𝗔 𝗰𝗿𝗲𝘄. 𝗔 𝘁𝗿𝗮𝗶𝗹. 𝗠𝗼𝘃𝗲𝗺𝗲𝗻𝘁 𝗶𝗻 𝗮𝗰𝘁𝗶𝗼𝗻. 🏃♀️
To bring the crew identity to life, a photoshoot was created to stage the crew in motion, wearing the illustrated Zegama t-shirt alongside the Thundercross.
The focus wasn’t on static poses or clean product shots, but on movement, rhythm and shared energy.
Running together.
Climbing.
Sweating.
Repeating.
Images designed to feel alive where the t-shirt and the shoes are seen in context, worn by the crew, inside the landscape they belong to.
The mascot becomes part of the action, moving with the runners, blending into the trail.
Photo : @matt_georges
Photo art direction : @stv.lecomte
Recently I’ve had a few portfolio and curation requests, which pushed me to dive back into my snowboard photo archives — and it felt so good to rediscover some personal favorites. There are still plenty more, so I’ll try to share more of them in the coming weeks.
It honestly brings me so much joy to revisit these trips and moments!
1. Markus Keller in Arlberg, Austria
2. Arthur Longo & Jake Price somewhere in Switzerland
3. Beyrouth - Markus Keller in a capsule hotel in Tokyo, Japan
4.Broken disposable camera, Moscow, Russia
5. Gigi Rüf bonking a chairlift in Cervinia before hiding from the police – Absinthe years
6. “You Know the F. Vibe” & Dom Wagner in La Chaux-de-Fonds, Switzerland
7. Happy shovel, Slovakia
8. Thomas Delfino, Ticino, Italy
9. Gigi Rüf looping somewhere in Hokkaido, Japan – Pirates years
10. Alek Østreng, Switzerland
11. Victor Daviet, Ticino, Italy
12. Choucas, Aiguille du Midi, Chamonix
13. Blake Paul, Chamonix, France
14. Tree × Blake Paul, Chamonix
15. Alek Østreng, Lofoten, Norway
16. Snowboard trip bedroom, Sweden
17. Markus Keller, Arlberg, Austria
18. Antti Jussila, Novosibirsk, Russia
19. Benny Urban, La Chaux-de-Fonds, Switzerland
20. Nils Arvidsson, Hokkaido, Japan
@matt_georges is a creative tour de force in the world of snowboarding. A name that has been integral in supporting, curating and defining European snowboard culture on and off the board through his unique vision over the past two decades, and as one of the founding partners of @clubsandwich.studio . Learn more about the man behind the lens as part of our ongoing series now live via link in bio.
The ocean is alive. That’s what makes this region so beautiful. The days are paced by its whims or lulls. And in every lighthouse, there are men and stories.
Watch "The End of the World" now on YouTube — link in bio
Credit : @matt_georges
#manerawatermen #staysalty #createsaltymemories #movie
Takes & Outakes
From a recent portfolio and cover in legendary french magazine @surfsessionmag — thanks for the opportunity Alexis & Olivier
I don’t shoot surf stuff too often and always enjoy it so much! Specially in the water. S/O and huge respect to all the surf photogs it’s intense out here 💙
1. Justine Dupont - Sardaigna
2. Ian Fontaine - Italy
3. Brittany, France
4. Paul Serin - Biscarrosse, France
5. Ian Fontaine - Brittany, France
6. Wolle Nyvelt - Lofoten, Norway
6. Julien Salles - Svalbard
7. Wolle Nyvelt - Lofoten, Norway
7. Arthur Longo - Lofoten, Norway
7. Sevi VDM - Lofoten, Norway
8. Mallory DLV - Scotland
9. Marcella Witt - Asturias, Spain
10. Brittany, France
11. Asturias, Spain
11. Corsica
12. Sardaigna, Italy
13. Justine Dupont, Marseille
14. Lewis & Harris, Scotland
15. Chile
16. Ian Fontaine, Brittany, France
17. Roby D’Amico & Paul Serin, Italy, France
17. Biscarrosse, France
19. Stephanie Gilmore, Biarritz, France
20. Malaga, Spain
Thanks to @vans@manerawatermen for all these crazy trips!!
MISC 1/4
from the streets of Helsinki for @vanssnow@vans following @b_urbs & friends for his new movie « You Are Inside Your Heart »
Congrats to everyone involved it looks amazing 🫱🏽🫲🏼
—
Special Finnish song for @renerinnekangas & @jarssi 💙