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ROYEETH. ©

@royeeth

Direction + Creative Strategy @34.149.87.45
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" LOVE, ROYEETH. " / @converse All Star Projects. basically, it's a wrap finally. thanks 2 converse all star program. it's been quite a fun ride for me + my collaborator @yas.avdji and many other creatives we were able to involve in this fun lil project. crazy they believed in my idea that started from my bed room and it traveled around London, Berlin, Paris and Mexico City making it my debut creative direction project. . . . . . video footages : @kokofigura @katiefoknprice @hairymuffinman sound design : @razv4real direction + edit : @royeeth track : @feliciathegoat / i'll take care of you. #converse #allstar #lovechuck #fashion #editorial
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9 months ago
A VOICE AMPLIFIED: [DIAL-UP] with @navindernangla His whole philosophy is punk to the core — no rules, no filters, just raw, chaotic expression. Whether he's tagging a wall or scribbling “Fassion is my Pashion” across a canvas or fassion pieces, it’s all about flipping the bird to the polished world of high fashion. He doesn’t see a line between fassion and art — they bleed into each other, and that’s where the magic happens. His signature misspellings and that cheeky red squiggly line? That’s not a mistake — that’s his dyslexia turned into a moment, making the whole world misspelling on purpose making it the new cool. For Nav, perfection is boring. Chaos is freedom. His work is messy, loud, and full of “mistakes” — and that’s exactly the point. It’s about being real, staying weird, and never letting anyone else define your voice. In his words (or at least his vibe): “I’m chaotic, and doing what I want. Art’s my therapy, fashion’s my playground, and rules? I piss on ’em.” @converse_europe | @converseallstars . . . Creative direction + Strategy : @royeeth BTS Photo and Video - Katie , koko @kokofigura , Yeliz @4yel_ , @gwenyunyi Photography + Creative Direction + Editing - Yasmin @yas.avdji On-set Producer - @davegup Lighting - @alexradota , @waveportfolio @selina_moussa Set Designers - JM2Studios @jm2studio_ MUA - @nataliacondeartistry MUA Assistants @hopegmua @whois10na Movement Direction - @jjsaword Creative Producers - @yasmin.avdji @royeeth Styling Assistant - @larasandres @rubyy.diamond , @7liliaa Sticker Assets - @alexdawsonbanson
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9 months ago
A VOICE AMPLIFIED : [DIAL-UP] with @aaronybailey x @ayeshavkazim Aarony Bailey is a visual artist whose work exists at the intersection of intimacy, storytelling, and self-reflection. Rooted in photography and film, her practice explores themes of sex, sisterhood, and desire capturing the quiet, tender, and often unspoken moments shared between women. Before photography, there were stories. In secondary school, she wrote a fictional series for her friends called Kids These Days, tackling adolescence, mental health, and friendship. Storytelling was always her instinct; it just took time to find the right canvas. _______________________________________________________________ Ayesha is an Nigerian-South African photographer focused on capturing the intimate, transient moments of everyday life. Early in her journey, Ayesha’s boldness shaped her voice. As a teenager, she roamed the streets with her camera, approaching strangers with ease. That practice — rooted in trust and genuine interest — became the foundation for how she now engages with the world and the people in front of her lens. Looking ahead, she’s curious to push into moving image — to bring her visual storytelling into the world of film, either behind the camera as a director or cinematographer. It’s a natural evolution, and she’s ready to explore it. So definitely keep an eye for her evolution as an artist! . . . Creative direction + Strategy : @royeeth BTS Photo and Video - Katie , koko @kokofigura , Yeliz @4yel_ , @gwenyunyi Photography + Creative Direction + Editing - Yasmin @yas.avdji On-set Producer - @davegup Lighting - @alexradota , @waveportfolio Set Designers - JM2Studios @jm2studio_ MUA - @nataliacondeartistry MUA Assistants @hopegmua @whois10na Movement Direction - @jjsaword Creative Producers - @yasmin.avdji @royeeth Styling Assistant - @larasandres @rubyy.diamond , @7liliaa Sticker Assets - @alexdawsonbanson
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9 months ago
A VOICE AMPLIFIED : [DIAL-UP] with @redkoffee_ Clarisse PRÉVOST is a Paris-based poet, DJ, and journalist whose creative world blends sound, thought, and emotion. She moves between writing, music, and philosophy letting each medium speak to different corners of her mind. From spinning sets to writing verses, to syncing sound with image, she follows her instincts. Her earliest creative playgrounds were literature and music. As a kid growing up in Antibes, she'd lose herself in books and spend hours online digging through genres -from electronic to hip-hop to rock. The habit stuck. So did the hunger to explore, reflect, and express. She's a firm believer in process over perfection. Projects might begin without a purpose -a poem, a mix, a mood but they often take shape in unexpected ways. It's the joy of making that matters. The rest comes after. . . . Photographer + Producer - @alphamedy Creative Direction + Strategy @royeeth Creative Direction + Editing @yasmin.avdji
