Michael J Ferns

Epic New Work! 🎥 “The Great Wrenovation’ - Wren Kitchens’ new TV campaign, broadcasting across the UK and USA, produced by Greenroom Films. The production was made possible by a hundred-plus strong army of incredible people and a herculean effort - including the designing and constructing of six massive set builds with fully functioning kitchens across two stages at VERSA studios.  The commercial is led by the iconic and familiar tones of British Icon Alison Hammond, accompanied by a total banger of a track by Demi Lovato.  Director: @mjfdirector Production Company: @greenroomfilms Creative Agency: @imahomeglobal EP: @lucyfrancesball Producer: @michaelevansfilms DP: @ajlittle PM: @madjunehare PC: @someonelikedru 1st AD: @emma.poundss 3rd AD: @cairnmckenna Casting: @belindanorcliffecasting Steadicam: @steadi_brit Gaffer: Natham Matthews Production Designer: Liz Melinek SFX: Rowley SFX Stylist: @northernstylist HMA: @loumccannmakeup VFX: @archerlee81 & Chris Tuszewski @greenroomfilms Additional VFX Support: @we_are_covert & @skippyclifton 
Grade: @peter_oppersdorff_colour  @millchannel Sound Design: @alexanderwellsstudio Camera Hire: @nodramaltd Lighting: @shl.london Studio: @versastudios_ VO: @alisonhammond55

NEW WORK | “Speed VS Control” Northern Ireland’s road safety broadcast TV and cinema campaigns are famous worldwide for their uncompromising honesty. Being invited to take the reins of the latest film in this legacy was an honour. PRODUCTION COMPANY - @thegatefilms CREATIVE AGENCY - @ardmoreadv ECD - @thatpaulbowen CD - @glennners DIRECTOR - @mjfdirector PRODUCER - @joshboswell_work CAST - @jake.doyle_ PRODUCTION MANAGER - @scarletmayes PRODUCTION COORDINATOR - @mel_deacon PRODUCTION ASSISTANT - @hannahportermedia PRODUCTION RUNNER - @lewis.faithfull 1ST AD - Darren Fee 2ND ASSISTANT DIRECTOR - Holly Carwell 3RD ASSISTANT DIRECTOR - Cillean Campbell FLOOR RUNNER - Annabel Harkness FLOOR RUNNER - Sam Halleron DOP - @ajlittle B CAM OP - @declanogrianna FOCUS PULLER - @Paul Cristie B CAM FOCUS PULLER - mMike Lockhart CAMERA ASSISTANT - Lois Leneghan B CAM CAMERA ASSISTANT - Aaron Holden CAMERA TRAINEE - James Poston PLAYBACK - @keelanwhyte_95 DIT - @alex_cheung_dit KEY GRIP - @longgripltd GRIP - Ryan West GRIP ASSISTANT - Hana O’Neill GRIP ASSISTANT - Fergal Hughes GAFFER - Kevin Hetherington SPARK - Owen McCauley SPARK - Plunkett Lagan RIGGER - Hugh O’Neill RIGGER - Stuart Wood ART DIRECTOR - Natasha Mudi ART DEPARTMENT - Barry Cardell ART DEPARTMENT - Ben Simpson ART BUYER - Azaria Nelson SFX - Frankie Waite SFX - Jason Rea STUNTS COORDINATOR - Will Wilhouby PRECISION DRIVER - Rob James BICKERS - Darren Short BICKERS - Adam Crossman BICKERS - Shaun Brundle BICKERS - Brian Naunton AV COORDINATOR - James Muckle AV ASSIST COORDINATOR / ONSITE MECHANIC - Scott Houston AX ASSIST COORDINATOR / TRACKING VEHICLE - Jamie Ferguson AV DRIVER - Natasha Muckle STYLIST - Zjema Glamocanin STYLIST ASSISTANT - Tara Gannon MAKE UP ARTIST - Jennifer Bowman MAKE UP ARTIST ASSISTANT - @laoiselaoise CHILD CHAPERONE - Jennifer Johnston CHAPERONES AGENT - Lisa Curry LOCATION MANAGER - Johnny Scott ASSISTANT LOCATION MANAGER - Caolan McNally LOCATION ASSISTANT - Anna Royles UNIT MANAGER - Damian Glenholmes CONTROL VS SPEED - @mse.tv / @absolute_post EDITOR - @mattpochettino SOUND DESIGN - @alexanderwellsstudio COLOUR - @peter_oppersdorff_colour

