GIRL LIKE ME
Advertorial concept for Jaded London ❤️
Pink Pantheress was my reference and I think me and my team smashed it ❤️
Part 1 of 2
STYLING AND CREATIVE DIRECTOR - @rubymaemackenzie@rubymaemack
ART DIRECTOR - @itsconsily
PHOTOGRAPHER - @ethiostarrr
MODEL - @lu.1a@fcsmdx
#fashion #photoshoot #londonphotography #styling
Closing the semester with a selection of campaign projects from our Year 2 students for their Fashion Communication Practice module ✨
This body of work highlights how students developed and delivered original campaigns for a brand of their choice, rooted in their individual specialisms — from image-making and styling to creative direction, branding and storytelling.
Throughout the project, students critically engaged with emerging technologies, experimenting with AI image creation and editing alongside traditional fashion communication tools, questioning authorship, ethics and innovation in contemporary practice.
What makes this work especially strong is the level of collaboration across disciplines, reflecting real industry workflows and the future-facing nature of fashion communication today. A brilliant way to close the semester with ambition, curiosity and creativity 🚀
#FashionCommunication #FashionCampaign #CreativeDirection #VisualCulture #FashionEducation
Digitals from 'trailer trash' shoot 🍬
Creative director and stylist - @styledbyrubymae Model - @millie.clarissa
Photographer - moi
21/08/25
#fashionphotography #fashion
Trailer trash 👙
Creative director and stylist - @styledbyrubymae
Model - @millie.clarissa
Photographer - moi
Taken on a Minolta 35mm
21/09/25
#filmphotography #fashionfilmphotography #fashionphotography #fashion