From kickoff to rollout, my process is smooth. I’ve even heard it described as joyful! And that’s probably because I simply love designing FOR PEOPLE!
Even in the 3rd grade I was passing around sketches for people to vote on. And in high school I was the kid designing posters (in Microsoft Paint! 🤣)
Let me take the weight of branding off your plate, friend. Inquire via my link!🔗
#branding #humanmadedesign #custombranding #brandexpert #brandstrategy
Small businesses are where my heart is. I’m not a big ‘consumer’ in general— I live pretty simply and don’t care about status symbols like big houses or fancy cars. What starts my creative fire is when I can help hard-working small business owners feel even more proud of what they do.
My clients are experts at what they do, and I’m an expert at what I do. We partner together to co-create brands that are rooted in truth and passion and full of raw human energy.⚡️🥰
Grateful for every client, collaborator and cheerleader who’s been part of this journey.
Thanks again @thisiskellihanson for all that you do in supporting small local businesses every day!!
#TwinCitiesLive #SmallBusinessFeature #MinnesotaBusiness #BrandDesign #LiinaAndCo #TwinCitiesCreative #BrandStrategy #DesignerLife
I used to do this…🤷♀️There are many reasons it’s a bad idea, but here are 3 big ones:
1️⃣ A logo is just one piece of your branding. And a successful brand is consistent: color use, fonts, image styles and more are a part of your marketing.
2️⃣ I don’t want my clients brands to look DIY. Consumers are savvy, and they will quickly overlook unprofessional or confusing products or services and opt for ones that instill a sense of professionalism and trust, and feel legit.
3️⃣ My goal is to remove the obstacle of not having professionally designed branding for small businesses, so my clients can focus on building their business (and feel extra proud of what they are offering to the world!).
Curious what it takes? Send me an inquiry about our branding package. Link in bio. 🔗
#branddesign #logodesigner #smallbusinesstips #graphicdesigner
I took my parents and son to get yummy brunch @pinkivymn and to see some of my branding work —and in the short time we were there, I witnessed some impromptu brand advocacy… TWO different couples posed in front of the mural by @kada_creative after their meals.
Lemme back up: I worked with Pink Ivy to create their brand’s look and feel (logo, color palette, signage, menus etc) and Kada brought it to life in the space with a custom mural.
We’ve tag teamed on a dozen or so other businesses, and this effect is consistent.
Having a mural creates an opportunity for your customers to become PART of the experience.
And guess what they’re gonna do next? Share it. TAG YOU. Because it’s cool and beautiful and moved them enough to want to be seen with this art, in your space, already flying high on the happy hormones your food, beverage or service has stirred up.
This, my friends, is a SMART marketing investment.
Let’s talk about your business!
Work with me. Link in bio. 🔗
Got a note today that my Save the BWCA print raised $835 at the recent @savethebwca gala and was a popular item. 🤯🥰
I made this piece as a personal way to honor this sacred place and I am so touched that it’s resonating with others.
One of the magical things about art and design is how they can connect us, and make an idea or a place or a mission feel tangible.
Huge thanks to Save the Boundary Waters for the work they do to continue to fight the threat to this amazing and pristine wilderness.
❤️🚣♀️🌊🌲
Your brand is not decoration.
It should help the right people understand who you are, what you offer, and why they should trust you.
If your business is strong but your brand feels a little off, my free guide will help you figure out what needs to shift.
It takes 10 to 20 minutes and gives you a clear next step.
Comment BRAND and I’ll send it to you.
Built for red dirt, big energy and riders who love it all (like me).
For Redhead, the identity system had to hold up everywhere: trail signage, merch, maps, stickers, and all of the dusty moments in between.
FYI, the trails opened this week!
@redhead_mtb_park
#mtb #branding
GIRL.
I see this all the time. And it’s done innocently.
Nobody taught you this. And the tangible parts of a brand (logo, color palette etc) are what you SEE…
You’re not alone! Most new biz owners skip this step:
Foundation work! THIS INFORMS EVERYTHING, GIRRRL.
Clarity on who you’re trying to reach.
What your brand personality is.
What sets you apart.
And more.
Getting clear on all of this makes designing your brand so focused, so smooth and honestly, FUN.
I see you. And I am here for you.
Comment ESSENTIALS and you’ll get a link to a branding package I made just for this purpose.
And hey, my approach is always NO pressure.
I want your small business to blow UP! In a good way. 💥
❤️ Liina
This one’s a shullet on me, Liina- the branding partner and social media manager for Hello Hair (hi, it’s @liinaco ) and every step mattered.
Not just a cut + partial foil.
It’s sectioning, placement, timing, razor work, product choice, reading the hair, adjusting as you go… over and over again until it all clicks.
Big shoutout to Goodie. A true master. You can feel the difference when someone knows exactly what they’re doing and still treats it like an art.
#hellohaircollective #stpaulhair #minnesotahairstylist #livedinhair #hairbeforeandafter
I genuinely love sauna. Not as a trend, but as an essential part of my life.
So getting to work on another one of these felt like a gift.
This one’s for a couple bringing sauna culture to Indianapolis in a fresh way. Early to it. Setting the tone. Not trying to borrow a coastal vibe, just taking what works and making it their own.
The vibe is BLISS.
Sun, water, warmth… but grounded. Simple. Something that feels good to look at and easy to use wherever it shows up.
And as always: Not just a logo. A brand that makes sense right away and holds up over time.
If your business feels a step behind how good it actually is, I can help you close that gap and create a brand that finally feels as good as the thing you’ve built.
#branddesigner #smallbusinessbranding #wellnessbranding #saunaculture #indianapolisbusiness
