New focal lengths. New possibilities. 🎬
Expanding the lineup, unlocking more ways to tell your story:
✨ SIRUI IronStar T1.9 1.5x Full-Frame Anamorphic Series Now extended with 75mm / 100mm / 135mm — bringing tighter compression and even more cinematic depth to your shots.
✨ SIRUI Vision Prime T1.4 Full-Frame Cine Lens Series Now featuring 15mm / 75mm / 150mm — from expansive wide shots to powerful close-ups, all in one cohesive system.
🏆 The Vision Prime Series is also nominated for Best of Show 2026 by tvtech — a recognition that reflects what creators are already seeing behind the lens.
More focal lengths don’t just fill gaps — they open up new visual language.
Which one would you pick first? 👀
🔍If you’re at NAB, don’t just look — come try them.
#SIRUI #CineLens #Anamorphic #VisionPrime #IronStar #Cinematography #FullFrame #LensSet #ShotOnSIRUI #NABShow #NAB2026
SIRUI has expanded their Vision Prime 1 (VP1) full-frame cine lens lineup with three new focal lengths: a 15mm T1.6 wide-angle, a 75mm T1.4, and a 150mm T4 macro with 1.5x magnification. All three retain the series’ signature user-interchangeable mount system, shipping with Sony E, Canon RF, Nikon Z, and Leica L mounts in the box. Comment below for the link to the full interview.
Day 1 of China P&E 2026 and we got a VERY special visitor! 👀🎉
We're thrilled to welcome Mr. Riccardo Busi, President of FIAP to the SIRUI booth today in Beijing! 📸✨
As one of the most influential organizations in global photography, having President Busi stop by means the world to us — it's a powerful moment for SIRUI and for Chinese optics on the world stage. 🌏🤝
The show has just begun — come find us at Booth T103 & T105, Beijing Exhibition Center from now until May 18! We'd love to see you there. 🙌
#SIRUI #ChinaPE2025 #Day1 #FIAP #Beijing #Photography #CameraLens #ChineseOptics #ImagingWorld #BeijingExhibition
No sunlight?
Create your own. ☀️
Using the SIRUI C300X II as a soft ambient base
and the compact C60X as a highlight kicker,
this setup recreates the feeling of warm natural sunlight entirely indoors.
At 2700K, the light doesn’t just illuminate —
it shapes mood, depth, and atmosphere.
Lightweight. Flexible. Cinematic.
A simple setup that transforms any space into a storytelling scene.
💡 Lighting Setup:
▪️ C300X II — 2700K / 14%
▪️ C60X — 2500K / 50%
#SIRUI #SIRUILighting #C300XII #C60X #LightingSetup #CinematicLighting #Filmmaking #PortraitLighting #BehindTheScenes #LightingTutorial
Done with fishing line and a cheap turn table.
@siruiimaging new anamorphic lens with autofocus. Link to lens in my bio check it out!
#siruianamorphic #productshowcase #cinematography
Ocean light. Moving subjects. One chance to capture it.
The SIRUI AURORA 35mm F1.4 turns everyday travel moments into cinematic visuals —
with rich color rendering, immersive depth, and fast autofocus performance that keeps up with the unexpected.
From layered foreground compositions
to tracking motion across crystal-clear water,
every frame feels clean, natural, and alive.
Not just sharpness.
A lens built for atmosphere.
🌊 Lightweight. Fast. Cinematic.
🎥 Footage by: @花楼楼
👉 Click to explore:🔗https://bit.ly/4iDvZSv
#SIRUI #SIRUIAURORA #AURORA35mm #35mmF14 #FullFrameLens #AutoFocus #CinematicVisuals #TravelFilmmaking#ShotOnSIRUI #OceanView #CinemaLens
Natural light, a minimal gear setup, and the right atmosphere.
Sony FX30
SIRUI night Walker 35mm T1.2
VND KF Concept
Model @_m_tori
#cinematography #sonyfx30 #sirui #videography #cinematicvideo
Some lenses capture images.
Some lenses make images breathe.
From neon-lit cities to natural landscapes,
the SIRUI Vision Prime T1.4 transforms motion, light, and emotion into cinematic storytelling.
Ultra shallow depth.
Dreamlike bokeh.
A visual language full of movement and atmosphere.
Not just sharpness —
but character in every frame.
🎬 Shot on SIRUI Vision Prime T1.4 Full-Frame Cine Lens
🎥 Footage by: @GoldGallery
🔗 Product Link:https://bit.ly/3ZlAVEl
#SIRUI #VisionPrime #CineLens #CinemaLens #FullFrame #T14 #ShotOnSIRUI #VisualStorytelling #FilmLook #MovieLens #BehindTheLens #CinemaCamera
Absolutely loving the versatility of the 35mm lens! It’s perfect for capturing environmental portraits, really letting you tell the whole story around your subject. The Sirui 35mm f1.4 Aurora is simply a joy to shoot with!
Shot on the Nikon Z8, featuring the lovely @ritassiimoes
#NikonZ8 #SiruiAurora #PortraitPhotography
Oggi mi mostro all opera il @siruiimaging 56 f1.2 montato su una Sony a6700.
56 mm è ovviamente una lunghezza focale molto diffusa sui sensori APS-C (come dimostra la presenza di numerosi obiettivi concorrenti a 56 mm), poiché, una volta applicato il fattore di crop 1,5x della fotocamera su cui viene montato (che sia Fuji, Sony o Nikon), si ottiene una lunghezza focale equivalente full frame di circa 85 mm. Questo lo rende probabilmente la lunghezza focale più popolare in assoluto per i ritratti. Lo Sniper 56 mm ha un vantaggio rispetto a molti concorrenti grazie all’apertura massima di F1.2, che è circa mezzo stop più luminosa di F1.4. Nel mio rapido test illustrativo
Set @jerome_chocolat grazie per averci dato la possibilità di scattare nel vostro locale
Photographer @romanelli_salvatore_
Nana and hachi @soia.cos and @lilith.s_lair
#sirui #portrait #nana #cosplay #sony
Filmed a @grlswirl spec ad with @siruiimaging Anamorphic lens. link to the lens is in my bio!
Watching @mindblockmedia progress in skating is so fun to watch. 😍😍😍❤️🙏
For reference she started with butt pads 🤣🔥
#skatevideo #cinematography #shortfilm #sirui
