This interview series, titled “Rethinking Digital Culture: From New Media to AI, Algorithms, and Cultural Analytics,” offers a comprehensive intellectual exploration of the rapidly evolving dynamics of digital culture, centering on an in-depth conversation with Lev Manovich. Spanning from new media theory to artificial intelligence and algorithmic systems, the discussion questions whether existing theoretical frameworks remain adequate for understanding today’s digital landscape, while also examining whether platform culture represents continuity or a fundamental rupture. From the ideological dimensions of social media interfaces to their influence on cultural production, the questions aim to reveal the often invisible structures shaping the contemporary digital ecosystem.
The interview further engages with the impact of cultural analytics, big data, and AI-driven production processes on aesthetics and creative agency. Through concepts such as “scroll culture,” speed-driven consumption, and micro-authenticity, it reconsiders digital aesthetics, while also addressing critical issues like the instability of digital archives, cultural memory, and the increasing convergence of media fields. Ultimately, this series not only analyzes current digital practices but also proposes a strong conceptual framework for understanding the future of cultural production.
The interview will be published soon on the PR Carnet World magazine account and on our website, prcarnetworld.com.
Interviewer: Gökhan Çolak, Semay Buket Şahin, Tuğba Bahar
@gokhancolakfounder
@semfrau
@tugbabahar
Interview Guest: Lev Manovich
@levmanovich
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