TORONTO EVENT & CREATIVE SPACE

@pretoloft

Toronto natural light studio & event space with New York loft soul by @mintroomstudios 3009 sq ft · Junction Shoots · Events · Productions
Followers
22.9k
Following
198
Account Insight
Score
37.87%
Index
Health Rate
%
Users Ratio
116:1
Weeks posts
We’re thrilled whenever our studios transform into creative canvases for your events! ✨ Recently, we were delighted to host @samsungcanada for a vibrant PR event that threw it back to the fun and colorful 80s. By merging our East and West side studios at @pretoloft , @samsungcanada utilized nearly 2000 square feet of versatile space—perfect for events and large productions. From a yoga session to a retro TV backdrop and a cozy coffee station, every corner was designed to create Instagram-worthy shots, all bathed in the best natural light from the large South-facing windows. Thinking about a unique venue for your next event? Contact us at [email protected] to get started! 📍East + West Side Studio, @pretoloft , 213 Sterling Rd Unit 212 ✉️ contact us at [email protected] with all the event inquiries #samsung #prevent #influencerevent #torontoeventspace #torontoeventvenue
184 8
1 year ago
@freshbeauty ’s event in Preto Loft recap! Recently Fresh Beauty took over our studios, infusing every corner with their brand charm and that’s how it went 🤍 Did you know that you can host your event at Preto Loft?! The ultimate event venue for workshops, intimate weddings, upscale social functions and product or media launches. Our East and West Side studio rooms can be joined together into an impressive 2000 sq. foot space, which comfortably fits up to 100 people. For smaller-scale occasions, the spaces can be rented separately to keep the cozy feel. To inquire about your next event, reach out to us via [email protected] or [email protected] 🤍 #torontoeventspace #eventspacetoronto #torontovenue #pretoloft #freshbeauty
197 3
2 years ago
From idea to reality✨ What started as two separate studio setups, ‘Atelier Spring’ in the West Side and ‘Powdered Sky’ in the East Side, transformed into one immersive experience. By opening up the wall between the spaces, the studios became one continuous environment, reworking both installations into something entirely new for a night that brought together some of the city’s top planners and creatives. Brought to life alongside @petalsandpearls , and in collaboration with @purpletreephotography and @michaelcoombsdj , with a special talk by @kathyromero . Designed to evolve with every vision. From industry events to brand experiences, our spaces transform with you. 📍Preto Loft | 213 sterling road, unit 212 💻 Ready to book your next event? Email [email protected] #torontoeventspace #torontophotostudio #eventspace #eventbehindthescenes #torontocreatives
3,804 74
1 month ago
NEW AT PRETO LOFT✨ Photoshoots just got easier with our new rolling tethering stations, now available upon request with your session! Designed to make your workflow smoother, faster, and way more seamless while shooting. No more crowding around a tiny camera screen. No more stopping every few minutes to double check focus. And no more getting home realizing something was slightly off the whole time… Whether you’re shooting branding sessions, campaigns, editorials, productions, or client work, the station moves with you through the studio so your entire team and clients can view images live as you shoot. How to set it up: ✨Roll the station into your space ✨Plug the cart into power + turn on the monitor ✨Place your laptop onto the stand ✨Connect the display cord to your laptop ✨Open your display settings and select “Extended Display” ✨Secure your tether cord to your camera ✨Open Lightroom or Capture One ✨Start shooting live to screen Simple, collaborative, and designed to help you catch the details in real time instead of later at home. 💡 Tethering carts are complimentary upon request with your session 📍Preto Loft | Toronto | 213 sterling road, unit 212 💻 Book now via mintroom.ca #torontostudio #torontophotographer #torontoeventspaces #torontocontentcreator #torontoproducers
324 29
3 days ago
