Our punch cards just arrived just in time for us to kick off our 1st Annual #CookieCrawl for #nationalchocolatechipday on Friday! Eeeekkk they are absolutely PERFECT!! 🍪🍪🍪
Thank you @wearefriendsandfamily@moducafe@proofbakeryla@thevalerieconfections for joining us @milkfarmla in making our Cookie Crawl dreams come true! This Crawl didn’t just happen overnight. Loads of planning, logistics, design and thought went into bringing this to life and we’re so excited to share this with you. Please join us!
Stop into any participating location this weekend from Friday 5/15 to Sunday 5/17 to buy a cookie and pick up your punch card. Carry on to the other 4 locations to buy a cookie and get a punch on your card. Submit your card to the final destination for a chance to win a dozen cookies from that location PLUS gift cards from every location. Five lucky participants will win!
Don’t forget, you’re not limited to one punch card per person….cant decide where you want to win your dozen? Buy more than one cookie and get more than one card to better your chances of winning!
The time is almost here! Our 1st Annual #CookieCrawl to kick-off #NationalChocolateChipDay 🍪🍪🍪
Join us any time between Friday 5/15 and Sunday 5/17 for an east side crawl through Echo Park, Silverlake, Atwater Village, Highland Park and Eagle Rock to visit your favorite shops!
🍪 @wearefriendsandfamily (Silverlake Outpost)
🍪 @milkfarmla
🍪 @moducafe
🍪 @proofbakeryla
🍪 @thevalerieconfections (Echo Park)
Show up at one of the participating locations to start the crawl, purchase a cookie and pick up a punch card. Mosey around town and repeat till your card is completed. Drop off the card at your final destination for a chance to win a dozen cookies from that location and gift cards from each location. FIVE lucky participants will win! (Well, really anyone who participates will be a WINNER, cause y’all will be supporting small businesses and enjoying delicious cookies in the process 😊)
We worked so hard on this idea, on the design, and on gathering friends in the industry! We are thrilled to bring it to life and hope you’ll join in the fun!!
Happy Mother’s Day! Here’s a few snaps of some of the incredible moms at Proof ✨🥹 Thanks so much to everyone who came out to support us this weekend by placing a preorder or just stopping by. We’re always so happy to be part of your celebrations!
One week away till #NationalChocolateChipDay 🍪 and hopefully the anticipation is building for our Cookie Crawl from Friday 5/15 to Sunday 5/17!!!
Here’s a sneak peek 👀 of our Cookie Crawl punch card and a pics 📸 all of the delicious cookies offered by our friends around town:
🍪 @wearefriendsandfamily (Silverlake Outpost) • Rye Chocolate Chip
🍪 @milkfarmla • Chocolate Chip w/Jacobsen Flake Salt
🍪 @moducafe • Black Sesame Dark Chocolate w/Sea Salt Flakes
🍪 @proofbakeryla • Classic Chocolate Chip
🍪 @thevalerieconfections (Echo Park) • Durango Cookie- Milk Chocolate w/Toasted Almonds, Cocoa Nibs and Smoked Salt
At any time between Friday 5/17 and Sunday 5/17, go to one of these shops to start your crawl and pick up a punch card. Buy a cookie, get a punch on your card, mosey on to the next location, repeat. Submit completed card to your final location for a chance to win a dozen cookies from that same location AND gift cards from all 5 locations! Each location will select one winner, for a grand total of FIVE lucky participants!
Which location will you drop your completed punch card for a chance to win?
