hannah cassidy

@softblond

editor shmeditor — beauty, travel, home, tktktk
Followers
3,939
Following
2,350
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30.92%
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Weeks posts
“I want to be clear that I’m not breaking news here. The olive has been the backbone of Mediterranean life for a good six thousand-ish years — it doesn’t need my thumbs up. But it’s also kind of everywhere right now,” editor @softblond writes. To get your olive summer started, she’s put together a starter pack — things that smell like an olive grove, things that look like one, and some actual olives. Go à la carte or commit to the full olivemaxx. Comment “OLIVE” and we’ll send you the link to shop 🔗
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1 day ago
You heard the bumper sticker!
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24 days ago
Playing it safe? @softblond doesn’t know her. Our editor’s been on Etsy for 12 years and her cart is all color, all personality. Shop all her picks at the link in bio 🔗
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1 month ago
Editor @softblond takes us inside @Blockshoptextiles . Founded by sisters @hopiehill and @lilystockman , the brand works with artisan partners in Jaipur who hand block print each textile, all anchored by a whimsical LA storefront. Link in bio to read the full article🔗
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1 month ago
I’ve probably screenshot every @jonathan.anderson @dior collection detail post, but here’s proof they’re even cuterrr in real life. I have cute aggression over these tiny chocolate buttons inside my dessert at their upstairs cafe!!
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4 months ago
Okay, 2025 wasn’t entirely trash. #ducks
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4 months ago
I have a very specific memory of being like 9 or 10, sitting in Susan’s Toyota Corolla (that was full of cassette tapes), and listening to this song on repeat enough times to learn the French words. She probably didn’t care if it got mind-numbingly repetitive, because I was sharing in something she loved. I wish life had turned out differently and we got to share moments like that in adulthood while she was alive. But I when I throw on one of her old records, it kinda feels like we’re having one of those moments—and I think she appreciates that as much as I do. I think she’d be happy visiting this year’s little ofrenda, too. 🧡
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6 months ago
A few greatest hits and two honorable mention bumper stickers.
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6 months ago
48 hours in Mayfair and not a single regret—except maybe not buying the @rixo leopard-print coat. From oysters to oddities, here’s how editor @softblond spent two very edited, very indulgent days in London’s most luxurious neighborhood. Link in bio to read the full article 🇬🇧
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6 months ago
Crete is best place to stare at a screen
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7 months ago
Spread my ashes in the marzipan case at Fortnum & Mason
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7 months ago
A forced proximity love story with a souvenir store sun hat purchased because the dad hat’s coverage wasn’t cutting it.
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8 months ago