#Forbesunder30 MOMMY I MADE IT! This has been on my vision board since I was a little girl. As an immigrant woman from Hong Kong who did not speak English as my first language, I never would have believed the Forbes under 30 list was within reach. I’m so grateful I bet on myself over and over again. I’m so proud of @sacheubeauty the whole team and everything we’ve built. And lastly a big thank YOU to everyone who’s supported me from day one 🙏🏼🥹 Massive congratulations to my fellow Forbes under 30 Class of 2026! ✨ @forbes@forbeswomen@forbesunder30
Double Down was a true labor of love. I say all the time that my favorite part of my job is bringing products I genuinely wish existed to life, and Double Down embodies that completely ♾️
From just an idea to whiteboard scribbles, to product briefs, to rounds of sampling, to finally seeing it on all your beautiful faces. I feel both a deep joy and a deep sense of responsibility in creating products that are truly innovative, intentional and pushes the industry forward. I hope we’ve lived up to that with Double Down.
HUGE thank you to the entire Sacheu team for working tirelessly to bring Double Down to life, and to everyone supporting this launch. We’re gonna change lip routines forever 👄♾️
Lip Innovation 101 💋✨
Two shades. One swipe. Zero effort. DoubleDown Lip Definer™ lines, shapes, and fills with a dual-colored tip that does the work of two lip products combined.
SACHEU.com & Ulta.com 🛍️
From idea to viral product 💋 @sacheu the founder of @sacheubeauty is sharing why she created Lip Liner STAY-N and the technology behind the brand's entire lineup ✨ Celebrate AAPI Heritage Month by exploring + shopping Sacheu on @revolvebeauty at the link in bio 🛍️
Two Shades. One Swipe. 💋
The DoubleDown Lip Definer™ is a dual-ended lip definer designed to shape and fill in one easy step ✨
The winning lip combo. In one swipe 🤍
Available on SACHEU.com & Ulta.com 5/10 and in stores 6/7 🛍️
Meet Lockstep Setting Spray™ @sacheubeauty
A next-generation non-aerosol setting spray that delivers 16 hour wear with an ultra-fine mist. Reactivates and locks in makeup without disturbing it. Longwear and performance reimagined without fragrance and alcohol.
Launching exclusively @ultabeauty this May 🔒💗