RAUNCHY NEW WORK for Lovehoney 🌹😈 Valentine’s Day is fast approaching. Bring batteries. Watch out UK and Aus, my new global TV spot for Loveyhoney is on your silver screens now. As one virtuous Twitter viewer screamed into her keyboard “will somebody please think of the children?!” Regardless, it was a fun spot to shoot with a fabulous team. Hopefully it tickles! Production: @greenroomfilms Cast: @vctorhuggo & @cawaaa & Liran Nathan VO: @tracywilesbette Director: @mjfdirector EP: @lucyfrancesball Producer: @michaelevansfilms DP: @ajlittle PM: @someonelikedru PA: @madjunehare 1st AD: @1stadscotland Runners: Che Doran & Kayleigh Boyd Casting: @clairecattersoncasting Locations: Sean Guthrie LA: Kenni Campbell 1st AC: @michaelneal_cp 2nd AC: #RhonaMcCalman Playback: @alistair.topping Gaffer: @thelightsmythltd Spark: steveyboyle Spark: @gslainglighting Spark: #KennyLaing Art Director: @kez.eales Asst Art Dir: @the_deerhunter Props Master: Guido Stby Props: @fletchglasgow HMA: @suzannechristiemua Stylist: @steph_kelly_stylist Stylist Asst: @leam_yoga Catering: @freshglobalkitchen Kit: @nodramaltd Editor: @archerlee81 Agency Editor: @shepherd_jonny Grade: @peter_oppersdorff_colour @absolute__colour Sound: @alexanderwellsstudio All shot in Glasgow! @outlier.gla @66_hairandlifestyle @oranmorglasgow

ITV News coverage of the latest Northern Ireland road safety film. Honoured to have directed it as part of such a powerful legacy. @itvnews @ardmoreadv @thegatefilms

5 Stars snd Pick of the Day🙏 @thegatefilms @ardmoreadv @jasonstoneatdavid

Behind the scenes. Controlled chaos from the inside. 90+ crew. Precision stunts. A very dedicated team. Big rigs. Small details. That balance is everything. Proud to lead this one. Produced by @thegatefilms Creative by @ardmoreadv #BehindTheScenes #RoadSafety #Filmmaking #DirectorLife #OnSet FilmCrew ProductionScale CommercialDirector FilmCraft BTS UKFilm Advertising

⚠️ Behind the scenes. Graphic imagery. We built death. Frame by frame. Department by department. Because the truth is… this is the easy version. The one you get to walk away from. Over 90 people built these moments from nothing. stunts, SFX, art, camera, safety. Every department locking in to recreate seconds that, in reality, offer no second take. Unapologetically violent work. BTS 📷: @mal_photo_ Cinematography 🎥: @ajlittle

We spent days recreating the worst moment of someone’s life. NEW WORK | “Priorities” Because that’s what this film is about. The moment before everything changes. The second film I directed for Northern Ireland’s road safety campaign. A story about priorities. Speed. Ego.Distraction.Impatience. Tiny decisions that feel harmless right up until the second they aren’t. PRODUCTION COMPANY - @thegatefilms CREATIVE AGENCY - @ardmoreadv ECD - @thatpaulbowen CD - @glennners DIRECTOR - @mjfdirector PRODUCER - @joshboswell_work DOP: @ajlittle EDITOR: @liammiro COLOURIST: @peter_oppersdorff_colour SOUND DESIGN: @alexanderwellsstudio CAST - @blaney.shaun And a huge thanks to the mammoth crew that supported us.

Like, who are they to say we just sit and point at things 🎥

NEW WORK | Cook Like a Curry House for Patak’s Shot on a real camera, with real light, real people, real sets. The AI you’ll see is used like any other tool in the kit: a brush, not the painter, a lens, not the eye behind it. Creativity still starts (and ends) with humans. The tech just helps us tell stories in new ways. Production Company: @rattlingstick Director: @mjfdirector Producer: @cabellhopkins DP: @ajlittle Production Designer: @sets.addict Editor: @mattpochettino Colourist: @peter_oppersdorff_colour VFX: @absolute_post VO: @tracywilesbette And of course a huge thanks to the rest of the cast and crew who made this spot a joy to work on ❤️ — #commercialdirector #filmmaker #cinematography #advertising #pataks

Who doesn’t love a Scottish Fairytale… 🩵🏴󠁧󠁢󠁳󠁣󠁴󠁿 Let us know where in the world you’re watching? #christmas #fairytale #bagpipes #scottishfairytale

Clips from a fun VFX concept I shot in Kosova with @rattlingstick and @horizontproduction using motion control and a mixture of 2D and 3D work 🎥