āThe Self Portraitā draws from ERDEMās childhood interest in drawing. Set in an empty art studio, the model is surrounded by paints and a single canvas as she embodies an artist within her own imagination. The clean setting keeps the focus on the Spring/Summer 2025 collection, emphasizing each pieceās structure, texture, and quiet elegance.
Creative Director: @muratbaex
Photographer : @by.blancaruedas
Model: @t00sh_h
Garments: @erdem
Special thanks to @erdem@istitutomarangoni_london
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#editorial #fashion #erdem #fashionstylist
A modern reinterpretation of Dutch Golden Age vanitas still lifes, this shoot uses fruits, ceramics, and soft fabrics arranged with restrained precision to create a calm, painterly atmosphere. The ERDEM bag sits at the heart of the composition, treated as an art object, reflecting the brand's dedication to craftsmanship and human touch.
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Project with @istitutomarangoni_london
Creative Direction: @muratbaex
Photography: @by.blancaruedas
Prop Stylist/ Florist: @riyoisbs
Artist: @miyakosowick
Ceramic pieces from @miyakosowick
Lighting Assistant: @morristakesphotos
Bags: @erdem
