10 cool things that recently caught our eye… from @pointer__brand ’s Spring/Summer 2026 collection to @littlesimz ’s surprise 4-track EP announcement and release.
Want us to highlight something you found or created yourself? Drop us a DM with the caption “You gotta see this bro…” to be featured.
#yougottaseethisbro
Introducing Pointer Brand to Very Special EU and our soon to open Amsterdam store.
Pointer Brand is an iconic American workwear label founded in 1913 in Bristol, Tennessee. It took its name “Pointer” from the hunting dog, a nod to the hardworking spirit and rugged durability of the garments.
The brand began by producing durable, high-quality overalls, jackets, and jeans for farmers, railroad workers, and laborers in the rural South. Today, the brand blends timeless design with a contemporary edge.
The brand now blends American, anti-establishment roots with a modern look. Inspired by Tennessee heritage, it mixes workwear, country Americana, and subtle streetwear influences. Clean designs and thoughtful details reflect a focus on quality, innovation, and a fresh take on classic workwear.
The first collection draws on a contemporary perspective inspired by Memphis’ rich music legacy, from country/blues music to Memphis rap. This collection blends these different styles to develop a distinct visual identity and graphic language for the brand.
@pointer__brand
Pointer Brand Spring/Summer 2026
Combining contemporary workwear with a touch of country Americana, the brand draws deeply from its Tennessee heritage while subtly incorporating streetwear influences and a hint of fantasy.
Pointer Brand is an iconic American workwear label founded in 1913 in Bristol, Tennessee. It began by producing durable, high-quality overalls, jackets, and jeans designed for farmers, railroad workers, and laborers in the rural South. The brand took its name “Pointer” from the hunting dog, a nod to the hardworking spirit and rugged durability of the garments.
Art direction: @clementbrtrd
Sound design: @probablysean
Dogs: Rox & Voyou
