I’m super excited to be sharing my newest venture with you all… Project 06!
This is something I have been wanting to do for a long time and I’ve finally taken the dive to re-brand all my coaching work under the new name Project 06. A name that holds personal significance for me - ‘06’ is the number I wear on the WSL Championship Tour and represents my past sporting experiences, it’s a symbol of my love of sport and competition. ‘Project’ represents this ever evolving passion of mine to create opportunities for others to deeply understand themselves in and out of the water to maximise their potential.
This is a journey that I believe is ongoing and a constant continuum through life that I’m still working through myself and I want to share openly and honestly about my experiences to be able to offer insight and value to you through the rest of my professional surfing career and beyond.
This journey of becoming a professional athlete has taught me so much, firstly on a personal level - to be able to dive deep into myself and understand who I am and what I stand for to begin with, then being able to deeply understand and continue to deepen that understanding of what it takes me to perform in big moments on the biggest stage is something I’m proud of and want to share and educate others through my lived experiences on the WSL championship tour, for the everyday surfer to the next generation of professionals. This vision will be executed through different bold ventures that I will be sharing with you soon.
This is no way a step back from my Professional career as an athlete. Coaching and challenging myself outside of surfing has always been something I do to re-connect to my why and deepen my connection to what lights me up internally. To further this, it helps me to deepen my understanding of the sport and evolves myself to help me thrive in my competitive environment.
I can’t wait to bring you exciting new projects while working my hardest to get back to the WSL CT in 2026.
Info around the offical launch is dropping tomorrow, which will take place the weekend before Bells kicks off, would love your support, stay tuned to this space!
LETS GOO! 🚀🚀🚀
MORE THEN AN APP- @project07___ clear performance direction built by current WSL CT surfer @callummrobson & his performance team.
DM US “LOCKIN” for a sneak peak & exclusive early access 📲
Free tool on the last page to help you get closer to those goals (& one of the processes I used in my climb back to the CT)
Who would have thought we would have a @pjt06_gromgames heat this early on!!! @connoroleary@callummrobson
How good!!
These vids were from November 2025 fast forward to now - Cals (@callummrobson ) back on the CT, they’re both signed with @originalbonsoy & have a heat against each other today at Snapper!! @wsl
SPECIAL & EXCITING times - 📺around 12:30pm today (Heat 5)
✔️✔️✔️
@callummrobson leading by example 🏆
Pre-surf nutrition ✅
Pre-surf warm up ✅
I’ll publicly make the claim that Cal is the 🐐 when it comes to nailing the basics for physical training, nutrition & mindset as a surfer 🙌
Would you agree? 👇
@project06__@callummrobson
#surfing #flownutrition #fuelyourflow #wsl #goldcoastpro
WORLD TOUR MERCH HAS LANDED!!
Just in time ⏰
Thanks everyone for the support, keen to see you over the weekend!
Let’s GOOO! ✔️
Massive shoutout to @dritimes_ for speeding the merch up, to get it ready before snapper!
WT 26’ MERCH IS LIVE
Thankyou to everyone for your support over the past few years! This drop is for everyone who’s supported me along the way and for those who want to be part of what’s ahead in 2026!
Had a ball creating this merch & keen to see you in it!
Quick note:
It is ALL made to order
⁃ Kids stock needs to be ordered within the next day (it will be taken offline after that)
⁃ Adult stock we need numbers asap
⁃ All will be shipped after I’m home from WA (before snapper) or we can arrange pickup on the GC (end of April)
⁃ Any questions pls put in order notes
⁃ FAMILIES ordering 3 or more pieces (email [email protected] & we will create you a custom d/c code)
Swipe to the end @project06__ crew for a little thank you from me.
Massive shout out to the team at @dritimes for helping us turn this around so quick. Very grateful for the partners I have on board supporting me!
West ozzzz training sessions w @peter_rees
The focus of today’s session, major moments.
Having a clear intention is super important for me in any training session. It’s how I measure the success of the session, did I move towards what my intention was or away from it? Not focused on the outcome but the effort!
Over time, that’s what makes the difference.
The outcome will come and go, you won’t always land the turn, nail the grab, be in rhythm with the waves. But your effort is always in your control.
Effort over outcome. That’s what creates progress.
@reeframed
Episode 70 with @callummrobson is live - Links in bio!! Whether you’re a surfer, a parent, or just someone looking to get better at what you do, we think there’s something in this episode for you 🤝.
#surfing #podcast #surfer #wsl #athlete
