Paula Zapata

@pz_visualcontent

Filmmaker | Creating stories that inspire and resonate Film Director @london_film_academy Journalist based inCape Town News Correspondent for AIL
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Weeks posts
THE BEST OF PARIS - The third chapter of the ART OF COLLABORATION unfolded in Paris during May 2022. A moment suspended between stillness and movement, as the world gently began to open its doors again. After months of uncertainty, lockdowns eased and travel resumed… and with that came a renewed sense of purpose, creativity, and connection. Paris became our canvas and @chani.rabe , our muse, embodied the spirit of this chapter with grace, strength, and undeniable presence. This chapter was a celebration of freedom, of storytelling reborn, and of creatives and brands uniting once again to create something meaningful. A reminder that even after the quietest seasons, collaboration will always find its voice. @pz_visualcontent @christinelrphotography @simonsigwines @stonz.diamonds @viljoenjuweliers @marnella_macarons @xyzasavanna @relier.design @ozbob_za @armine_a.sa @diorbeauty @asa_magazine_ @reyderaver @christinesatelier #aoc2022 #artofcollaboration #throwback #CreativeJourney #paris
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29 days ago
A CELEBRATION OF COLLABORATION - The AOC platform is where brands and creatives come together to craft narratives that inspire, connect, and endure — far beyond a single moment. The Art of Collaboration is not just a project, it is a platform for alignment. A space where innovation meets artistry, and where brands are positioned within a story of purpose, beauty, and global relevance. Each chapter is thoughtfully curated to elevate, to connect, and to create lasting impact through meaningful content and strategic visibility. Become part of the AOC narrative... Muse: @chani.rabe Thank you to our 2022 contributors: @pz_visualcontent @christinelrphotography @simonsigwines @stonz.diamonds @viljoenjuweliers @marnella_macarons @xyzasavanna @relier.design @ozbob_za @armine_a.sa @diorbeauty @asa_magazine_ @reyderaver @stephen_van_eeden #artofcollaboration #aoc2022 #brandalignment #luxurycollaboration #creativeprocess
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1 month ago
This journey has never been about a single moment. It is about building something that carries Africa forward with pride, clarity, and vision. Every step is part of that story. And the story continues. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director & Camera: @pz_visualcontent Creative Direction: @masamara Models: @toussaintishimwe @shearer._n Styling: @seethestylist @tiny2li Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
Power does not always need to shout. Sometimes it stands quietly, fully aware of where it comes from and where it is going. That confidence is the spirit behind everything we do. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director & Camera: @pz_visualcontent Creative Direction: @masamara Styling: @seethestylist @tiny2li Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
There are moments when you realise something bigger is happening. Not just a look. Not just a show. But a movement of African voices shaping the future of fashion. We are proud to be part of that story. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director & Camera: @pz_visualcontent Creative Direction: @masamara Styling: @seethestylist @tiny2li Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
There is a certain silence that comes when something powerful enters a room. That silence is respect. That silence is recognition. That silence is what happens when African design speaks with clarity. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director &Camera: @pz_visualcontent Creative Direction: @masamara Styling: @seethestylist @tiny2li Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
Every step leads somewhere. Not always where you thought you’d go, but somehow it still makes sense with time. Some things take longer. Some things test you. But you keep moving. And little by little, it starts to come together. This is about that process. Becoming, without rushing it. Forward, always. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director & Camera: @pz_visualcontent Creative Direction: @masamara Model: @adrian.hill4 Styling: @seethestylist @tiny2li Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
There is a difference between fashion and presence. Fashion asks to be seen. Presence makes the room turn. Masa Mara was built on the belief that African design does not need to chase the world. The world will find its way here. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director & Camera: @pz_visualcontent Creative Direction: @masamara Styling: @seethestylist @tiny2li Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
Perspective changes everything. The same garment can feel entirely different depending on how it is seen. Masa Mara design embraces this idea. Clothing should not only be observed. It should hold its own presence within the space around it. True design stands with quiet authority. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director: @pz_visualcontent Creative Direction: @masamara_ Styling: @seethestylist @tiny2li Models: @_gouws.c_ Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
There are garments that exist simply to be seen. And there are garments that exist to carry something. A story. A presence. A sense of direction. At Masa Mara, design is never only about appearance. It is about what the garment carries into the world with the person wearing it. Discover the collection https://www.masamara.co.za/single-project Creative Team: Film Director & Camera: @pz_visualcontent Creative Direction: @masamara_ Styling: @seethestylist @tiny2li Models: @kelsealouise21 Assistants: @yudybh02_ @bhungane_the_greatest
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1 month ago
Lighting the streets for @chicken_licken_sa | Captured beautifully by @pz_visualcontent 🍗🎬 Behind the scenes with DOP @adambentel shaping the look and feel of the latest Chicken Licken campaign produced by @romancefilmstv 🔥 From camera builds to street setups, the crew brought serious craft to every frame. Big love to the team that made it happen 👇 Client @chicken_licken_sa Agency @joepublic Public Production House Romance Films @romancefilmstv Director @gorygray Executive Producer Helena Woodfine Junior Line Producer Kelly Ryan Production Manager Liezl Joubert Production Coordinator Kyra Critchfield Director of Photography @adambentel Focus Puller Ruan Barnard Loader Katlego KG Macheru 2nd Camera Focus Themba Mabaso 2nd Camera Loader Lucy Ngobese VTO Pierre De Villiers DIT Kobus Loubser BTS Photography Paula Zapata @pz_visualcontent — #krewkut #dop #cinematography #filmmaking #filmcrew behindthescenes commercialfilm cameraoperator setlife
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2 months ago
BTS on Greg’s action-packed Bollywood-inspired spectacle for @chicken_licken_sa . Directed by @gorygray Produced by @_helenawood_ Captured by @adambentel BTS 📸 @pz_visualcontent
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2 months ago