Honored to be named on the Forbes Africa 30 Under 50 list ✨
Grateful for the journey, the lessons, and everyone who continues to believe in the vision 🤍
Managing Editor: Renuka Methil (@renuka.methil )
Words & Curation: Chanel Retief (@chanel.red12 )
Art Director: Manelisi Dabata (@man_designs_ )
#Over30Under50
Welcome to our new space.
A refined expression of everything Sonia Mugabo stands for.
Thoughtfully designed and deeply rooted in SM DNA, this environment brings our world to life.
Created for you, it is more than a place to shop. It is an experience. A setting to slow down, explore, and connect with pieces designed to move with you.
This is your new favorite shopping destination.
Welcome in.
#soniamugabo
An easy, breezy start to a fabulous year ✨ Our Spring Collection, Luminous Ease, is now live on our website—with worldwide shipping, so you can enjoy it wherever you are.
Linked in the bio or visit www.soniamugabo.co to preorder.
#SoniaMugabo #LuminousEase #SpringCollection #AfricanFashion #MadeinRwanda #WorldwideShipping
Can’t get this stunning print out of our minds, so we reimagined it in two different dress styles…just for you. 🍋🟩🧵🪩
#shopsm #soniamugabo #madeinrwanda #africanfashion #dress
Thank you to @marieclairenigeria for featuring Sonia Mugabo as part of @theloliaba Kigali journey. It was a joy welcoming her into our space and sharing a glimpse of the craftsmanship, structure, and storytelling behind the brand.
We’re honored that Sonia Mugabo was part of her #TravelDiaries journey. Thank you for the visit, the feature, and for capturing the pulse of Kigali so beautifully.
#marieclaire #soniamugabo #kigali
Step in, slow down, and find the pieces that feel like you. Where every design flows with your rhythm, reflects your essence, and tells a story on its own.
#soniamugabo #shopsm #madeinrwanda #fashion #africanfashion
A harmony of cool tones, where blue takes the lead and green adds a fresh edge✨
Bold, refined, and effortlessly striking!
#soniamugabo #shopsm #madeinrwanda #fashion #africanfashion
Sunlit and statement-making 🍊
A soft scoop neckline that frames just right, paired with bold orange pants. This set is all about effortless confidence. Easy to wear, impossible to ignore.
Your new favorite? We think so. #soniamugabo #shopsm #set #blouse #pants
The stunning @hazelccox in our aubergine Mahoro dress! A true client favorite for its timeless elegance and effortless fit. ✨
#madeinRwanda #SoniaMugabo #ShopSM #dress #closetstaple
One silhouette, reimagined in a spectrum of colors and texture! Explore our “Mahoro” dress in different color options now in store.
#soniamugabo #shopsm #madeinrwanda #fashion #africanfashion
Keeping it fun and fresh with the return of the Umucyo Set in a whole new colorway! Yours if you’d like, available in store today. #soniamugabo #shopsm #madeinrwanda #fashion #africanfashion
