I’m pretty nervous to post this… but every frame, every sound, my voice, even ME…is not real. This entire commercial was generated by AI.
I remember doing property tours to sell real estate on YouTube 12 years ago and everyone said they were dumb. I remember when we opened @serhant and launched @serhantstudios , the first of its kind production company for real estate, and everyone said we weren’t serious. Today, we take a major leap forward in how we present real estate to the world.
Welcome to the brokerage of tomorrow.
Created by the head of SERHANT. Studios Property Tours @skyleranywhere using @googledeepmind #veo3
@Klingai_official@elevenlabsio@chatgpt
At SERHANT., we’ve always believed content is not just marketing, it’s the business.
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The Broker.Age is now live, our new original scripted series from @serhantstudios . A short form, vertical comedy built for the way people actually watch today, blending real estate and entertainment in a format native to social.
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A legacy broker who built his career the old way is thrown onto a Gen Z team, now he’s learning TikTok while they’re learning how to actually sell.
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It’s a character driven look at the work, the process, and the grind behind the industry, told through a comedic lens.
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Thank you to @Variety for the feature. ⭐ Watch new episodes every Wednesday @thebroker.age .
Introducing Scent by SERHANT., Essence of Success ✨
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A refined home fragrance designed to embody the energy, discipline, and intensity that define SERHANT., Hinoki wood. Mineral warmth. Skin accord.
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Limited release. Available now. Comment “scent” for a link to buy 🔗
THIS IS WHAT A REAL CONTENT ENGINE LOOKS LIKE ⚙️
At our latest SERHANT. Studios + ID Lab workshop, @rafangrams , @sapstagram , and @nellie_petriello shared how agents can turn everyday moments into a scalable content engine 🚀
This session was exclusive for SERHANT. agents and focused on one strategy: One property moment should not equal one post.
We covered:
• Microbatching content 📸
• Turning one listing into 15+ marketing touchpoints 🏡
• Using strategy to win listings and report results 📊
Because at SERHANT., content is not just posting. It is positioning. 🎯
Watch the replay on @sellit ▶️
Want in on the fun? Join us at SERHANT @ serhantready.com 🔗
#SERHANT #IDLab #SERHANTStudios #AgentWorkshop