WE WON! 🏆 Squigs won @allure Best of Beauty 2025 Award for the Best Clean Shampoo and Conditioner 🫧
We cannot even begin to express how honored we are that our newest Gooseberry Delight Hydrating Shampoo and Conditioner with our proprietary ShineShield Complex has won such a MAJOR award (before it even launched!) ✨
🩵 Gooseberry Delight Hydrating Shampoo is a silky gel that transforms into a luxurious lather, gently cleansing the scalp while infusing your hair with moisture.
🤍 Gooseberry Delight Hydrating Conditioner is a weightless, buttery cream that melts effortlessly through tangles, leaving your strands touchably soft, silky, and smooth.
Thank you to the @allure editors for believing in Squigs and this first-of-its-kind Ayurvedic wash day duo, and we are so excited for you all to join us in the incredible, mood-boosting wash day ritual with this duo🍊
Preorder our Gooseberry Delight Hydrating Shampoo and Conditioner now exclusively on squigsbeauty.com for 10% off 🦢
*Orders ship end of November / early December
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#allurebestofbeauty #bestofbeauty #squigsbeauty #hydratinghaircare
Gracie in Squigs? That’s SO true 🥰
@gracieabrams was seen wearing our Mini Silk Scrunchies while getting ready for the Cannes Film Festival🩵
🩵100% Pure Silk
😇 Strong Grip
☁️ Gentle on Hair
🪽Protects Against Breakage
💗Doesn’t Leave Creases
🌀For All Hair Types and Textures
Forever grateful to @arbanadollani for supporting Squigs 🫶🏼
Shop now at squigsbeauty.com and @amazon
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#squigsbeauty #minisilkscrunchies #silkscrunchies #gracieabramswardrobe #gracieabramsstyle #gracieabramshq #gracieabramstour #gracieabramscloset #gracieabrams
Squigs’ Gooseberry Delight Hair Oil won its first @allure Best Of Beauty Award - that too under the Clean Category 🥇🧼🩵
Dozens of @allure beauty editors rigorously tested out over 9000 submissions with a panel of incredible expert judges and Squigs, a small woman-owned business whose mission of #happyheadcare is here to redefine what Ayurveda means, WON! 🏆
Winning this seal and under the clean category - which is clearly defined and also matches our ethos with our pinky promises - is such a huge moment for us as a proud AAPI business that’s completely bootstrapped!
This formulation is based on what our founder @nikitacharuza and her great grandmother would make during her childhood and having this product out in the world just means everything! 🫶🏼
Thank you to @jesamarie_ and the entire Allure team for believing in us and our mission of #happyheadcare 🩷🚀
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#allurebestofbeauty #squigsbeauty #happyheadcare #ayurveda
Our favorite haircare ritual for a nourished and healthy scalp🫧
Shop the Gooseberry Delight Hair Oil and Squiggly Neem Comb bundle now on squigsbeauty.com 🪽
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#hairoiling #hairgrowth #hairoilforgrowth #gooseberrydelight #squigsbeauty
Turn your wash day into a juicy, citrus escape🍊
Our Gooseberry Delight Hydrating Shampoo and Conditioner are formulated with Orange and Grapefruit Peel Oil, a nourishing blend for your scalp that also delivers a natural mood-boosting scent🌞
Available on squigsbeauty.com and @amazon
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#squigsbeauty #citrusscent #hydratinghaircare #healthyhairroutine #shampooandconditioner
Reasons we love our Squiggly Neem Comb:
🪽Gently detangles your hair
🪽Distributes your hair oil
🪽Detoxifies your scalp
🪽Promotes new hair growth
🪽Comes in a reusable jute pouch!
Available on squigsbeauty.com and @amazon 🤍
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#squigsbeauty #scalpmassager #scalphealth #ayurvedichaircare #asmrunboxing
Wishing all Mothers and Mother-figures a very special day from Squigs🩵☀️🌸
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#mothersday #womenownedsmallbusiness #hairoiling #southasianowned #hairoilforgrowth
Squigs on set 🩵
We are so honored to see our hair and skincare goodies in so many pro kits📸
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#squigsbeauty #celebrityhairstylist #hairoilforhairgrowth #hairgrowthproducts #ayurvedichaircare