Plot

A new chapter for basketball in this city. Proud to partner with @torontotempo before their first-ever tip-off tonight. First Never Fades. Directed by @ericrichards 🏆 Client: Toronto Tempo / @torontotempo CMO: Whitney Bell / @whitney.bell Director, Brand: Morgan Young / @mogtodd Director, Content: Kishan Mistry / @kishanmistry Agency: Mettle / @always_mettle Creative Director: Ali Meyer / @aligmeyer Produced by @madebyplot MD: Rahul Madan / @madanrahul CD: Eric Richards / @ericrichards EP: Maxim Vlassenko / @mvlassenko PC: Tevin Standard / @tevinmicheall 1st AD: Rebecca Violet / @like.a.bawka Cinematographer: Dennis Grishnin / @dennisgrishnin 1st AC: Andrew Gothra / @andrewgothra 2nd AC: Mario Of Steadicam: Luke Saagi / @lukewarmsaagi Gaffer: Rory Sommerville Key Grip: Gianluca Basile Best Grip: Travis Caverley Best Electric: Parker Elgie Best Electric: Tarek Smith Swing: Mahan Ashtari Swing: James Doran DIT: Michael Powell Sound: David Moffat Sound: Nathan Street Production Designer: Alexander Kennedy / @alexanderrkennedy Lead Carpenter: Lando Cortez / @ask.lando Scenic: Tyson Benjamin Art Assists: Andrew Balint & Jade Deluca-Ahooja Wardrobe: Bobby Bowen / @bobbybowenn Wardrobe Assist: Justice Jems / @digitaljems HMU: Lacey Day / @laceyeday HMU: Racquelle Nembhard / @rockyracquelle Photography: Antony Creary / @gizaadaa Photography: Anthony Nusca @anthonynusca PA’s: Justin Gabuten, Josh Calvert, Xavier Pierre, Kelvin Nguyen, Temma Sam Katzman Locations: Jeff Chadwick & Jonathan Coutts EQ: @ontariocamera Casting: @kickbackfoundation Starring: Ava Starr & @sbabball c/o @micaellariche Editorial: Saints / @saintseditorial Editor: Mel Hider / @mel_hider Assistant Editor: Sam Tajik Producer: Emily McKay Transfer: Artjail / @artjail Colourist: Clinton Homuth / @clintonhomuth Producer: Alison Kinnear Sound: TA2 / @ta2soundandmusic AD/Composer: Joseph Frustaglio / @frustaglioj EP: Dana Gadsden & Christine Leslie Additional Composition: Oliver Wickham Audio Engineer: Andrew Fumerton Sound Design: Tae Sax, Andrew Fumerton, Selina Fiorini-Paglia Finishing/Motion Design: IOR / @ior.studio Flame Artist: Luke Bellissimo

A touch late, but worth the wait 🙃 Over the past lil’ while we’ve been quietly building Plot, and now feels like the right time to finally say Hello 👋 Plot brings strategy, creative, and production together — from sparking an idea or developing a brief, to reimagining an identity or producing work at the speed of culture. Proud of what we’re building, excited for what’s next, and grateful for everyone who’s been part of the journey so far. Big, big love for every team and partner who’s trusted us thus far 🫶🏽 Follow along @madebyplot 💭

Tradition prevails, eventually. @agassi for @stellaartois @wimbledon Creative / @gutamsterdam @jkrglobal @madebyplot @draftlineglobal Produced by Plot / @madebyplot Photography / @ericrichards EP / @mvlassenko MD / @madanrahul Local Producer / @jrdn.ldn Assist / @getjuiced Retouching / @bonessodumas

Happy Mother’s Day, from Plot & Saje 🫂 Produced by @madebyplot and directed by @ericrichards – featuring real Saje moms 🫶 CD: Eric Richards / @ericrichards EP: Maxim Vlassenko / @mvlassenko MD: Rahul Madan / @madanrahul Client: Saje Wellness / @sajewellness ECD: Jess Willis / @therealjesswillis ACD: LB Cooper / @ellbey Sr. Copywriter: Rachelle Waterman / @rachellewrites Design Director: Emmi Ojansivu / @emmiojansivu Content Director: Kayla Chobotiuk / @kaylachobotiuk Designer: Noah Melrose / @noah_melrose Cinematographer: Julian Lomaga / @julsssssssssssssssss 1st AC: Alex Nunes / @alexnunes.ca 2nd AC: Karina Akulovich / @karina.akulo Gaffer: Kirill Melamed / @farsidekiki Key Grip: Jarrett Murray / @jarrettmurray Swing: Mahan Ashtari / @mahan.ast Sound: Anthony Boire Art Director: Dani Reynolds / @daniirey Wardrobe: Bobby Bowen / @bobbybowenn Wardrobe Assist: Justice Jems / @digitaljems HMU: Lacey Day / @laceyeday HMU Assist: Racquelle Nembhard / @rockyracquelle Production Coordinator: Tevin Standard / @tevinmicheall PA: Kelvin Nguyen / @kelz.nguyen PA: Josh Calvert / @josh_calvertt PA: Laurent Sayer / @laurentsayer Post-Production: Birthday Edit / @birthdayedit Editor: Steven Tsinokas / @steventsinokas Colorist: Santiago Trugeda / @sandteaeggo Animations: Nick Collini / @nickcollini

A @stellaartoisusa holiday 🥂 Produced by Plot Agency / @jkrglobal Photographer / @nathan_lang

