World-first Platform for Non-toxic Plastic Alternatives

Think you’re safe from plastic? Think again. 😳 Microplastics are invisible, but they’re everywhere, in your water, your food, even the air you breathe. So… how much exposure to microplastics is actually in your life? That’s what our free Microplastic Exposure Quiz reveals. Find out if you have a low, medium, or high exposure risk to #microplastics and start implementing lifestyle changes! 🌱 Take the quiz now at /free-microplastic-exposure-quiz/ Your body and the planet will thank you. #PlasticFree #Microplastics #MicroplasticFree #SustainableLiving #HealthyLiving #PlasticPollution

Your plastic-free journey starts here ✨🌱 #plasticfreeliving can feel overwhelming, but it doesn't have to be! Our platform makes it easy to swap, shop & learn about plastic-free living. From everyday essentials to educational resources, you will find everything you need to start your journey! So, how does I’m Plastic Free work? It’s simple: 1. Just type the keyword of the product you’d like to swap into the search bar, 2. Choose your country or region, and instantly see a list of businesses offering a plastic-free alternative for that product. Remember, it’s not about being perfect, it’s about progress. Every swap makes a difference 🩵 Explore now at What swap are you starting with?

Yep... that was us but in 2018.... since then we couldn't stop realising that vision of building I'm Plastic Free 👉 @implasticfree a platform for non-toxic plastic alternatives... We do the research for you! 🙌

Most textiles aren’t neutral, they’re chemically engineered to work against your skin. @aizome_textiles is flipping that model. They make organic cotton bedding and basics dyed only with medicinal plants like Indigo and Sumac, using patented ultrasonic technology that binds plant molecules directly to the fibre with zero petrochemicals, no irritant cocktail. The result isn’t just “natural fabric.” It’s textiles designed with skin in mind. Their bedding is currently the only textile registered as an @fda Class 1 Medical Device. Now they’re expanding that philosophy into everyday wear like the AIZOME Rest & Recovery Capsule: lounge pants, tees, and essentials built for sensitive bodies and recovery states. If you care about what your skin absorbs 24/7, this is worth paying attention to. They’re still in R&D and are looking for input. A 3-minute survey could directly shape what gets built next. Comment: Capsule and we'll send you the link if you're curious to know more about and are willing to help this innovation. We're proud to have AIZOME on the @implasticfree platform! #plasticfree #chemicalfree #textiles

You know it’s been a tough week when a national science reporter from @theageaustralia & @sydneymorningherald Sydney reaches out, looking for a case study on reducing plastic exposure, and you’re onsite with a client, unable to respond in time… Waited 6 years for that email to land in my inbox. This time, it wasn’t meant to be. Entrepreneurship is also about timing. Right place, right moment. This week, I wasn’t there. But here’s what I remind myself: With @implasticfree we’re not building for one article. We’re building for a movement. The conversation around microplastics and human health is only getting louder, and this won’t be the last opportunity. Next time, I’ll be ready. Until then, we keep going. Image credit: Philip Oroni via @unsplash #microplastics #plasticfree

To solve microplastic pollution we need to stop using fossil fuel based plastics. Do you agree? But how do we clean up the mess already created? It looks like nature has an answer ... 🌳 👉 Follow @implasticfree as we help eco- and health conscious consumers discover non-toxic plastic alternatives! #microplasticfree #microplastics #upstreamsolutions

In a world full of bad news every day, we need to highlight these promising solutions by young smart minds... 💡 What do you think of this one? #microplastics #solutions

Your foundation might literally contain microplastics. And brands don't clearly list them. 😳 Most of us apply foundation daily without knowing it can include synthetic polymers and PFAS ("forever chemicals"), added for texture and wear, not for your health. We dug into the research, scanned the ingredients, and found 6 foundations that are genuinely clean. No microplastics. No PFAS. One is even made with mushrooms 🍄, and yes, it actually works. Comment "FOUNDATION" and we'll send it to you 👇🩵 #CleanBeauty #NonToxicMakeup #MicroplasticsFree #PFASFree #PlasticFreeBeauty #EcoBeauty #SustainableBeauty #GreenBeauty #ToxicFreeBeauty #ImPlasticFree

Watch the video, and ... never buy new synthetic gym gear again! Remember, your skin is your largest organ!!! #microplastics #plasticfree #implasticfree #microplasticfree #nosynthetics

We’ve been doing beach clean-ups for the past 12 years... That’s actually where the seed was planted for I’m Plastic Free @implasticfree ... in the Whitsundays... What keeps us showing up is simple: 🌊 Doing something tangible for the community 🌊 Supporting other great local organisations that are making a difference like @tenlittlepieces 🌊 Starting the day outdoors by the beach, combining movement, nature, and purpose Volunteering shouldn’t sit on the sidelines of business. It should be embedded in the company culture, as it shifts perspectives! If more organisations made volunteering part of how they operate, not just something they support once, we would see a very different baseline for both business and society. Thanks, Alison, for the heads up on the Maroochy Beach Blitz. It was a great morning! #volunteering #beachcleanup #plasticpollution @tenlittlepieces @ecollaboration_ltd @qldgov

On Wednesday, we joined the Maleny community for a free screening of The Plastic Detox organised by Waste Action Maleny. Apart from the outstanding documentary (we've watched it 3 times already!!!) what stood out was the conversation that followed. The questions were precise and informed: 🔸️Are there supplements or foods that help detox from microplastics already in our bodies? 🔸️Can we trust the Australian textile labelling? 🔸️Why is seafood always singled out, when microplastics are found across so many foods? 🔸️Can we test at home for phthalates and bisphenols? This level of awareness is rare, and it matters! Because plastic pollution isn’t just an "abstract environmental issue" anymore, it’s deeply personal. It’s about what we bring into our homes, our kitchens, our bodies. Spaces like this remind me why this educational work is urgent. At I’m Plastic Free 👉 @implasticfree , we exist to make that next step easier, helping eco- and health-conscious consumers find alternatives that actually reduce exposure. Grateful to have volunteered with a community that is clearly ahead of the curve, and committed to pushing this conversation forward. This is where real change starts! Thank you Jenni and Ernie for the invitation! #plasticfree #microplasticfree #community #behavioralchange #plasticdetox

GOOD NEWS 👍 What if reducing plastic exposure for just one week could measurably reduce chemicals in your body? @theperthtrial by @universitywa , supported by @minderoofoundation , found that when people reduced plastic contact across food, packaging, kitchenware and personal care products, levels of certain plastic-associated chemicals dropped by 50% in urine tests within seven days. Published in Nature Medicine, this world-first study shows how quickly the human body responds when exposure is reduced. It reinforces exactly what we do at I'm Plastic Free 👉 @implasticfree , proving that the behavioural change work we have been doing since 2018 to help consumers reduce their plastic exposure is meaningful and sits at the intersection of environmental action and human health impact. Image Credit: PERTH Trial and Minderoo Foundation. #plasticfree #plasticfreeliving #toxicchemicals #microplastics #microplasticfree