tobi.schubert
Postproduction: STBY Postproduction
Editor: Daniel Bichler & Simon Höbert @simon_hoebert
Colorist: Thomas Schroll @ts_7r
Music & Sound: Not A Maschine @not.a.maschine
1st AD: Matthias Nerlich
Trinity Operator: Felix Lang @steadicamop_de
Gaffer: Thorsten Baier
Best Boy: Simon Grünewald @simon.gruen
Spark: Dominik Haberstock @dominikhaberstock
Focus Puller. Daniel Goldhahn @dani_goldcock@goldcockrental_rosenheim
2nd AC: Shelly Bovens @schellbell
DIT&VTR: Vincent Zettl @vincecz
Sound Mixer: Marcus Kirchhoff
Stills Photographer: Niklas Niessner @niklasniessner
Local Producer (Italy): Florian Schmidt @florian.schmidti
Foodstylist: Daniel Schwarz @schwarzkocherei_foodstyling
Foodstylist Assistent: Michael Menzel @foodstylingmichaelmenzel
Production Design: BORA & STBY
Standby Prop: Beatrice Papiri
Prop Assistent: Laura Bosch @Laurashereen
SFX: Ernst Lanninger
Set Builder: Plan B
Styling: Michaela Hilchinger
Make Up: Maria Mutz @mutz.maria
Treatment/Moodscout: Stephanie Goepfert @goepfzilla
Main Cast: @_maddy.dy_@alistairmodel@melissa.steven
Buckle up for Culinary Moments, a campaign that showcases BORA’s innovative kitchen solutions with a touch of Italian magic. With parts of the campaign shot in Italy’s stunning landscapes, we brought together design, flavor, and inspiration in every setting. @boracookingsystems@bora_dach
Wrapping up an incredible year with an unforgettable workation in Tenerife! 🌴✨ Reflecting on our recent projects and fine-tuning our workflows for the future. We are back and ready to take on whatever comes next. 🔥
Porsche 911 GT3 - Life is a Ride (Spec)
Life is a Ride—made up of passions, moments, and choices that define who we are. This project isn’t just about showcasing the breathtaking Porsche 911 GT3; it’s about capturing a lifestyle. A lifestyle where precision, performance, and the thrill of the road extend to every facet of life—from driving to cycling and beyond. Sit back and enjoy the ride.
This passion project once again showed us, what’s possible within a small team, when you have the best people around you.
Thanks to everyone involved!
Production Company: STBY @stby.de
Regie: STBY @danielbichler@marcowernerfilms
DP: STBY @marcowernerfilms@ts_7r@danielbichler
Producer: STBY @schaque@danielbichler
Talent & Precision Driver: Andi Wittmann
@andiwittmannofficial@driftdienst
Aerial Racetrack: Daniel Ausweger @auswegerdaniel
Aerial Italy: Luca Putzer @lucaputzer
Camera Car Racetrack: IDEA VISION @idea_vision
Camera Car Italy: STBY
Local Production Assistant: Philipp Silbernagl @philippsilbernagl
Camera Assistant: Florian Pöllner @flopoellnerfilms
Edit: Maximilian Böhm @boehm_maxi
Componist: Maximilian Böhm @boehm_maxi
Sound Design: Maximilian Böhm @boehm_maxi
Color Grading: STBY @ts_7r
Special Thanks:
Frederic Robert @frederic_robert
ÖAMTC Experience Center @oeamtc_experiencecenter@mobilitys_car_detailing
FGV Schmidle @fgvschmidle
We can’t wait to unveil a truly special project tomorrow. 🔥 This spec ad for the Porsche 911 GT3 was brought to life across spectacular locations—from the adrenaline-fueled racetrack to the stunning roads of the scenic Marmolada, all perfectly timed to capture autumn’s golden touch in the Alps. None of this would have been possible without an incredible crew of friends pushing the limits at every step. Don’t miss it—stay tuned!
What a ride it’s been! 🔴 Red Bull – BORA – hansgrohe’s successful cycling season has officially come to an end at @boracookingsystems HQ. We had an amazing day with the athletes—fingers crossed for an even better season next year. Now, it’s time to enjoy a few well-deserved days off!
See you next year.
Produktion: stby
Producer: Jakob Werner @schaque
Regie: Marco Werner @marcowernerfilms
DoP: Thomas Schroll @ts_7r
1st AC: Lukas Sieberer @lukassieberer
OB: Dominik Haberstock @dominikhaberstock
Audio Guy: Rainer Petershagen
Helping Hand: Elias Geyermann @eliasgmnn
Bts: Max Suthoff @max_su_08
Script: Alisa Kircher @_alisa_im_wunderland
BORA Sponsoring: Heide Sahl & @timheinsinger
PostProduktion: stby
Big things are happening! 🎬 We’re excited to share that @framed.film and @ibexfilm are merging into our new film production company @stby.de 💥
We have been working together for a couple years and this will be the next step to combine our creative forces and elevate our films to the next level! Stay tuned and be a part of our new journey. Cheers - Daniel, Marco, Jakob & Thomas 💙 #stby #filmproduction #weareonstandby