Rupee, putting the India, back into India Pale Ale 🍺 Go grab a beer, order some butter chicken, & read this awesome @bloombergbusiness piece🙏🏾 We are eternally grateful to be on this rocket-ship🚀
History class missed the most important fact of 1492... 🫢
We all know Christopher Columbus was looking for India, but did you know he accidentally sent India its most iconic dish instead? ⛵️
Kidney beans or Rajma as it's known in India are actually native to Central & South America. They didn't arrive on the Indian subcontinent until European traders brought them over during the Columbian Exchange. 🫘
Rajma first landed in the in beach state of Goa, then traveled up to heartland of Punjab, and gradually found its way into Indian homes across the nation as one of the most loved comfort foods. 🇮🇳
Imagine Indian cuisine before 1492: No Rajma, no potatoes, no tomatoes, and no spicy chilies. 🤯
Let’s settle the ultimate debate in the comments: Rajma with Rice or Rajma with Roti? Choose your side! 👇🏽
via @thelabmagofficial
#rajma #foodhistory #indiancuisine
MAY WITH MASALA MILERS 🏃♀️🔥
This month is packed to the brim with good vibes, strong miles, and even stronger community. We’re excited to share our May run calendar — and trust us, it’s a good one 👀
We’re bringing back some of our most loved events, including the iconic Rupee Beer 5K 🍺, plus the return of our Women’s Runs 💪 - something we’ve all been waiting for.
With a variety of runs across the month, whether you’re training for a race, getting back into a routine, or just showing up for the post-run hangs, there’s something here for everyone.
Huge shoutout to all our run leaders who make this possible and to this incredible community that shows up, supports each other, and brings the energy every single time ❤️
A special thank you to our sponsors - Rupee Beer 🍺 and Perfect Strife - for supporting our community and helping us make these events happen.
Lace up, show up, and let’s make this month count.
See you out there 🏃♀️🏃
Pairs perfectly with Indian & global spice. 🌶️ Leaves out the hangover.🍻 No wonder our Mom always reaches for Rupee Non-Alcoholic!⚡️Happy Mother’s Day! 🌸
#nonalcoholic #na #nabeer #nonalcoholicbeer #indianbeer #wortheveryrupee #beer #rupeebeer
Masala Milers x Rupee Beer Summer’26 Edition🏃♀️🍺 Desi run club energy, but make it Rupee Beer level 🌶️🍺
Huge thank you to everyone who came out and brought the energy today! Nothing beats running with skyline views, meeting new people, and ending the morning with an ice cold Rupee Beer after earning it through the 5K together.
Major shoutout and big thank you to our very own sponsor @rupeebeer for partnering with us and bringing the perfect post-run vibes. If you haven’t tried them yet… this is your sign (available in both non-alcoholic and alcoholic options 🍻).
Already counting down till the next one 😮💨
Have you ever wondered why curry or Indian food is so popular in the U.K. and now just gaining steam on this side of the world?
What Mexican food & flavor are to the U.S., Indian cuisine and curry have always been to the U.K.
With the vast presence of the British empire extending to all corners of the world at its peak, so did Indian flavors, making inroads across East Africa, the Carribean and Pacific.
The most powerful legacy of the British Empire? Honestly… the food. 👀🥘
via @_historywise
#curry #curryhouse #indianfood #indianrestaurant #indiancuisine #desi #british #indianbeer #foodhistory
“I don’t drink, so when a culinary friend mentioned a brand called Rupee, I assumed it was yet another chai company going the route of conventional South Asian representation. I was shocked when the first image that popped up in my search was: a beer can.
A chronic jet-setter, Rupee Beer’s Co-Founder Van Sharma joins me today from the comfort of his couch, where he is icing an ankle he most recently injured. It’s been a series of odd, uncharacteristic days for him, including cancellations of on-the-ground activations that he and the team had planned several weeks in advance. But he nevertheless approaches the conversation with a kind of zeal and c’est la vie that can only be expected from a man whose life has been simultaneously shaped and usurped by constant movement.”
Image Credits:
Van Sharma x Kingfisher | Credit: Rupee Beer
Sumit and Van Sharma | Credit: Rupee Beer
Rupee Beer | Credit: Rupee Beer
Read More at Link In Bio.
