The first 3 films from of our new brand campaign for Drive.
Work will be in the wild across the Nine network beginning with this evening’s Winter Olympics coverage.
Big thanks to clients and collaborators.
Client: @drivecomau
Marketing Director: Leonora McEwen
Marketing Manager: Sidney Kan
Drive Thru Attendant: @thedriverdad
Production Company - @poweredstudios
Director - @jimmygood61
Senior Producer - @tommy_low
Executive Producer - @allgood.liza
Lead Producer - @innierose
DOP - @aaronmclisky
Spring means that footy finals are upon us. It also brings a swathe of great racing carnivals. But to us, it will always mean Spring Rolls. Because we all know the best sporting deals are hammered out over a plate of Springys and a few choice numbers from the menu.
Big thanks to @belsoftheball and @stefpuskar for bringing us along on this gig, and for rallying an amazing crew of people to capture the amazing cast of ambassadors.
Travel brings you home a better person, and we’d like to think sending this idea on a tour around the world made it better too. We started this project with the local Contiki team many, many months ago, then that creative strategy and thinking headed off to the other side of the globe to be captured by their European crew. Finally the idea came home to Oz, enriched by a few weeks being filmed on the Adriatic, where we recut the film for a huge run through this year’s ‘Love Island’ and a mega OOH buy. We’ve been really proud of our roles as partners in this campaign, helping Contiki to refine and simplify how they go to market and the results speak for themselves – with the campaign beating unaided recall benchmarks by 1390%. Thanks so much to the wonderful @maria_parisi_1 , @superjay and the entire @contiki team for the legendary effort.
✌️
This weekend @nbpg_studio is heading trackside for @ausmotogp . It also marks the second year of our creative work for the Phillip Island race.
Like many of our clients, a large part of this relationship is providing Creative Strategy and Brand Tools for their internal teams to execute all year round - keeping fans engaged through the on and off season, and ramping up compelling reasons to head to the usually quiet island for an epic weekend of full volume motorsport. A snapshot of some of that steering work is featured here.
And finally, a massive thank-you to @lanz_bananz for bringing us onboard.
Our first brand work for Macquarie University launches today after winning the business last year. We’re so pleased to have been able to re-unite with our great clients at the Uni, reinvigorating the brand platform we were part of developing in a previous life.
A huge thanks to our partners @macquarieuni and all the lovely people who helped us bring this to life, we really appreciate it.
@jlay_02@jabaruch@louisandco@dicksweeney@levis_productions@lukedellasanta@agloau
sarewebb
And our incredible producer @kristyfransen
Our first brand work for Macquarie University launches today after winning the business last year. We’re so pleased to have been able to re-unite with our great clients at the Uni, reinvigorating the brand platform we were part of developing in a previous life.
A huge thanks to our partners @macquarieuni and all the lovely people who helped us bring this to life, we really appreciate it.
@jlay_02@jabaruch@thesweetshopfilms@lizmurphytv@readgreg
And our incredible producer @kristyfransen
Our first brand work for Macquarie University launches today after winning the business last year. We’re so pleased to have been able to re-unite with our great clients at the Uni, reinvigorating the brand platform we were part of developing in a previous life.
A huge thanks to our partners @macquarieuni and all the lovely people who helped us bring this to life, we really appreciate it.
@jlay_02@jabaruch@thesweetshopfilms@lizmurphytv@readgreg
And our incredible producer @kristyfransen
Our first brand work for Macquarie University launches today after winning the business last year. We’re so pleased to have been able to re-unite with our great clients at the Uni, reinvigorating the brand platform we were part of developing in a previous life.
A huge thanks to our partners @macquarieuni and all the lovely people who helped us bring this to life, we really appreciate it.
@jlay_02@jabaruch@thesweetshopfilms@lizmurphytv@readgreg
And our incredible producer @kristyfransen
So happy to see the range of @killer.condiments hitting shelves.
Working with the team from @freds.providore and @farmgatetoplate we helped create the brand and design for the range, bringing to life the idea of flavours that cut through. These condiments are seriously tasty (we’ve been through far too many jars, too quickly).
It’s dangerously good.
📸 @letsmakestuff_au
