My only requests for this year‘s holiday party was for everyone to get dressed up and that we had branded ice cubes—But needless to say the night ended up being so much more than that.
Having 98% of our team and our closest collaborators in one room—people who don’t usually get to work side by side because they’re spread all over the country—was a dream.
I wasn’t planning to give a long emotional speech, but once I looked around the room, I couldn’t help but tell each person how much their work, creativity, and care this year has meant to me and to Willa.
So much gratitude. I’m endlessly energized by what we get to build together.
Next year, we go bigger. 🐎🐎
And to our Clients. We will see you next year and at our 5th Annual Women x Willa dinner.
Willa Creative x Facile
Born in LA—A drive through some of LA iconic landmarks and a story about where they started and where they are going. Facile is in @sephora baby, in almost 300 stores!
And we couldn’t be prouder to have been there since the beginning.
The dream team:
🎥 DP: @houthat x @maximillionz
CD: @jmarissa
Props and art direction: @cole.morrall
Car: @britsummervilla
An entirely new digital system for PVOLVE.
Movement, science, and the human body are at the core of PVOLVE, so it was essential to build a digital toolkit that brings those pillars together seamlessly.
If you know me, you know digital product design and development have always been a core passion of mine. It’s how Willa started. So it’s no surprise that e-commerce sits at the heart of Willa—and will continue to be a space where our team pushes, evolves, and innovates.
Services: Systems Design, Website Design and Shopify Web Development for @pvolve
The way I look at her to the way we cuddle in the morning after a late night dancing all night. ❣️
She makes me want 5 more. But how like they ever be this great 🥹
The night, the guests, the conversations: 10/10. Each year I feel so grateful to do what we do alongside women like these. Woman founded, women lead, women founded brands, women focused audience and communities. That is Willa. 🤍
5th annual WxW dinner with our friends @tyb.xyz is wrapped. Thank you TYB for your continued support of women founders and for all you do to truly build community for brands and their audience.
And thank you to the brands who spoiled these women: @facileskin@tower28beauty@barefaced@angelacagliaskincare@wizardwellness@standardprocedure@nyxcosmetics@luxunfiltered@themarabeauty@abbode@avaline
For context—Aya is Rosy (Ellie’s nanny’s) daughter and she has been in our life since Ellie has been born. If you know me, you know how much Rosy means to my family. I don’t think she even realizes the void she was able to fill considering I don’t have my mom with me. I didn’t think I could wholeheartedly trust anyone with my child as much as I do Rosy.
Her daughter Allison, who Ellie decided to rebrand his AYA when she was a baby has been nothing but amazing with ellie, so helpful, so good in school straight. A’s, has a lot of goals and dreams for her life. The most responsible 14 year-old I know. So when talking about her quinceanera and said her dream to go to Paris, but not sure it was possible, I happily volunteered,
I love this city and I love her and her family.