You’d never guess what happened…👀 For the launch of @elizabetharden newest fragrance, @simonpuremarketing and @veritascomm transformed Preto Loft into a spring-inspired PR event layered with custom details from start to finish. Guests moved through aura readings in the Solarium, personalized perfume engravings, cocktail and grazing moments in the West Side, a surprise flower bar hidden behind Atelier Spring in the East Side, and closed the evening in a candlelit sound bath. One of our favourite parts about hosting events like this? Watching every brand bring a completely different vision into the space. From custom vinyl branding and styled product moments to floral installations, furniture resets, and added draping throughout the studios, every detail helped turn the space into something immersive and entirely their own. Inside Preto Loft, you’ll find: ✨ 3 interconnected studios ✨ Oversized natural light windows ✨ Flexible layouts for events + productions ✨ Rotational installations and styling moments ✨ Custom add-ons + transformations to bring your vision to life Home to productions, branding events and sessions, photoshoots, launches, workshops, intimate celebrations, and so much more. 📍 Preto Loft, 213 Sterling Road, Unit 212, Toronto 💻 Book your next event by emailing [email protected] #torontoevents #torontocreatives #torontovenue #torontoproduction #torontophotostudio
232 7
9 days ago
Your shoot shouldn’t start in the parking lot… Loading gear, hauling it across the city, making sure nothing gets left behind… and then doing it all again at the end of the day. So much of a shoot ends up happening before you even pick up the camera. We wanted to take that part off your plate, so when you walk in, you’re ready to create, not coordinate!✨ That also means your team can stay in the flow from the very beginning. Which is why we’ve introduced something NEW across Preto Loft. ✨ Tethering stations! Now available in-studio. A seamless way to review images in real time, stay aligned on set, and keep your shoot moving exactly how it should. Inside the East Side, you’ll find: 💻 Branding corner, perfect for content days, campaigns, and desk-style setups 💻 Movable cyclorama wall, clean, editorial, fully customizable 💻 Moody backdrop with arch for depth and elevated visuals 💻 Clean white wall for simple, minimal, effortless shots 💻 Large loft-style windows for beautiful natural light 💻 Full-length mirror + curated props: chairs, couches, and styling pieces for lifestyle scenes 💡All day natural light fills the studio while studio lighting is available complimentary for bookings 2+ hours, and free in-studio after 4PM. Otherwise, available to rent upon request! Home to campaigns, productions, events, and everything in between, this is a space designed to make the entire process feel easier from start to finish. 📍 East Side, Preto Loft, Toronto 💸 $110/hr weekdays | $120/hr weekends 💻 Book now via mintroom.ca #torontocreators #torontophotostudio #contentcreatortips #productionstudio #torontoeventspace
241 1
11 days ago
A space that lets your brand lead. ✨ This recent branding session in the Solarium for an event planner is the kind of setup that lets your content do more… without overcomplicating it. Bright, minimal, and thoughtfully layered, it’s a space that adapts to you. Whether you’re capturing polished portraits, lifestyle moments, or behind-the-scenes content, everything flows naturally from one corner to the next. Inside the Solarium, you’ll find: 💻 Desk setup for working moments 💻 Two full-length mirrors for fresh angles 💻 Stairs for movement + dimension 💻 Chairs, stools, and ottomans for variety 💻 Clean white + limewash walls for subtle texture 💡 All-day natural light pours through the floor-to-ceiling windows, giving you that soft, even glow from morning to evening. Studio lighting available upon request. 📷 @augustmedia 📍 Solarium | Preto Loft #pl_solarium 💸 $110/hr weekdays | $120/hr weekends 💻 Book via mintroom.ca #torontophotostudio #brandingshoot #torontophotographers #studiospace
141 0
19 days ago
On March 25th, @purpletreephotography @pretoloft @mangostudios @michaelcoombsdj hosted The Interlude — an evening to refresh, regroup, and reconnect with some of our most valued clients. Beautifully planned by the incredibly talented @petalsandpearls This wasn’t your typical industry event. The intention was simple: give back to the people who give us so much. We also welcomed a surprise guest speaker, global event planner, coach, and brand strategist @kathyromero . Kathy captivated the room with her insight, energy, and presence. Meaningful connections were made, and some lives were definitely changed that night. A heartfelt thank you to our amazing sponsors for making it all possible. Videography: @silverleaf.weddings Florist & Draping: @mintroomstudios Graze Table: @allthegraze_ Bar & Signage & Stage: @kaidydecor Plates, Glasses, Lamps, Pillows & Table Linens: @tabletalesinc Furniture: @detailzfurniturerentals Content Creator: @theweddingpages Graphic Design: @petiteprintsdesigns Vinyl: @paragon.designs Catering: @ob.catering AV: @two23events Catering Rentals: @element_event_solutions Staffing: @tambiance_ Hotel Host: @omnikingedward
