Introducing 10 Bryant, a work and social club on 5th Avenue between 39th and 40th. Welcome to an experience that is built of a community, Of Like Minds.
To assist in leasing the building’s vacancies, Starfish concepted a strategy, tagline, and lead creative direction throughout the entire building experience in collaboration with @a_plus_i .
We created a fresh visual identity, icon and naming system, brand video, and website.
@10bryant.nyc@pbc.us@jll@a_plus_i
Don layers of confidence woven with the thread
connecting who you are to where you want to go.
From uptown to downtown, aspiring to becoming.
Free yourself, and explore your inner style
to the ends of the earth.
Orolay. Made to Roam.
Starfish rebranded @orolay.nyc as a chic NYC based outerwear brand. With fresh creative direction, visual identity, strategy, and tagline - we amped them up to
stand out and together on the streets of New York.
Introducing Viiota: Weight Loss with a Gut Instinct. Viiota is the first weight loss and wellness company to harness the powerful synergy between breakthrough medicine and holistic microbiome health. Change the way you lose weight and keep it off.
Starfish strategized, directed, and designed the brand’s name, tagline, visual identity, website, & packaging.
To help leading healthcare provider, ProHealth (now Optum), advertise urgent care, we used humor, relatability, and a nod to placement location in this geographically-driven outdoor campaign. Showing a breadth of services, we elevated the “Pro” in ProHealth for all to see. #StarfishAgency #NYC #Branding #Marketing #Advertising #OOH #Healthcare
Starfish had the opportunity to brand, strategize, and create a campaign with the launch of Moynihan Station's new food hall and bar. In partnership with Vornado, we gave New Yorkers a reason to commute again. ☺️#StarfishAgency #NYC #Branding #Design #Campaign
Healthcare data's exponential growth in scale and complexity prompted dātma to create a platform and software for handling diverse healthcare data effectively.
Earlier this year, we engaged in a thorough brand strategy process to introduce dātma into the market. We played a key role in defining the brand, crafting brand messaging, and shaping the brand identity. #StarfishAgency #NYC #Branding #Marketing
Starfish directed a photoshoot for the Launch of the Seagram Playground. Now adorned as artwork on the walls of the space, we bring fresh perspective to a historic landmark.
client: @rfrrealty
#StarfishAgency #NYC #Branding #Marketing #Photography #ArtDirection
Custom coasters and strategy for brokerage community to reintroduce Seagram. We introduce the buildings materials and put a spin on a classic drink.
client: @rfrrealty
#StarfishAgency #NYC #Branding #Marketing
Holman, a century-old family-owned automotive services company asked us to refresh their time-honored brand, guiding the migration of their division brands into one identity. Through brand strategy, creative ID, media campaigns, PR support, thought leadership, and brand/retail architecture, we helped unify their company inside and out. Link in bio to learn more. #StarfishAgency #NYC #Branding #Marketing
Meet the pioneers of luxury consignment. We created a strategy that makes fashion lovers do a “double take.” With a sophisticated tone and sustainable approach, we provide a premium experience for buying and seeing DBLTKE’s luxury pieces. #StarfishAgency #NYC #Branding #Marketing
Supporting a neighborhood business, we refreshed Brilliant Vets to speak to their local community in every way. Using real patients as models and targeting local outdoor space, we showed that unlike large corporate vets, they are truly a "Word-of-Woof Business". #StarfishAgency #NYC #Branding #Marketing