✨ From the OG Buggy Cam to the game-changing AGITO… what a ride these last 10 years have been! 🚀
We’re beyond proud of the journey, the people, and the innovation that brought us here — and we’re just getting started 👀
This year @ibcshow we’ve turned our stand into a LIVE TV studio 🎬
Expect incredible people. Inspiring stories. Unmissable conversations.
👉🏻Full line-up in our stories! 👉🏻Don’t miss our celebration of innovation!
⚡️ Come for the conversations. Stay for the tech.
AGITO: One system. Endless possibilities 💪🏻
#IBC #ibcshow #tech #liveshow #agito #filmgear #griprigs #cinematography #keygrip #cameraoperators #forfilmmakers #gripequipment #forfilmmakers #gripequipment #broadcast #filmmakersworld #cameramayhem #tradeshow #tradeshowlife #10years #acelebrationofinnovation #motionimpossible
Underdogs - Misfits only Mother Nature could love!
Here’s what we’ve been working on the last few years. A proud moment seeing it come to life.
Huge thanks to the team behind Underdogs - what a journey, excited for the world to watch.
#natgeounderdogs #underdogs #ryanreynolds #Disneyplus #wildlife #wildlifephotography #natgeoyourshot #natgeo #wildlifecamera #motionimpossible #cinematography #keygrip #cameraoperators #forfilmmakers #documentary #wildlifedocumentary
133.5M viewers! The Super Bowl halftime show is a feat of huge proportions!
The immense planning, skill and effort to pull off the Super Bowl Halftime Show in front of millions LIVE is truly remarkable.
With just seven minutes to set-up, 15 minutes to perform and 6 minutes to clear the field, every second counts. With hundreds of different elements at play, there can be no room for mistakes - it’s a well-oiled machine.
And AGITO is perfect for moments like this - with zero risk of tyre damage to the pitch, it moves swiftly in and out of position. Fast, agile and compact to stay out the way, but still mighty enough to capture world-stage footage.
Huge congratulations to our AGITO owners who smashed it at this year’s Super Bowl 👏🏻💪🏻
#motionimpossible #AGITO #CameraRig #SuperBowlFilming #CameraInnovation #FilmingInnovation #GameDayCamera #MotionControl #NextGenFilming #TechInAction #superbowlhalftimeshow #superbowl #kendricklamar #filmgear #cameraoperators #forfilmmakers #broadcast #nfl
When DP @scotttolercollins needed a fast paced low camera rig with lights to capture a dog on the run, @randy_nolen had the answer with his AGITO Trax!
The problem:
Track a running dog, matching the speed, with three cameras and lights. As low as possible over 160ft on a blue screen stage.
The Solution:
Randy knew he would be able to configure and hard mount 3 cameras very low on his AGITO and once he had sourced the right amount of track it was just a case of a few tweaks in rehearsals to match the dogs speed.
“I said, Scott, looks like we can make your commercial! Motion - possible!” Randy Nolen - AGITO Owner/Operator
AGITO: One system - endless possibilities 💪🏻
If you would like to build your own system to suit your production, head to our 🔗 in bio to find out more!
#agito #buildityourway #motionimpossible #commercials #motionpossible
Join us today and tomorrow at @mpts_london on LiveU’s stand, where we’re showcasing AGITO in a new remote production workflow for live field reporting.
Using LiveU’s LU800 bonded IP transmission alongside AGITO and NODO’s Torq head, the setup enables dynamic roaming coverage with fully remote camera operation – meaning there’s no operator physically behind the rig.
We’ll be demonstrating live remote head control between the show floor and MI HQ in Bristol, with the Torq operated remotely via a Skaarhoj controller over LiveU’s low-latency IP infrastructure.
And because the workflow is fully IP-based, anyone, anywhere in the world can tune into the live feed in real time via LiveU’s video return portal – just swipe left for the QR code!
More broadly, the demo highlights how robotics, connectivity and live production are beginning to converge across broadcast and newsgathering workflows where mobility, safety and reliability matter most.