80 7
1 month ago
The studio tour you didn’t know you needed👀 Starting with the Solarium! Located in our sister space, Preto Loft. A space that’s held it all. From quiet family moments to full-scale productions, branding sessions, campaigns, events, and everything in between. There’s something about this room… the light, the openness, and the way it adapts that makes every vision feel like it has room to unfold. Inspired by minimal textures and a New York-style loft feel, the Solarium is designed to be both a canvas and a statement. Clean, bright, and endlessly versatile. Inside the Solarium, you’ll find: 🤍 Bright natural light from sunrise to sunset (south-facing) 🤍 Two limewash walls for added texture 🤍 Crisp white walls for clean, minimal shooting 🤍 A desk setup for branding moments 🤍 Two full-length mirrors 🤍 A clothing rack for styling 🤍 A mantel for layered setups 🤍 Stairs for dynamic posing + movement 🤍 A two-tier podium for added dimension 🤍 Benches, chairs, and versatile props to move through A space that shifts with you, whether you’re keeping things simple or building something bigger. 📍 Preto Loft | 213 Sterling Road, Unit 212 💸 $110/hr weekday | $120/hr weekend 💻 Book via mintroom.ca #torontophotostudio #torontocreatives #brandingstudio #contentstudio #torontophotographers
269 4
1 month ago
Not every venue can do this…👀 Two studios. Hidden walls. A pathway nobody saw coming. We’ve seen a lot come through our doors, but this night reminded us exactly why we love being part of it. Over 70 of Toronto’s top planners and creatives came together in one space, with a custom built-out bar, fresh florals, music setting the tone, headshots in the solarium, and a reveal that had the whole room talking. Brought to life alongside @petalsandpearls , with @purpletreephotography and @michaelcoombsdj , and a special talk by @kathyromero . Designed to evolve with every vision. From industry events to brand experiences, our spaces transform with you. UGC credits: @tumarkinaphoto @kateholiak.photography @sharazamann @caper.and.co @lilicreativedesign 📍 Mint Room Studios | 213 Sterling Road, Unit 212 💻 Ready to book your next event? Email [email protected] #torontoeventspace #torontophotostudio #eventspace #eventbehindthescenes #torontocreatives
289 6
1 month ago
In an industry that never stops, The Interlude was our collective moment to refresh, regroup & reconnect. 🤍 We are so incredibly thankful to have been surrounded by the brilliant vendors and industry professionals who lead our community with such heart and craft. A special thank you to @petalsandpearls for the seamless planning and for bringing this vision of restoration to life. From the raw insights of @KathyRomero to the energy of @DJMichaelCoombs , we are stepping into this season aligned, energized, and ready. Our team at @purpletreephotography was so honoured to host everyone and capture the magic. We’re just getting started. ✨ 📩 Want to join us next time? To be notified about future events with The Interlude, please sign up for our mailing list at the link in our bio. Thank you to our hosting partners: Planner: @petalsandpearls Photography & Portrait Studio: @purpletreephotography Venue: @pretoloft Florist & Draping: @mintroomstudios DJ: @michaelcoombsdj Guest Speaker: @kathyromero Hosting Partner: @mangostudios Videography: @silverleaf.weddings Graze Table: @allthegraze_ Bar & Signage & Stage: @kaidydecor Plates, Glasses, Lamps, Pillows & Table Linens: @tabletalesinc Furniture: @detailzfurniturerentals Content Creator: @theweddingpages Graphic Design: @petiteprintsdesigns Vinyl: @paragon.designs Catering: @ob.catering AV: @two23events Catering Rentals: @element_event_solutions Staffing: @tambiance_ Hotel Host: @omnikingedward #TheInterlude #EventIndustry #RefreshRegroupReconnect #IndustryLeaders #CreativeCommunity
190 33
1 month ago
Warming up is part of the process… right? 👀 But truly, what you don’t always see is how much goes into bringing an event like this to life. From early prep to final touches, it takes a full team of creatives, partners, and behind-the-scenes hands to make it all come together inside the space. We were so excited to be a part of this one… and we can’t wait to show you what it turned into. ✨ 📍Preto Loft | 213 sterling road, unit 212 💻 Ready to book your next event? Email [email protected] #torontoeventspace #torontophotostudio #eventspace #eventbehindthescenes #torontocreatives
610 17
1 month ago