HOW LONG IS NOW As a powerful form of artistic expression, we use dance to explore the “now” in its purest form. For the campaign film HOW LONG IS NOW? two dancers have interpreted the present moment, the ephemeral, and the contemporary. Part 2 w/ @alessandrasain .
Inspired by the spontaneous and unplanned nature of the moment, the film was created with a minimum number of frames and maximum agility and freedom of choice. The concept and production of the film mirrors the fragility and force of the present moment. Thanks to @ferdinandfeldmann@efderica_@elisaschenke@quirinbrunhuber studiocnp @alessandrasain — @27_87