🚨🍪 SAVE THE DATE 🍪🚨
Kick off #NationalChocolateChipDay with us! Please join us between Friday 5/15 and Sunday 5/17 for our 1st Annual Chocolate Chip Cookie Crawl featuring some of your fave east side spots:
@wearefriendsandfamily (Silverlake Outpost)
@milkfarmla@moducafe@proofbakeryla@thevalerieconfections (Echo Park location)
Starting Friday 5/15, purchase a cookie and pick-up a punch card at the first participating location before moseying around town, hitting up your favorite east side neighborhoods! Buy a cookie at each location to get a punch on your punch card, then submit your completed card by Sunday 5/17 for a chance to WIN BIG!!! Enjoy tasty treats while supporting some awesome independently owned businesses (+ an Employee-Owned Co-Op) in the process 😊👍
Where did this idea come from?:
Once upon a time in early 2020, we (Milkfarm🙋🏻♀️🧀) had an idea to create a Cookie Crawl because our customers were always telling us that their two favorite cookies were ours and Proof Bakery’s. We had high-hopes that other awesome small businesses would want to join-in on the fun, so we asked other business-owner-friends and they said YES! We planned, we gathered, we designed...then COVID shut down our grand plans. Fast forward 6 years, we dusted off the digital punch card, redesigned it, and we’re finally ready to get the Crawl off the ground just in-time for National Chocolate Chip Day!
Since then lots has changed…Friends & Family opened a new Silverlake Outpost, Proof became an Employee-Owned Co-Op, Milkfarm celebrated their 12 year Anniversary, Modu Cafe opened in Highland Park, and Valerie Confections opened another location in a big new space! So many changes happened over the past six years, but one thing has remained the same….we’re still small businesses serving the neighborhoods and customers we love, while producing some yummy
🍪🍪🍪CHOCOLATE CHIP COOKIES!!!🍪🍪🍪
We are SO EXCITED to share this Cookie Crawl idea with you and can’t wait for you to join us. Stay tuned for the grand reveal of the punch card!
#cookiecrawl
Mother’s Day is here this weekend and we are ready!!! Preorders are open on our site (link in bio). Our special menu items for this Mother’s Day are a blueberry chamomile roll cake and a strawberry and rose geranium pavlova, both in a 6 inch size. 🍓🫐
The Atwater Village Neighborhood Council is proud to support the Sunday Social by @selahnhc every 1st Sunday of the month from 11am-1pm
Outreach team and Services Desk will be on hand, as well as hot or iced coffee, pastries, homemade lunches, homemade cookies & hygiene items.
Thank you to Homey Made Meals for donating lunches for the social! @homeymademeals
Bicycle Kitchen will be on hand to repair items with wheels! @bicicocina
Pastries will be from Proof Bakery in Atwater @proofbakeryla .
If you or anyone you know is in need of support, please invite them to the social.
Thankful for all you do for our communities @selahnhc 🧡
Happy May Day from all of us from Proof! We work hard every day at our little bakery to ensure that each of our workers are heard and empowered. It can sometimes be lot to juggle, but the opportunities we have to build trust, camaraderie, and ownership amongst workers are invaluable, especially in today’s world. Solidarity with all workers everywhere!✊🏼
Today on Stop Food Waste Day we are highlighting a bakery that really embodies what it means to care about your community and commit to ending food waste: Proof Bakery. We are big fans of @proofbakeryla , and the love and care they put into their delicious pastries, and for showing up for their neighbors. Thank you!
Meet our 🫐 blueberry bran coffee cake 🫐. Made with @tehachapigrainproject rouge de bordeaux, wheat bran, blueberry jam, and an almond crumble. Available for Easter preorder whole and coming to the bakery by the slice soon! ✨
📸 @creaturefromthebakelagoon
Highlighting another item from our Easter menu today- this strawberry houjicha mochi cake! Made with Mochiko rice flour, coconut milk, houjicha, and roasted strawberries. It’s a textural delight with an earthy, sweet flavor and would make the perfect snacking cake for your holiday weekend.
📸 @creaturefromthebakelagoon
Our carrot cake this year is a true gem. It’s a spiced carrot sponge cake laced with walnuts, layered with a carrot and orange marmalade, and covered in a citrusy cream cheese frosting. It’s bright, it’s pretty, it’s available for preorder now!! 🥕
📸 by @creaturefromthebakelagoon
