Mark Chou

@markdchou

Dad, husband, CEO @swiftwicksocks Advisor / Investor @tenthousand.cc Alum @away @ralphlauren @whartonschool šŸ“BHM > NYC > Nashville. War Eagle!
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Weeks posts
I’m smiling here because of the @asiantrailmix cheer station and seeing my wife @marameasor a minute before, but man… mile 10 and 11 of the NYC Half were tough ones, with the temp pushing 60 degrees plus 97% humidity. Learnings for next time: 1) Gotta keep my head up instead of slumping when feeling tired. 2) Remember to dump water on the head at aid stations to cool off. 3) Consider carrying a small handheld bottle for hydration / dumping on head. Things I tried and plan to do again: 1) Getting a hotel room close to the start line. 2) Using hand warmers in the corral and first few miles during transitional temps instead of gloves — thank you @jo___lees !! 3) Go for a donut run with @douginqns the night before. 4) Wear my Flite XT Signatures — launching on the @swiftwicksocks website next week! Everything said and done, I was grateful to PR the half by 7 minutes. I know it’s gonna get harder from here… but I guess that’s what coaches are for! cc @lauren0sborne @jdcunningham97 šŸ“·: @drookoo
0 30
1 year ago
RRC perfection. Take a look and tell me I’m wrong!
0 7
1 year ago
I’ll never be James Bond, but I can still pretend during a photo shoot, right? šŸ˜… In any case… I’m excited to share a bit more about the jacket I had tailored by the fine folks at @prologuehongkong , which you can read about in today’s edition of @spr.ezza (link in bio!). In the same way that Crazy Rich Asians was transformational in terms of reframing Asian storylines for a Western audience, I touch on the heritage that Prologue draws upon — not just Neapolitan and Florentine style, but also a proud Chinese tailoring tradition that I hope helps to remind the #menswear crowd that quality doesn’t just come via a ā€œMade in Italyā€ label. Don’t get me wrong — I love my English-made shoes from @crockettandjones_official and my American-made OCBDs from @brooksbrothers ’ old factory in North Carolina, but I also love my (gasp) new Chinese-made jacket, which has a tradition and lineage all its own. Intrigued or maybe… skeptical? Read more in my @spr.ezza piece, and thanks @claytonchambrs for asking me to share! PS As a slight aside, I wanted to give a shoutout to @thekirkland , who should get credit (in an often homogenous menswear world) for featuring a diverse cast of Asian menswear folks on @blamopodcast , from @briobeijing , @andrew3sixteen , and @jiandeleon to @jeanneyangstyle , @wei_koh_revolution , and @jeffstaple . And thanks to @dlusanity for inspiring me to be more thoughtful and vocal about Asian / Asian-American identity. Representation matters! šŸ’Ŗ šŸ“·: @jctong .
413 14
4 years ago
Paced the missus this morning for her first official race!!! Congrats @marameasor on finishing the @runrocknroll Nashville 10K! Proud of you. ā¤ļø
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22 days ago
What a weekend in Boston!! Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply , met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight , who ran a 2:07 in @swiftwicksocks . Can’t wait to be back next year!
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27 days ago
It’s that time of year again… the world’s oldest marathon is back for its 130th running, and @swiftwicksocks has partnered with @running.supply again — this time with a collection of socks AND a vintage-inspired tee. The whole collection is filled with IYKYK nods, including a special sticker pack of vintage Boston race tee designs for the first 25 customers. Pick yours up at swiftwick.com!
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1 month ago
2025 was one for the books, spanning all the emotions life has to offer. 1. Bachelor party at @pursellfarms ! 2. NYC Half repping @asiantrailmix and @swiftwicksocks 3. Dance dance dance. @crystallllllleung 4. The inimitable @twnsnd of @running.supply . 5. First time camping with both kiddos. 6. My first 50K! @runguy 7. If you ain’t first, you’re last. #CB400 8. M&P’s first official race! 9. Celebrating the life of the one and only @rodneygibson . 10. @batcitytrackclub x @swiftwicksocks 11. Decided I was gonna get into cycling….? 12. Deep dish socks for the @chimarathon . 13. Guadalupe bass on the fly rod. 14. Saw the one and only Leo in action. 15. @orchardstreetrunners proto race — my slowest but funnest half. 16. First Auburn football game for these three!!!! 17. Dad got a truck. 18. Weirdos. @resuscitateintubate 19. Yup, we got into cycling. 20. The sweetest siblings. 2026 let’s go!!
0 14
4 months ago
Seven years ago, I made my first angel investment ever, in this up-and-coming performance apparel brand called @tenthousand.cc . So I was pumped when Swiftwick started chatting about a sock collab earlier this year with Ten Thousand for their Competition Teams. Last month, @colelearn won Men’s Pro gold at HYROX Chicago in our collab socks, followed by @jack.d.fitness topping the podium at HYROX Dallas. It made me so happy to launch our Ten Thousand x Swiftwick sock this morning, and while they’ve already sold out, keep your eyes peeled for more @swiftwicksocks on HYROX podiums in the future! šŸ’Ŗ
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5 months ago
M+P’s first off-road adventure is officially in the books! What a glorious 72 degree Saturday afternoon. šŸžļø
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6 months ago
There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie , who will be featuring in an upcoming campaign, so keep your eyes peeled. :) And of course, it’s always a pleasure seeing old friends like @andrew3sixteen , @samanthadongnyc , as well as the talented @jen.post , who snapped all of these photos for Swiftwick. What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? šŸ˜…
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6 months ago
Well… I’m headed back to my former home of 15 years to cheer on everyone racing the @nycmarathon on Sunday! I’ll be posting up at mile 20.5 with @asiantrailmix and our friend @jen.post , who will be joining our team for the day to capture all of the race day fun on camera. I’ll also be running the @orchardstreetrunners Prototype Race the night before, which I’m grossly undertrained for, but it should be a great time nonetheless! Our NYC Marathon sock sold out same-day online, but a few pairs still remain at @brooklynrunningco , so be sure to swing by if you have a moment. I have a couple of open windows on Saturday and Sunday afternoon still free, so hit me up if you want to join me for race week festivities! See you soon, NYC. šŸ“·: @padenspencer
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6 months ago
So proud of @runguy for completing the @chimarathon today, his first world marathon major! Alex was not only my coach when I trained for my first half last year but also paced me for my first marathon back in May. I’m so grateful for this guy’s commitment to running and community — it made all the difference for my own experience diving back into the sport. Congrats my man!!! šŸŽ‰ šŸ“·: @panda_performance_therapy
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7 months ago