From a small bar in KL to the world stage in Milan. And now — Top 4 in the world.
No words can describe how proud we are of you. We saw the long hours, the pressure, the sacrifices, the days with no breaks, and the countless cups that never even made it onto the stage.
This journey wasn’t easy, but it was real. And today, seeing Malaysia’s name up there… it hit us so deeply. Every effort, every struggle, every bit of heart you poured out, we witnessed it all. 🇲🇾❤️ We are so, so proud of you.
Thank you, for carrying contour and our flag so far. You’ve already made the history. 😭✨ —— Contour.
Your coffee journey begins at JWC Academy. ✨
Whether you’re a home brewer looking to perfect your latte art or aspiring to join the professional ranks, our doors are open. Experience a hands-on learning environment where passion meets technique.
Join the JWC Academy and pour your heart into every cup. ☕️❤️
#JWCAcademy #JasonLoo #BrandAmbassador #BaristaChampion
_WOC BANGKOK
We’re finally flying out for our very first international Roaster Village at @worldofcoffeeasia - Bangkok! We are sincerely looking forward to connecting with the Thai coffee community and friends from across the globe—it’s a beautiful chance to share our passion and celebrate the craft together.
We’ve curated a menu featuring our latest favorites from Panama, Colombia, and @myliberica.coffee , available as both espresso and filter. This includes our Panama Barbara Geisha, which we’ll be serving in both Black & White.
On May 8th, you can find us at the SCA Community Lounge from 11:00 to 12:00 brewing our MyLiberica series. Afterward, our daily crew— @lengleng__loo , @_ruii._1 , @jimmyl_zb & @jackyy.chang will be joined by guest barista @jasonloo315 at our booth from 12:00 to 14:00.
It truly feels like a coffee reunion, especially as we gather to cheer on Malaysia’s Cup Tasters Champion, @c_towjin in the World Cup Tasters Championship.
📍 Find us at RV EAST, RV06 (Right next to our dear friends at Glyph).
See you soon, Bangkok!
When you find your passion, hold on to it tight and see where it takes you. Making the best coffee we can has always been our driving force. What's yours?
It’s truly an honour to collaborate with Blue Bottle Japan and be part of a conversation around the Future of Coffee.
I’ve admired Blue Bottle since the early days of my journey in coffee, so this experience feels especially meaningful. What made it even more memorable wasn’t just the exchange of ideas, but the people behind it—the warmth, openness, and shared curiosity that made every conversation feel genuine and inspiring.
There were so many small moments of joy throughout—laughing over cups of coffee, exchanging perspectives, and connecting beyond just our work. It reminded me that coffee has always been more than a beverage; it’s a bridge between people.
I’m also very grateful to the coffee community in Japan who came with such passion, support, and thoughtful questions. Being able to share, listen, and learn together made this experience even more special.
At the end of it all, despite our different backgrounds and perspectives, we are all working towards the same goal—a more sustainable future, and a truly great cup of coffee. ☕️
