@streetsouk started with a simple vision: build a real home for Nigerian streetwear. As a true Cultivator, @iretizee99 founded the platform 8 years ago and it has since grown into Africa’s streetwear epicentre, attracting 1,000+ brand applications and over 8,000 attendees annually while taking Lagos culture to cities across the world.
As part of our International Women’s month special, we speak with the architect behind the movement.
Read the full story via the link in bio. 🔗
Credits
Photographer & Creative Director: @thelifeofdanmbo
Video: @deedsstudio@ak3.studios
Location: @amahstudios
Design: @shalemalone
Writer: @lanacreatess
Glasses: @jacquesmariemage
Top: @streetsouk x @powerhorse.naija x bolapsd exclusive
Bottom: @streetsouk@magnumstitchesafrica
Shoes: @freetheyouth_ghana x @jumpman23@nike@martine_rose
#DeedsMagazine #StreetSouk #CelebratingTheBlackWoman #Cultivator #Culture
At 18, @iretizee99 saw what Nigerian streetwear was missing: infrastructure. Brands existed, but there was no centre. No scene. No gathering point. So she built one. Eight years later, @streetsouk receives 1,000+ brand applications annually, hosts 8,000+ attendees, and has taken African streetwear from Lagos to London , Paris, Toronto, LA, NYC, Atlanta, Dubai, Accra & Cape Town
For our International Women’s month special, we sat with the architect of Street Souk and our cultivators cover star to talk about building Africa’s streetwear epicentre, the future of youth culture, and why the world now has to adapt to Lagos energy.
Read the full story via the link in bio. 🔗
Credits
Photographer & Creative Director: @thelifeofdanmbo
Video: @deedsstudio@ak3.studios
Location: @amahstudios
Design: @shalemalone
Writer: @lanacreatess
Glasses: @jacquesmariemage
Top: @streetsouk x @powerhorse.naija x @bolapsd______ exclusive
Bottom: @streetsouk@magnumstitchesafrica
Shoes: @freetheyouth_ghana x @jumpman23@nike@martine_rose
#deedsmag #culture #womenshistorymonth