Meet Jugni.
I'm superrr excited to announce that Jugni will be joining
@rukusavenueradio on
@iheartradio ππ½ππ½
If you've known me long, you'll know I began this creative journey doing self portrait shoots. Always incorporating desi elements in non-traditional ways, duhh (it wasn't a phase mom). I didn't really know where I was going (still don't lol). I've just always interacted with the world through fashion, it guides my curiosity, my learning, my creativity. Fashion is political, cultural, psychological, historical, artistic, mathematical, spiritual (I could go on forever). I think it's incredibly underestimated and requires great knowledge to understand.
So it only felt right to start this next chapter of Jugni with a self portrait shoot concept that I've been sitting on for a LONG time! In true Jugni fashion (ha), I embodied my bold, feminine side to challenge the myth that "modesty" in the form of concealing women's bodies is indigenous to South Asians. The idea that women's nudity is some kind of moral failing is a foreign import brought to us through colonization (shocker).
In the first episode, I dive deep into the history of toplessness in South Asia. Tracing how we as a society went from worshipping women's bodies to shaming, objectifying and policing them. And guys lemme tellya, I learned a lot (hard t). I can't wait for you all to hear it!!
Tune in on Tuesdays at 7am/7pm PST (10am/10pm EST) every week on the
@iheartradio app! You can also find the episodes (and Interviews π) on my YouTube and all other platforms where you listen to podcasts!!
It truly takes a village to make something like this and I'm SOSOSO grateful to have a village to lean on!! Thank you to all the lovely people that have been supporting me through this launch! I genuinely could not have done it without you all ππ½π«Άπ½,ππ½
Photo and editing:
@monography
Jewelry:
@sapphire_hut
Mehendi:
@tamaniaaa
Logo design:
@krisika.s
Moral support and advisor:
@shamenis
Makeup and hair: issa me Mario (
@prab.kam )
Creative direction & styling: alssoa Mario π (
@prab.kam )
Big thank you to
@karanbedi08 @sammychand and the rest of the team
@rukusavenueradio ππ½