#IceHockey has long been #Finland’s number one sport, and @markasimo is one of its most recognisable names. Now, the former professional player steps in front of the camera in boundary-pushing looks like never before, aiming to inspire and spark conversation in sports circles and beyond.
To read Liivik’s idea behind the spread and explore the full editorial, tap the link in @voguescandinavia ’s bio.
Words by @linneapesonen
Photographer and creative direction: @karimavvad
Stylist: @nikkehellstrom
Makeup and hair artist: @sannimaali
Photographer assistant: Samuli Vienola
Siim Liivik has never shied away from ruffling feathers with his personal style – whether it was sporting an azure mohawk and a moto leather jacket to elementary school at seven years old or showing up to work in the national television with a fire-engine red buzzcut.
While Liivik notes that things are improving with the new generation, he admits some of his former teammates and coaches might have to do a double take upon seeing these pictures.
“I’m a masculine man myself, and that’s a fact, but the toxicity and the poor behaviour is never acceptable,” he says.
@voguescandinavia
Words by: @linneapesonen
Photographer and creative direction: @karimavvad
Stylist: @nikkehellstrom
Makeup and hair artist: @sannimaalimakeup
Photographer assistant: Samuli Vienola
Fuck You Liivik
Tänään ilmestyy kauppoihin mun kirja. Kirjan olen kirjoittanut yhdessä Aki Ollikaisen kanssa, joka on tehnyt mahtavaa työtä.
Elämäni vaativin projekti on nyt valmis ja teos kaupoissa. Hikeä ja kyyneleitä tuli vuodatettua, mutta nyt se on julkaistu.
Hyviä lukuhetkiä! ✌🏻
#fuckyouliivik
Back in Korso the first tuna we ate came from a can found on the bottom shelf and “spaghetti” meant noodles. Now in Paris the tuna is pretty fresh and the pasta is perfectly al dente
ysikaks jäi 🍿🤳
mainos @zalando
Kevät on kiekkoilijan parasta aikaa ja mullekkin joobeneis on parhaat pelit käynnissä joten yks spessu lookki piti duunaa..
tiedät Hockey Nightin oranssin.
se tekee paluun.
finaaleissa.. ja se ei näytä samalta
#mitäpuenpäälle #zalando