Director’s Cuts for @sajewellness Holiday Campaign  🎁🎄🎊 Produced by Plot Director & Editor / @ericrichards EP / @madanrahul @mvlassenko Saje Wellness ECD / @therealjesswillis Sr. Art Director / @cowboykree Design Director / @emmiojansivu Content Director / @kaylachobotiuk Designer / @noah_melrose Cinematographer / @matt.lg Steadicam / @mihamovesthecamera 1st AC / @yevgeniy.vaskov & @alexnunes.ca 2nd AC / @clawrence.exe Gaffer / @steven_mcdonn Key Grip / @mattylabs Swing / @nicohormazabal Art Director / @nicolecipriani Set Dressers / Sam Dodds & @hinasoy Wardrobe Stylist / @bobbybowenn Wardrobe Assist / @bea.evans HMU / @laceyeday PC / @tevinmicheall PA / Xavier Pierre @jabuten @josh_calvertt Colorist / @chromaneer

Unwrapping Nature’s Magic with @sajewellness 🎁🎄🎊 Produced by Plot Photography / @ashleyvanderlaan_ @fuzereps EP / @madanrahul @mvlassenko CD / @ericrichards Art Director / @nicolecipriani Wardrobe Stylist / @bobbybowenn Wardrobe Assist / @bea.evans HMU / @laceyeday Saje Wellness ECD / @therealjesswillis AD / @cowboykree DD / @emmiojansivu

HIV awareness and sexual education have always been at the heart of what we do. Presented by FUNCTION and Maggie’s Toronto, in partnership with Yabu Pushelberg and Plot, this year’s campaign invites you inward—to reflect on the nuances of stigma, the complexities of disclosure, and the everyday acts of care we can all embrace for a more compassionate future. How do you show up when it matters? Visit DESTIGMATIZE.ca to find out. Starring: Justen Ross / @jussten Creative Director & Executive Producer: Nikolaos Théberge-Dritsas / @heterosexism Creative Director & Program Manager: Tamar Carter / @tamar.carter1 Produced by Plot / @madebyplot Directed by Eric Richards / @ericrichards Executive Producers: Rahul Madan / @madanrahul Maxim Vlasseko / @mvlassenko Producer: Moé Nurse / @toothpick.yamamoto Cinematographer: Matt Levin-Gold / @matt.lg Photographer: Kirk Lisaj / @largecrewneck HMU: Ms.Myles / @ms.mylesmua Wardrobe: Leban Osmani / @lebanosmani Offline: Saints Editorial / @saintseditorial Online: Darling VFX / @darling_vfx Audio: TA2 Sound + Music / @ta2soundandmusic With Heartfelt Thanks To: Funder: ViiV Healthcare / @viivhealthcare Partner: Yabu Pushelberg / @yabupushelberg Production Partner: Plot / @madebyplot Post-Production Partner: Saints Editorial / @saintseditorial Web Partner: Locomotive / @locomotivemtl Styling Partner: Holt Renfrew / @holtrenfrew Safer Sex Partner: Jems / @jemsforall PR Partner: Shannon Stephaniuk / @glossypr Rental Partner: Ontario Camera / @ontariocamera Maggie’s Toronto Sex Workers Action Project is supported in part by ViiV Healthcare. The views expressed herein by Maggie’s Toronto Sex Workers Action Project are solely those of the authors and do not necessarily reflect the policies or opinions of ViiV Healthcare ULC.

Love Languages for @aisl.dress on 16mm @kodak_shootfilm 🎞️🎞️ Produced by Plot EP, MD / @madanrahul EP / @mvlassenko CD / @ericrichards Director / @jimmyvi Producer / @renmichael1 PM / @ajbrace @nikswales 1st AD / @michael_rukavina Cinematographer / @liamhiggins 1st AC / @camerongnslvs 2nd AC / @avpol.i Gaffer/ @kiamozaffari Grip / @tae.tte Swing / @theekwamepipim HMU / @ashleyreadings @nnbmakeup BTS / @gizaadaa @liannesnowdp Editor / @gnarrrenevieve Editing House / @schoolediting EP, School / Mackenzie Goodwin Colour House / @artjail Colourist / @clintonhomuth Producer, Artjail / @alsnmxwll Sound / @ta2soundandmusic Audio Director & Composer / @frustaglioj EP, TA2 / @okayitsdrew

The launch of @aisl.dress ✨ Photography / @largecrewneck Produced by Plot CD / @ericrichards MD, EP / @madanrahul EP / @mlvassenko Producer / @renmichael1 HMU / @ashleyreadings  @nnbmakeup More on the way 💨

Meet Maxwell Apartment — the first name change in Maxwell House’s 133-year history. A cheeky, renter-ready rebrand offering a 12-month “lease” on discounted coffee and brewing up 2.5B impressions along the way. Agency: Rethink / @rethinkideas Group Creative Director: Zachary Bautista Sr. Integrated Producer: Terri Winter / @summerr.winter Sr. Integrated Producer: Agnes Gilchrist Copywriter: Sam Eaton-Kuo / @sameatonkuo Art Director: Kendall Boron / @kendall_boron Account Director: Ilhaam Jiwaji Account Supervisor: Madeline Birkhold / @madelinebirk Produced by Plot / @madebyplot Director & Photographer: Eric Richards / @ericrichards Executive Producer: Maxim Vlassenko / @mvlassenko Executive Producer: Rahul Madan / @madanrahul Cinematographer: Julian Lomaga / @julsssssssssssssssss Production Designer: Electa Porado / @electaporado Wardrobe Stylist: Esmé McBride / @smaybeeeee HMU: Lacey Day / @laceyeday Casting: Hero Artists / @heroartists Editor: Laura McMillan / @laura.a.mcmillan Online & Color: Blayre Ellestad / @chromaneer Sound Mix: Damian Kearns / 217 Audio Retouching: Dave Jackson / Image Refinery

@jemsforall – Soft AF Cases 💚 Produced by Plot Photographer / @ericrichards Art Director / @madanrahul @laceyeday Cc: @emmiojansivu @whatilike.studio