We bet you didn’t see this collab coming, but it’s here and you’re going to want it. 💙
Introducing the BOOIE X O&M limited edition gift pack: the love child of great makeup and even better hair.
Available online now, and probably not for long. 😉
It’s been quite the 20 year journey, but every failure and learning has been worth it has been worth it and our mission remains the same - to provide the highest performing clean hair colour and hair products to hairdressers and their clients and I’m so grateful that O&M is now loved by hairdressers around the world 💕
#oandm #entrepeneur #originalmineral #oandmpro #cleankindhaircare
Flexible Queenie Hairspray - in my handbag a girls got to stay firm and fiexible @oandm._
Because every look calls for something different.
#oandm #flexiblequeenie #grwm #flexandshine #entrepreneur
POV: you turn up to set and end up being the model @heywhatschaplin “you are flexible Queenie” 😂
🩷 Flex = 80s retro activewear, movement, hair that has flex
💙 Shine = blue silk, soft texture, and a shiny finish
Two worlds, one shoot - and I just stepped right into both.
Huge thank you to the team who made it all happen: Hair: @lucasdioslo Makeup: @jennybird_mua Film & Photography: @wilkeld
Creative Direction @heywhatschaplin
Styling mikeyayoubi
#oandm #flexiblequeenie #Entreprenuer #flexandshine #whatsyourflex
Meet the duo you didn't know you needed✨
Featuring Jose Bryce Smith - O&M Founder
Introducing Flexible Queenie & S-Spray - the finishing pair designed to give you complete control over how your hair looks, feels, and moves.
🩷 Flexible Queenie - soft hold, brushable texture, zero crunch. For hair that moves with you.
💙 S-Spray - weightless shine, instant radiance, grease-free glow. For hair that catches every light.
Flex when you need. Shine when it matters.
Hair: @lucasdioslo
Makeup: @jennybird_mua
Film & Photography: @wilkeld
Stylist: Mikey Ayoubi
Creative Director: @heywhatschaplin
Model: O&M Founder @originalqueeni
👉 Shop the new duo now - link in bio
#oandm #flexandshine #whatsyourflex #whatsyourshine
Flex when you need. Shine when it matters✨
O&M is serving something new 🍽️
Two new ways to finish. Coming soon..
#oandm #flexandshine #whatsyourflex #whatsyourshine
Resistant grey finally meets its match 🖤🤍
CØR.color.rn - six new Resistant Natural shades built for naturally resistant grey and white hair. Higher alkaline pH. Higher pigment load. Same clean O&M formula you already love.
4.00 · 5.00 · 6.00 · 7.00 · 8.00 · 9.00
Ammonia-free, PPD-free, resorcinol-free. Mix 1:1. Available now.
Which shade are you reaching for first? Drop it below 👇
#oandmpro #resistantnaturals #greycoverage #cleancolour #kindhaircare
Fast Trip around the USA and Canada meeting hairdressers and distributors, thank you to all who came to our Chicago event and for the train the trainer hosted by @gary_oandm and for being so welcoming and believing in @oandm_pro and our mission. Thank you to @signe_oandm our USA president for leading the USA business and scale up and for coming with me on all the flights meetings, missed meals living on protein bars, airports, bags, not sleeping, meetings, meetings, drinking Starbucks and laughing whilst getting Claude to be our EAs and make us even faster, after nearly 20 years of O&M we are just getting started, see you in 4 weeks USA #entrepreneur #oandm #originalmineral #cleancolour #cleankindhaircare
Chicago @oandm_pro x @coolbeautyconsulting so great to meet so many salons and educators appreciate you all, thank you for coming and Cool Beauty for being a great partner, Team O&M USA, Signe @signe_oandm O&M Queen 👸 @gary_oandm leading the train the trainer @eliana_oandm multitasking thank you 🙌🫶💕 #originalmineral #oandm #entrepreneur #cleancolour #cleankindhaircare
I've been going through every single Sunset Blondes entry… and I'm honestly blown away.
The creativity, the technique, the care in each look - this is what our industry is all about 🌅
Choosing just one hasn't been easy - which is why a panel of our CØR.creators will be joining me to judge the entries.
Stay tuned. The announcement is coming soon 🧡
#oandmpro #sunsetblondes #cleancolour #competition
What a night🖤
We are so proud of our O&M family at #AHFA2026:
🏆 @gracekellyhair_ - Commercial Colourist of the Year
🏆 @louisegrahamhair - QLD Hairdresser of the Year & Creative Colourist of the Year
🏆 @fruitition_hair_ - Salon of the Year
🏆 @jakepafumi - Apprentice of the Year
And a huge congratulations to every finalist and winner who made last night so special - including our own C-Spray and Clean.Liquid Warm, recognised among the best in the industry. ✨
#AHFA2026 #oandm #australianhair #AHFA