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9 months ago
A VOICE AMPLIFIED : [DIAL-UP] with @mayaawasserman Maya is based in London. Her sound is fluid a genre-bending blend of classical instruments, heavy drums, analogue bass, and pop melodies. At the heart of Maya's work is honesty. Every track, every performance, every decision is rooted in her story. She creates from what she's lived, seen, and felt and believes growth comes from staying open. Open to ideas, people, mistakes, and new ways of doing things. She finds deep inspiration in vulnerability both hers and others'. Outside of music, Maya is just as hands-on: she builds props from plaster and glue, shoots and edits visuals, and makes art installations in her house. She's got perfect pitch but rarely mentions it, preferring to focus on the magic rather than the mechanics. 👀 @converseallstars | @converse_europe . . . Creative direction + Strategy : @royeeth BTS Photo and Video - Katie , koko @kokofigura , Yeliz @4yel_ , @gwenyunyi Photography + Creative Direction + Editing - Yasmin @yas.avdji On-set Producer - @davegup Lighting - @alexradota , @waveportfolio Set Designers - JM2Studios @jm2studio_ MUA - @nataliacondeartistry MUA Assistants @hopegmua @whois10na Movement Direction - @jjsaword Creative Producers - @yasmin.avdji @royeeth Styling Assistant - @larasandres @rubyy.diamond , @7liliaa Sticker Assets - @alexdawsonbanson
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9 months ago
A VOICE AMPLIFIED: (DIAL-UP] with @domi.wolf a Berlin-Based photographer and director with a deep passion for film photography. His work often explores street culture, drawing inspiration from my own personal experiences. He's dedicated to capturing moments in their purest, most authentic form, ensuring that the genuine emotions of each scene resonate through his imagery. His journey started young, sneaking his dad's Canon at 8 years old to shoot leaves and ants. He wasn't supposed to moment never left. His style grew out of trial, error, and gut shaped by personal experience and a refusal to chase trends. He believes in telling stories that feel real, not manufactured. @converseallstars | @converse_europe BERLIN CREW LIST : Photographer + Producer - @domi.wolf Stylist - @sophiiafriedl Creative Direction + Strategy @royeeth Creative Direction + Editing - @yasmin.avdji
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9 months ago
A VOICE AMPLIFIED : [ DIAL-UP] with @davegup David Onibon is a London-based director + producer driven by a deep commitment to capturing culture, community, and the raw beauty of real life. Working across film, photography, and brand collaborations, He uses visual storytelling to give truth to a voice and ensure the lived experiences of people and places aren't forgotten. For him, storytelling is more than craft-it's a connector, a mirror, and a cultural archive. One of his dream projects? : To link UK and US basketball culture in a @conversehoops campaign, with bold silhouettes like the Shai 001s front and center. @converseallstars | @converse_europe . . . Creative direction + Strategy : @royeeth BTS Photo and Video - Katie , koko @kokofigura , Yeliz @4yel_ , @gwenyunyi Photography + Creative Direction + Editing - Yasmin @yas.avdji On-set Producer - @davegup Lighting - @alexradota , @waveportfolio Set Designers - JM2Studios @jm2studio_ MUA - @nataliacondeartistry MUA Assistants @hopegmua @whois10na Movement Direction - @jjsaword Creative Producers - @yasmin.avdji @royeeth Styling Assistant - @larasandres @rubyy.diamond , @7liliaa Sticker Assets - @alexdawsonbanson
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9 months ago
A VOICE AMPLIFIED: [DIAL-UP] with @mogwann A Paris based Skateboarder + Artist, Born with a pencil in hand and grew up with a skateboard underfoot, Morgan's artistic journey began in the margins of school notebooks and evolved into bold airbrush strokes on canvas. Based in Paris, their work rides the line between chaos and construction -a constant push-and-pull that fuels creative evolution. @converseallstars | @converse_europe Photographer + Producer - @alphamedy Creative Direction + Strategy - @royeeth Creative Direction + Editing- @yasmin.avdji Sticker Pack design - @alexdawsonbanson
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9 months ago
☎️ A VOICE AMPLIFIED: LOVE, CHUCK. 📞 " Okay, So they gave me my debut Creative Direction passion project through Converse's All Star Program after a year of being co-signed, alongside my collaborator @yas.avdji and many other mad creatives/collaborators involved. " : AND YOU ARE INVITED TO OUR VISUAL STORY'S EXHIBITION. 🖼️ Come view our work from LONDON [ @yas.avdji ] + BERLIN [ @domi.wolf ] + PARIS [ @alphamedy ] 🌍 Props by @jm2studio_ [ @jonnyjm_ @jacobmcalindon ] JULY 5th / NW1 8BB / LONDON. @converse_europe @converseallstars Love, Chuck. 👀
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11 months ago
Converse Run Star / Himalayan Pink Salt. with detachable Gaiters.
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1 year ago
O+
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1 year ago
🌍 office @34.149.87.45
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1 year ago