Come and see it in action at booth D32 👋
#live #tradeshow #fieldreporting #workflow #agito
HAPPY 100th BIRTHDAY Sir David Attenborough! 🥳
“It has been the privilege of my life to have worked with you” – Rob Drewett, MI CEO.
May you continue to inspire for generations to come. There is no greater legend on planet earth 🌍 💙 @davidattenborough
#davidattenborough #lifeonearth #wildlifephotography #planetearth #cinematography
The wait is over 💥
@hitmehardandsofttour is now in cinemas worldwide 🚀
�And trust us, this is concert filmmaking on another level.
Proud to see our AGITO’s helping stabilise and move the 3D camera rigs behind Billie Eilish’s groundbreaking new concert movie alongside James Cameron.
A huge moment for immersive cinema and just the beginning for live performance in 3D.
AGITO: One system - Endless possibilities. 💪
#HitMeHardAndSoftMovie #BillieEilish #JamesCameron #MotionImpossible #3D
When one of the greatest directors on the planet @jamescameronofficial uses – and name-checks – your invention… yeah, that’s a bit of a pinch-us moment.
James Cameron. Billie Eilish. AGITO Cine. Not a bad trio.
Hit Me Hard and Soft lands in cinemas 8th May – in 3D – and it’s genuinely unlike anything we’ve seen in concert capture. It sets a new bar for live experiences that feel like you’re actually there. Trust us… we’ve seen it 😉
Awesome work from everyone involved. Now, over to you Billie & JC. 💪🔥
AGITO: One system - endless possibilities!
#billieeilishmusic #hitmehardandsoft #motionimpossible #shotonagito
NAB ’26 is a wrap – and this truly was one of those shows that reminds you why we do this.
Yes, it’s great to put new tech on a stand, but the real value is in the conversations around it. Hearing where AGITO’s being used – touring, sport, faith, features, drama, commercials, car work – and how operators are bending it to fit their world.
That was always the vision: not a fixed product, but something that adapts to the job – however odd, high-pressure or last-minute that might be. So, a big thank you to everyone pushing AGITO to its limits.
On the stand ⬇️
We teamed up with Grass Valley to showcase AGITO Gen 2 (MagTrax) with the C180, Column, @fomasystems Antares and a Fujifil lens. But the interesting bit wasn’t just the hardware – it was how it all came together. �
Everything ran through COMMANDER, our upcoming orchestration software. Dolly, boom, head, lens – all synchronised and repeatable for enhanced control.
Special shoutout to our partners who helped bring this fully networked movement solution to life: @vislinktechnologies (wireless + IP), @fomasystems (stability), @cmotionlcs and @bebobbatteries (power). You guys are the best 💪🏻🔥
If you stopped by, thank you!
AGITO: One system - endless possibilities.
#motionimpossible #agito #nabshow #tradeshows #filmgear
All roads lead to @nabshow Show 🎥
Find us on Grass Valley’s stand (C2408), where we’re showcasing a fully integrated AGITO MagTrax setup — built for seamless, high-performance production.
On the rig:
AGITO MagTrax paired with the Antares head from @fomasystems , carrying the Grass Valley LDX 180 with a PL mount and a Fujinon 24–300mm Duvo lens — a seriously versatile broadcast setup.
Power is handled by @cmotionlcs Mainstation MST1, supported by @bebobbatteries . Delivering stable, long-duration operation across the entire system.
We’re running everything over IP, with high-performance 4K UHD wireless transmission via @vislinktechnologies HCAM and MeshConnect. All controlled through our new COMMANDER software.
This is your first look at COMMANDER in action:
bringing multiple systems into one place. Plan, program and run everything from a single interface. Less juggling, more control, fully repeatable moves.
This setup represents where we’re heading:
not just standalone products, but fully connected movement solutions.
Come by, take a look, and say hi 👋🏻
AGITO: One system – endless possibilities 💪🏻
#motionimpossible #agito #nabshow #filmgear #broadcast
